A weekly podcast concentrating on SEO for photographers by Corey Potter and Dylan Howell from Fuel Your Photos. We discuss SEO tactics, organic marketing, and more. Join our group on Facebook to ask questions or be a guest on the show.
…
continue reading
1
Episode 41 - How to Tell If a Platform is Good for SEO
1:10:55
1:10:55
Mais Tarde
Mais Tarde
Listas
Like
Curtido
1:10:55
We often get asked, "Which website platform do you recommend for SEO?" In this podcast, we don't really answer that question.. but we do walk you through our process of evaluating a website platform, what we look for, why, and how.Por Fuel Your Photos
…
continue reading
1
Episode 40 - Should You Block AI Bots & Creating Custom GPTs
36:19
36:19
Mais Tarde
Mais Tarde
Listas
Like
Curtido
36:19
We talk about blocking, or not blocking, AI bots from crawling your photography website. We also go into creating Custom GPTs to better handle individual tasks.Por Fuel Your Photos
…
continue reading
1
Episode 39 - Why Do People Visit Photography Websites?
29:41
29:41
Mais Tarde
Mais Tarde
Listas
Like
Curtido
29:41
In today's episode, we discuss common reasons that people end up on a photographers website. This is part one of a two part series on optimizng your website for its users. In the next episode, we'll use the answers from this exercise to create better content, a better user experience, and hopefully better conversions for our goals!…
…
continue reading
1
Episode 38 - The End of Flothemes (Emergency Recording)
1:35:10
1:35:10
Mais Tarde
Mais Tarde
Listas
Like
Curtido
1:35:10
Flothemes announced this week that they would be shutting down their WordPress theme operation in one year. The flex builder / flex block will not work after September 24, 2024. We talk about alternative solutions and where to go from here! We also talk to Melissa Love from Style Cloud. We take a look at Kadence themes from Sightsee as well!…
…
continue reading
1
Episode 37 - Our WordPress Stack
1:14:26
1:14:26
Mais Tarde
Mais Tarde
Listas
Like
Curtido
1:14:26
We share our current WordPress stack. The domain registrars, hosting, themes, pagebuilders, and plugins that we use and recommend for photography sites.Por Fuel Your Photos
…
continue reading
1
Episode 36 - How has AI changed Search?
52:31
52:31
Mais Tarde
Mais Tarde
Listas
Like
Curtido
52:31
We discuss ChatGPT (3.5 & 4.0), Google Bard / Google SGE, Github Co-Pilot, the new Bing, and their effect on search and SEO. We then speculate on what could change in the future!Por Fuel Your Photos
…
continue reading
1
Episode 35 - Interview with Steph Zakas
54:55
54:55
Mais Tarde
Mais Tarde
Listas
Like
Curtido
54:55
Steph ranks #1 for "Iceland Elopement Photographer", but her marketing and digital marketing is so much more than that! She's a Master Coach, Sales Expert, Photographer, and Podcast Host. Check out her free guide "25 Ways to Market Your Business As An Introvert, without relying on social media" https://www.stephzakas.com/25-introvert-marketing-free…
…
continue reading
1
Episode 34 - Automated SEO Tools (Should You Use Them?)
1:00:09
1:00:09
Mais Tarde
Mais Tarde
Listas
Like
Curtido
1:00:09
Automated testing tools can be helpful in certain circumstances, but there are also downsides. The recommendations can be inaccurate, outdated, or simply incorrect. Further, they can miss actual issues impacting your rankings! We chat about them today on the podcast.Por Fuel Your Photos
…
continue reading
1
Episode 33 - Specific SEO Goals for Photographers
45:05
45:05
Mais Tarde
Mais Tarde
Listas
Like
Curtido
45:05
When we do SEO consultations, we often start off by asking “what are your goals when it comes to SEO?” The response is almost *always* some form of: “I want to rank on the first page!” While it’s an understandable aspiration, this type of goal is not specific or action-oriented. SEO is a broad field, with thousands of factors impacting search ranki…
…
continue reading
1
Episode 32 - Where do you put your keywords?
51:02
51:02
Mais Tarde
Mais Tarde
Listas
Like
Curtido
51:02
Should you put your main keyword in your H1 heading? What about a secondary specialty in your H2? We talk keywords, on-page, SEO, and how to navigate these questions!Por Fuel Your Photos
…
continue reading
We've released our membership. The SEO course + online community. A new model for our education that will push engagement and long term results. More info: https://fuelyourphotos.com/membership/Por Fuel Your Photos
…
continue reading
1
Episode 30 - ChatGPT, AI Writing, and AI Assistants - The Future?
1:02:32
1:02:32
Mais Tarde
Mais Tarde
Listas
Like
Curtido
1:02:32
We spend over an hour on the hottest topic of the week, ChatGPT. We talk about how you should be using this tool, how not to use it, and how it changes the game. See more on our blog.Por Fuel Your Photos
…
continue reading
1
Episode 29 - Blogging... With a Twist!
