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Conteúdo fornecido por Taylor Petrinovich & Kelley Gilster, Taylor Petrinovich, and Kelley Gilster. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Taylor Petrinovich & Kelley Gilster, Taylor Petrinovich, and Kelley Gilster ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
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Is Your Marketing Even Working? w/ Christie Osborne

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Manage episode 295056466 series 2641613
Conteúdo fornecido por Taylor Petrinovich & Kelley Gilster, Taylor Petrinovich, and Kelley Gilster. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Taylor Petrinovich & Kelley Gilster, Taylor Petrinovich, and Kelley Gilster ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Marketing is a crucial part of business, and that statement also applies to us in the wedding industry. But how can you tell if your marketing strategy is even working? Christie Osborne joins Taylor on the podcast today to chat about :

  • Sales and marketing funnels: what are they and how can a business owner get started in structuring their own funnel?
  • How can business owners determine the best channels to reach their target market?
  • What is at risk when skipping the evaluation stage of one’s advertising and marketing strategy?
  • How can smart business owners measure their return on investment? What tools can they use to track their progress?
  • How someone can identify (and solve) gaps in their sales and marketing funnel?

Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

Connect with Taylor + The Level Up Co.:
Instagram: @thelevelupco
www.TheLevelUpCo.com
Learn more about Christie Osborne:
https://www.facebook.com/mtnsidemediaco

https://www.instagram.com/mtnsidemediaco/

http://mountainsidemedia.com/

Christie Osborne, proud data nerd, is the owner and founder of Mountainside Media, a consulting firm devoted to using market research, data, and analytics to support event professionals as they develop scalable marketing strategies to grow their business. Christie is dedicated to guiding the industry in a direction that ditches tired, old sales pitches and turns its focus on what really matters: turning data into dollars.
Her penchant for all-things-digital and a knack for critical thinking have made Christie into the analytics master that she is today, always prepared to dig into web metrics and refine a marketing strategy based on its ROI. Her approach marries website stats with social media data for an effective one-two punch of real, concrete analytics that are invaluable to her c

LEVEL UP resources:
- Luxury Client Communication Guide- https://thelevelupco.com/luxury-client-communication-guide
- Download your free Planner Communication Guide here: https://thelevelupco.com/planner-communication-freebie
- Purchase the Filmmaker / Wedding Planner Communication Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Purchase the Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Join the LEVEL UP Facebook Community: https://www.facebook.com/groups/levelupyourweddingbusiness
- Learn more about The Luxury Framework + Mastermind: https://thelevelupco.com/theluxuryframework
Connect with Taylor , Kelley + The Level Up Co.:
Instagram: https://www.instagram.com/thelevelupco/
Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
Kelley's Instagram: https://www.instagram.com/618studio...

  continue reading

152 episódios

Artwork
iconCompartilhar
 
Manage episode 295056466 series 2641613
Conteúdo fornecido por Taylor Petrinovich & Kelley Gilster, Taylor Petrinovich, and Kelley Gilster. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Taylor Petrinovich & Kelley Gilster, Taylor Petrinovich, and Kelley Gilster ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Marketing is a crucial part of business, and that statement also applies to us in the wedding industry. But how can you tell if your marketing strategy is even working? Christie Osborne joins Taylor on the podcast today to chat about :

  • Sales and marketing funnels: what are they and how can a business owner get started in structuring their own funnel?
  • How can business owners determine the best channels to reach their target market?
  • What is at risk when skipping the evaluation stage of one’s advertising and marketing strategy?
  • How can smart business owners measure their return on investment? What tools can they use to track their progress?
  • How someone can identify (and solve) gaps in their sales and marketing funnel?

Join the *Free Facebook Community* - As wedding professionals, we are often running our businesses while flying solo. But you don't need to go it alone.

Connect with Taylor + The Level Up Co.:
Instagram: @thelevelupco
www.TheLevelUpCo.com
Learn more about Christie Osborne:
https://www.facebook.com/mtnsidemediaco

https://www.instagram.com/mtnsidemediaco/

http://mountainsidemedia.com/

Christie Osborne, proud data nerd, is the owner and founder of Mountainside Media, a consulting firm devoted to using market research, data, and analytics to support event professionals as they develop scalable marketing strategies to grow their business. Christie is dedicated to guiding the industry in a direction that ditches tired, old sales pitches and turns its focus on what really matters: turning data into dollars.
Her penchant for all-things-digital and a knack for critical thinking have made Christie into the analytics master that she is today, always prepared to dig into web metrics and refine a marketing strategy based on its ROI. Her approach marries website stats with social media data for an effective one-two punch of real, concrete analytics that are invaluable to her c

LEVEL UP resources:
- Luxury Client Communication Guide- https://thelevelupco.com/luxury-client-communication-guide
- Download your free Planner Communication Guide here: https://thelevelupco.com/planner-communication-freebie
- Purchase the Filmmaker / Wedding Planner Communication Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Purchase the Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Join the LEVEL UP Facebook Community: https://www.facebook.com/groups/levelupyourweddingbusiness
- Learn more about The Luxury Framework + Mastermind: https://thelevelupco.com/theluxuryframework
Connect with Taylor , Kelley + The Level Up Co.:
Instagram: https://www.instagram.com/thelevelupco/
Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
Kelley's Instagram: https://www.instagram.com/618studio...

  continue reading

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