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Welcome to Distribution First. The show where we flip content marketing on its head and focus on what happens after you hit publish. Each week, I share playbooks, motivation, stories, and strategies to help you repurpose and distribute your content. Because you deserve to get the most out of everything you create.
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Beyond Distribution with GTDC

Global Technology Distribution Council

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This podcast series focuses on insightful one-to-one conversations between Frank Vitagliano, CEO of the Global Technology Distribution Council (GTDC) and respected thought leaders from the IT community. From executives of the world’s leading tech distributors and tech vendors to esteemed analysts, researchers and other astute professionals, guests share their unique perspectives on trends and activities in the channel in a non-promotional and unbiased format.
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Je Bosse en Grande Distribution est la première communauté francophone des professionnels de la grande distribution, de la grande consommation et de toute la sphère du retail. Animé par Jonathan Le Borgne, ancien chef de rayon au sein d'enseignes indépendantes et éditeur du site depuis 2010, le podcast part à la rencontre de celles et ceux qui participent à la transformation du secteur : dirigeant d'enseigne, fondateur de start-up, chef d'entreprise, consultant, responsable en magasin.
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Whirleybird Productions presents the Film Finance and Distribution Podcast: a deep dive into the business backbone of the cinematic world. We engage in insightful conversations with accomplished filmmakers, seasoned entertainment lawyers, and pivotal industry insiders. Our goal? To demystify the complex realms of film finance and distribution, equipping the next generation of filmmakers, producers, and cinema enthusiasts with knowledge about success stories, safe working practices, script ac ...
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Around the Horn in Wholesale Distribution is the weekly podcast sponsored by LeadSmart Technologies that takes a deep dive into the topics impacting manufacturers, wholesale distribution, independent sales agents, and the global wholesale supply chain. Hosted by Kevin Brown, a 30-year veteran of wholesale distribution, and Tom Burton, a recognized thought leader in SaaS platforms for distributors, each episode reveals a unique perspective and valuable information about wholesale distribution ...
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Paranormal Distributions is a biweekly podcast about spooky history, creepy legends and scary stories. Every episode features a few new tales from the void, where hosts Cypress and Connor hash out their biggest, darkest, paranormal fears. If you've ever stayed up until 3 a.m. reading terrifying articles on Wikipedia, join the club. We kinda sorta believe. EMAIL US YOUR SPOOKY STORIES.
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Distribution Matters

Lucy Martirosyan, Jessica Eklund, and Josh Braun

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A series of informal interviews with presenters at the upcoming Distribution Matters pre-conference event, to be held this May at the International Communication Association's annual meeting in San Diego.
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A podcast about restaurant distribution and foodservice economics. David works in the foodservice distribution industry, servicing restaurant groups in the U.S. Pacific Northwest. "I have spent half of my career in restaurants learning from customers, and the other half supporting restaurants as a foodservice distributor. Having always looked for a podcast that could teach me more about distribution, supply chain, foodservice sales, products, and restaurants, but never finding it... I decide ...
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A forum to simply discuss about underground hip hop music you can't find on syndicated radio stations, as well as anime that mite not be on mainstream US television, with some other topics that is interesting. Support this podcast: https://podcasters.spotify.com/pod/show/jimmy-bonez/support
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Distribution on the Cusp of Metamorphosis’ podcast series is an opportunity to introduce companies like your own to becoming more agile. This podcast is produced by MCA Associates.If you happen to be a regular reader “MCA Talk” monthly newsletter, then you already know that we cover a variety of distribution-management topics focused on continuous improvement of your entire value-stream. This new periodic podcast allows us to expand our coverage - mitigate the newsletter space limitations we ...
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Uneven Distribution