57:18
57:18
Mais Tarde
Mais Tarde
Listas
Like
Curtido
57:18
We recap the history of blogging for photographers, talk about what we've recommended over the past few years, and what we might be changing going forward!Por Fuel Your Photos
…
continue reading
1
Episode 28 - Our New Favorite SEO Plugin (SEOPress)
42:02
42:02
Mais Tarde
Mais Tarde
Listas
Like
Curtido
42:02
Dylan and Corey talk about the new SEO plugin that they've both switched to for their own sites, SEOPress. They also dive into how it compares to the other popular SEO plugins, Yoast and Rank Math.Por Fuel Your Photos
…
continue reading
1
Episode 27 - The SEO for Photographers Guide
54:36
54:36
Mais Tarde
Mais Tarde
Listas
Like
Curtido
54:36
We just finished a major overhaul of the SEO for Photographers Guide over on our website. This episode takes you step by step through the entire process!Por Fuel Your Photos
…
continue reading
1
Episode 26 - The site: Search Operator
28:01
28:01
Mais Tarde
Mais Tarde
Listas
Like
Curtido
28:01
We share five different ways you can use the site: search operator to help your SEO efforts!Por Fuel Your Photos
…
continue reading
In this episode, we chat about our favorite SEO browser extensions!Por Fuel Your Photos
…
continue reading
1
Episode 24 - How do you know when your SEO is "Good"?
53:27
53:27
Mais Tarde
Mais Tarde
Listas
Like
Curtido
53:27
We talk about typical industry benchmarks, traffic levels, metrics, and other ways to know when you've reached a good point with your SEO efforts and can scale back your work load.Por Fuel Your Photos
…
continue reading
We talk all things guest posting.. and have a challenge for both us and the listeners at the end!Por Fuel Your Photos
…
continue reading
Should you be mad if a directory or blog uses a nofollow attribute on the backlink to your site? We dive deep into the real world impact of those attributes and when/where they should be used.Por Fuel Your Photos
…
continue reading
1
Episode 21 - Kadence WordPress Theme Review
45:44
45:44
Mais Tarde
Mais Tarde
Listas
Like
Curtido
45:44
In this episode we break down Kadence WP, or current favorite lineup of WordPress theme (free), blocks (free+premium), and pro plugins. We talk about why we like it, what problems it solved, what can be improved, and the possible future path we see for it. We also link to a sizeable selection of example Kadence sites from our SEO course group membe…
…
continue reading
First off, what is blogging? How is content marketing different? We chat about these fun topics, what is working for photographers in 2021, and what we think the future of blogging is.Por Fuel Your Photos
…
continue reading
1
Episode 19 - Course Group Live Q+A
1:13:27
1:13:27
Mais Tarde
Mais Tarde
Listas
Like
Curtido
1:13:27
We have monthly Q+A calls with our SEO course members and decided to record this call for our podcast! We hope they're helpful for you as well.Por Fuel Your Photos
…
continue reading
We chat about our thoughts on Keyword Research for being successful with your SEO. What types of research are important and what is a complete waste of time.Por Fuel Your Photos
…
continue reading
1
Episode 17 - Monetizing Your Photography Website
50:49
50:49
Mais Tarde
Mais Tarde
Listas
Like
Curtido
50:49
Why should you care about making money with your website? You’re a photographer after all. Is monetizing your traffic worth the time and effort? Affiliate marketing What is affiliate income? Examples: Education promotion (courses, guides, ebooks, etc) Preset reviews/promotion Camera gear reviews/promotion Website services reviews / promotion (theme…
…
continue reading
1
Episode 16 - Diagnosing a Ranking Drop or Algorithm Change
42:19
42:19
Mais Tarde
Mais Tarde
Listas
Like
Curtido
42:19
We discuss the main factors that we check when we see that a site has been affected by an algorithm change (or seen a ranking drop). How to use Google Search Console to see which pages / queries were affected. How to identify changes to the search engine results pages and the underlying intent being displayed. How to look at the data, make a hypoth…
…
continue reading
1
Episode 15 - What is Cornerstone Content?
