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006. Dr. Vanita Boswell - Igniting Your Purpose
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A candid conversation with Dr. Vanita Boswell, Founder & CEO of The VALO Group. She shares the power of Purpose and how it fuels her as an entrepreneur, change-maker, fundraiser, filmmaker, wife and mother.
Vanita Boswell founded The VALO Group in 2014 to help brands think strategically about developing and leveraging their purpose. She is an award-winning storyteller with over 20 years of marketing and fundraising experience. Vanita is the Executive Producer of the Netflix Original Documentary, Rooting For Roona, which premiered in October of 2020. She has led conversations at the United Nations and Global CSR summits. Prior to launching VALO, Vanita served as the Chief Development Executive for Girl Scouts of the USA, where she designed and executed the $1B ToGetHerThere campaign for girl leadership - the largest in US history. The FBI honored Vanita with a Service Award showcasing leaders in Public Service and Government. Vanita holds a MS in Counseling Psychology and a PhD in Sociology.
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