Hearsay Culture Network

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William Gibson remarked: “The future is already here—it’s just not very evenly distributed.” Join Hearsay Culture’s Denise Howell to learn from time travelers among us, those creating the plotlines of our future from right here, today. Denise’s revealing interview style produces insights on new product developments affecting our world in unpredictable ways. Through conversations with leading technologists, businesspeople, and policymakers, Denise tracks the breadcrumb trail of tomorrow and n ...
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Whether you are an industry professional, a new or established filmmaker with compelling stories, cautionary tales, industry insights, or unique funding and distribution experiences, we invite you to email filmfinancepodcast@gmail.com to potentially feature on our show; please include screener links if available, and we'll respond to every submissi…
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From the computer science lab to executive roles with Fortune 100 companies, Cheryl Cook, Senior Vice President of Global Partner Marketing of Dell Technologies understands the challenges and opportunities available in the IT industry. In this episode, the esteemed channel leader who recently announced she will retire in May after 40 years in the i…
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"Sur le rayon marée, le leitmotiv c'est "expliquer“. On a vraiment besoin d'expliquer au client ce qu'il en est de ce rayon, comment il fonctionne et d'où vient le produit sur le rayon." Dans cette nouvelle mini-série, j'ai invité Yvan Riocreux-Reis, président de Format Passion, organisme de formation pour les pros de la grande distribution. Yvan e…
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Turn 1 blog post into 10+ pieces of content. Download my FREE Blog Remix Guide → https://justinsimon.co/remix In this episode, Justin sits down with Ryan Baum to unpack the crucial practice of prioritization and how it affects your productivity. They deep-dive into the pitfalls of prioritizing the wrong tasks and share advice on how content markete…
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In this week's episode, Kevin and Tom are joined by Scott Costa, Publisher of the Electrical Distributor magazine (tED). Scott gives his unique insight to the importance of data-driven decisions in B2B marketing and the false allure of solely relying on intent data, emphasizing the need to focus on creating demand earlier in the process rather than…
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Leave it to Dirk Beveridge, keynote speaker, best-selling author, executive film producer, and founder of UnleashWD, to reference ancient Greek philosopher Epicurus, comparative mythology expert Joseph Campbell, and Tatooine farmboy Luke Skywalker in the same conversation. When you’re in the company of this self-professed advocate of distribution a…
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Episode 14 in our Big Ideas and Little Known Facts series with TTI and Molex. The future of transportation is full steam ahead! Join Ryan Price, Director of Marketing and Ashley Taylor, Marketing Manager for the latest episode of Big Ideas and Little Known Facts as they discuss the growing trends and expanding demands in the transportation market. …
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"Pour faire très simple, le rayon boucherie est en permacrise, c'est-à-dire que c'est un rayon qui a subi des crises permanentes successives les unes derrière les autres." Dans cette nouvelle mini-série, j'ai invité Yvan Riocreux-Reis, président de Format Passion, organisme de formation pour les pros de la grande distribution. Yvan est un grand spé…
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If you're not leveraging employee advocacy in your content strategy, you're missing out. Today, we dive into making your content work harder—shifting from mere consumption to smart distribution and repurposing. Parthi Loganathan from Letterdop gives the lowdown on empowering employees to amplify your brand's voice, build trust with your audience, a…
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These are tumultuous times in wholesale distribution: U.S. small business sentiment fell in February to the lowest level since May due to continued concerns around inflation. In addition, the consumer price index, a broad measure of goods and services costs, increased 0.4% for the month and 3.2% from a year ago. Combine this with strikes at East Co…
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"La qualité de vie au travail, ce n'est pas que lié à l'environnement. Un babyfoot dans la salle de pause et une corbeille de fruits dans les bureaux ce n'est pas suffisant." Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution…
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Successful change management is about knowing your audience and anticipating what they can accept and when. Whether you run a family-run distribution company or a member-owned cooperative in the professional turf, ornamental and specialty landscape vertical, that formula remains the same. Jeff Braun, CEO of Primera Co-Op, thoroughly understands the…
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In this episode, Justin talks about the current state and future trends of content distribution, the evolving role of content marketers, and the impact of AI on the marketing landscape with Brett McGrath. Justin and Brett discuss the current state of content distribution in 2024, examining assumptions about distribution, how it can be improved, and…
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"L'étape essentielle dans la gestion du conflit, c'est de prendre en compte le conflit avant qu'il ne soit un conflit." Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution et diplômée en sophrologie, qui exerce aujourd'hui en …
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According to Reuters, U.S. wholesale inventories fell more than initially thought in January of 2024, which could negatively impact economic growth estimates for the first quarter. Inventories dropped 0.3% instead of dipping 0.1% as estimated last month. At January's sales pace it would take wholesalers 1.36 months to clear shelves, up from 1.34 mo…
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"Le manager doit se référer au factuel, plus il analysera des faits avec des données chiffrées, plus il sera dans la jute posture. L'important c'est de sortir de l'interprétation." Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distri…
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Can EOS® transform your company? Yes, and Charlton Keultjes not only has the case studies to prove it, but he also has the training to help you easily integrate the Entrepreneurial Operating System. Charlton is a professional EOS implementer with over a decade of experience coaching owners and leadership teams. Jason invites Charlton to share his e…
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Intelligent platforms are essential to the current and future growth of the IT community, according to Matt Yorke, CEO of the Channel Company. The recently hired executive joined host Frank Vitagliano at the GTDC Summit North America for an engaging conversation on the innovative tools available to the industry, new technology trends and the rising…
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LinkedIn content creation is a struggle for a lot of marketers and business owners. The pressure to consistently generate engaging posts often seems like an impossible task. On this episode, Justin sits down with Matt Barker to learn from his own experience and get a way off the posting roller coaster. When Matt first started sharing content on Lin…