50:56
50:56
Mais Tarde
Mais Tarde
Listas
Like
Curtido
50:56
Cornerstone content is a topic full of grey area, misunderstanding, and confusion. We attempt to clarify the meanings and strategies based on this idea. We also introduce a new content type, the Hero Post. This can be a helpful way to differentiate between Cornerstone, Supporting, and Hero posts in your content strategy.…
…
continue reading
1
Episode 14 - We Chat Directories with Nick from Wandering Weddings
49:07
49:07
Mais Tarde
Mais Tarde
Listas
Like
Curtido
49:07
We interview Nick Edmundson from Wandering Weddings, the directory for elopement photographers and vendors. We get his story behind creating the site, why he continues to push forward in the space, and get more details about his recent rebrand and website redesign. We have a great SEO discussion about the value of a backlink from directories like W…
…
continue reading
1
Episode 13 - We Test Popular Keyword Research Tools
50:39
50:39
Mais Tarde
Mais Tarde
Listas
Like
Curtido
50:39
We wanted to talk about our favorite keyword research tools and why we chose them. We originally sat down to record this episode a few weeks ago, but quickly realized that we were making claims based on our own anecdotal evidence, and not on real data. So, we scrapped the recording, collected the data, and made this episode. The results of testing …
…
continue reading
1
Episode 12 - Ranking in Multiple Markets
41:53
41:53
Mais Tarde
Mais Tarde
Listas
Like
Curtido
41:53
In this episode we discuss the options, strategies, and downsides to trying to rank in multiple markets. We also talk about how to spot locations that you can target from afar.Por Fuel Your Photos
…
continue reading
1
Episode 11 - We Interview Nina Larsen Reed about Cornerstone Content
1:04:09
1:04:09
Mais Tarde
Mais Tarde
Listas
Like
Curtido
1:04:09
Our first interview episode of the podcast is live now, and it may be the best episode yet! In this episode, we talk to Nina Larsen Reed about her success with SEO, and specifically dig into her thinking about cornerstone content. We talk about her venue guides, and not only the significant traffic that they drive, but how she used them to build re…
…
continue reading
We break down different strategies for both improving your image search traffic and leveraging images to improve your web search rankings.Por Fuel Your Photos
…
continue reading
1
Episode 9 - Improving Your Website Performance
55:46
55:46
Mais Tarde
Mais Tarde
Listas
Like
Curtido
55:46
We talk about improving performance for your photography website. What metrics to look at, which to disregard, and what tools to use. Testing Tools Mentioned: GT Metrix https://gtmetrix.com/ Pingdom http://tools.pingdom.com/ Pagespeed Insights https://developers.google.com/speed/pagespeed/insights/ Webpagetest https://www.webpagetest.org/ Links Men…
…
continue reading
1
Episode 8 - Three Most Asked Questions About SEO
35:48
35:48
Mais Tarde
Mais Tarde
Listas
Like
Curtido
35:48
Today we answer three of the most asked questions from our Facebook Group. Should I buy an exact match domain? https://www.youtube.com/watch?v=E98J6r9Zq0I What is the difference between a Page and a Post? https://www.youtube.com/watch?v=ZdiAHIkpwj0 What are these Blue Links and how do I get them? https://www.youtube.com/watch?v=40aVZ2h2Bok Don't fo…
…
continue reading
1
Episode 7 - Photographer Website Platforms Reviewed
53:09
53:09
Mais Tarde
Mais Tarde
Listas
Like
Curtido
53:09
We talk about the major website platforms used by photographers. Our theory is that the most beneficial information isn't what is possible on each platform, but what isn't. If you know the cons for each platform, you'll know if you can live without those features.. or what workarounds you'll need to find. We review: Squarespace Wordpress Wix Photob…
…
continue reading
1
Episode 6 - What We Do for SEO Daily / Weekly / Monthly
43:48
43:48
Mais Tarde
Mais Tarde
Listas
Like
Curtido
43:48
We talk about the regular tasks we do on our own SEO projects and how we organize those. Rank Tracking Analytics Content Creation Link Building and more.Por Fuel Your Photos
…
continue reading
This episode details the best situations for hiring out your blog content or other copywriting. It also covers our suggestions on when to not hire out this writing. We show examples of content that was written by different levels of copywriter, from $5-20 articles to $500+ content pieces. It should help you make the decision on how to best grow you…
…
continue reading
1
Episode 4 - How SEO for Photographers is Different
32:49
32:49
Mais Tarde
Mais Tarde
Listas
Like
Curtido
32:49
We talk about the differences in generic SEO advice and techniques and the specific situations and platforms photographers are typically in.Por Fuel Your Photos
…
continue reading
1
Episode 3 - We Show How We Built Backlinks to Our Sites
55:37
55:37
Mais Tarde
Mais Tarde
Listas
Like
Curtido
55:37
Backlinks are the force multiplier in SEO. We show 30 different links to our photography sites and talk about what steps we took to attain them. Stay until the end for a "bonus" backlink technique that we haven't really talked about publicly.Por Fuel Your Photos
…
continue reading
1
Episode 2 - What to do once you've implemented the basics..
37:04
37:04
Mais Tarde
Mais Tarde
Listas
Like
Curtido
37:04
We talk about more advanced strategies to start trying out once you've implemented the basic optimizations on your site.Por Fuel Your Photos
…
continue reading
1
Episode 1 - SEO Questions and Answers from our Group
46:01
46:01
Mais Tarde
Mais Tarde
Listas
Like
Curtido
46:01
…
continue reading