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"Si les équipes étaient complètes, si tous les postes à pourvoir étaient pourvus, la situation serait différente. C'est ce stress à gérer au quotidien qui va poser problème". Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution…
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"La légitimité est très importante mais ne fait pas tout. Le collaborateur attend de son manager des compétences techniques, mais aussi et surtout l'écoute et le soutien." Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution et…
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The next best thing is here! Bob Hult, Director of Product Technology at Bishop & Associates, joins Paula Renfrow and Steve Brahosky to discuss the benefits and opportunities that fiber optics is providing in place of copper. Bob details the future we can expect from the use of fiber optics and why design engineers should embrace this trailblazing …
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Senior members of the C-suite take note: distribution’s next-gen leaders are out there. You must know where to find them and how to support their growth. Seth Gordon, CEO of Glacier Supply Group, didn’t grow up in the HVAC distribution business. Still, he recognized an opportunity to innovate within the industry and work with a tangible product. Ja…
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Are you struggling to create content that adds value to your audience across various platforms? In this week's episode of Distribution First, Justin Simon dives into the concept of Platform Native Content and the importance of creating content that provides value exactly where your audience is. He discusses the key elements of Platform Native Conte…
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"L'enjeu majeur pour le manager c'est l'écoute. Laisser un temps de parole à ses collaborateurs est extrêmement important et permet ensuite d'ajuster." Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution et diplômée en sophrol…
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In the competitive world of wholesale distribution, businesses are increasingly recognizing the transformative power of tailoring their marketing efforts to meet the unique needs of individual clients and stakeholders. It's no longer a "one size fits all" marketplace: personalizing your customer journey and customer experience is key to retaining b…
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"Ce qui est important c'est de dire ce qu'on ressent. Mettre nos émotions sous le tapis va générer des frustrations qui mèneront soit à de l'épuisement, soit à des départs" Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution e…
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If you’re in distribution, you probably belong to an association, one that’s focused on advancing the concerns of your specific vertical. Chances are also good that you have no idea who manages the day-to-day activities of that organization or that it offers excellent career opportunities for young professionals. Kevin Gammonley has been getting th…
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Are you creating content but can't seem to get enough viewers? You might be wondering, how can I get more people excited about my content? In this week's episode, host Justin Simon and guest Jason Bradwell, from B2B Better, talk about smart ways to share your content by focusing specifically on podcasts. They explain why it's important to start wit…
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"Ces accords sont simplistes; mais être dans un bien être au travail ce n'est pas compliqué. C'est juste d'autres habitudes à prendre." Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution et diplômée en sophrologie, qui exerce…
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In 2006, there were less than 80 B2B marketplaces in the world. Within the next two years, that number will top 1,000. At the same time, Generative AI is reshaping the job market, subtly influencing job postings rather than triggering widespread layoffs. The tools for wholesale distribution and wholesale manufacturing are increasing exponentially..…
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"A partir du moment où on est à deux dans la même pièce, même s'il n'y a aucun mot d'échangé, il y aura quelque chose qui va passer. Le non-verbal représente entre 80 et 90% d'un message" Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande…
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Movies portray embezzlement as a big-money, high-flying romp. Fact is decidedly different than fiction––and surprisingly common! Jason dives into the realities of pink-collar crime with Kelly Paxton, a workplace dishonesty expert, fraud educator, and host of the Fraudish podcast. The pair offer case studies (including Jason’s personal experience) t…
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Transformation can be difficult and costly without effective strategies, team members, and partners. In this episode, Frank Vitagliano moderates an insightful conversation on that topic with a panel of top executives from large global distributors. Recorded live from the GTDC Summit NA in Oceanside, CA, the discussion highlights the latest technolo…
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In our latest episode of Distribution First, we dive into the fear that holds many content creators back from effective distribution with special guest Ross Simmonds. Ross shares the importance of facing these fears head-on and provides valuable insights on how to overcome them to maximize the impact of your content. Key Takeaways: 1. Fear can hind…
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"L''intelligence émotionnelle, c'est cette capacité à percevoir sa propre émotion, à comprendre ce qui se joue en nous mais aussi ce qui se joue chez l'autre." Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution et diplômée en…
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For the first time in two decades, the U.S. has purchased more goods from Mexico than it has from China, providing further evidence for how much global trading patterns have shifted. Indeed, supply chain managers have seen an increasing need to adopt new technologies, including a growing initiative to increase nearshoring or onshoring efforts. Disr…
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"L'intérêt de ces profils comportementaux, c'est qu'une fois que l'on a compris comment nous on fonctionne, cela nous permet de mieux comprendre les autres" Bienvenue dans cette mini-série dédiée à l'amélioration de la qualité de vie au travail. Nous avons l'honneur d'accueillir Viviane Meyer, ancienne cadre en grande distribution et diplômée en so…
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Guitze Messina is a man of many qualities. As the eminently personable executive director of HARDI LATAM, Guitze has transformed what was once HARDI Mexico into a powerhouse organization representing heating, air-conditioning, and refrigeration distributors across nine Latin American countries and counting. Not one to hoard his success, Guitze rece…
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Join Helen Curston for a riveting podcast episode featuring Gareth Ellis-Unwin, the acclaimed Academy and BAFTA Award-winning Producer and CEO of Bedlam Film Productions. This in-depth interview delves into Gareth's remarkable journey in the film industry, highlighting his significant achievements and ongoing contributions. Gareth's career took off…
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In this episode, Justin chats with Joe Newton from Sway to talk about the impact of a 'video first' approach to content marketing, the challenges and opportunities of video content strategies, and the influence of creators in marketing right now. And Justin shares his strategy for repurposing video content across multiple channels and formats. If y…
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