Daily news for the podcast and on-demand audio industry - from Apple Podcasts to Spotify, YouTube Music to Joe Rogan. Podnews also covers the latest jobs and events and trending shows in a short update every weekday. [email protected] - visit https://podnews.net to get our free newsletter.
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Bookings: [email protected] . Binho Uckermann, born in the vibrant city of São Paulo, Brazil, is an electronic music aficionado with over 15 years of experience as both a DJ and a music producer. His sonic tapestry weaves together the pulsating rhythms of progressive house, circuit, and tribal beats, creating an electrifying and versatile sound that captivates audiences worldwide. . From the outset of his career, Binho has been renowned for his energetic and dynamic performances, ...
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People “don’t want to just listen”: YouTube’s Mohan
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4:47Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! “Having podcasts hosted on YouTube and having the algorithm find new audiences for you every single d…
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Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! The Digital News Report 2025 from the Reuters Institute is being launched as we send today’s update. …
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Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! An innovative new show from Message Heard, COPA90 and iHeartPodcasts launches later this week - San D…
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Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! Spotify has lost one of its big shows. What Now? with Trevor Noah will become a SiriusXM podcast from…
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Spotify supporting Podcasting 2.0 for transcripts
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5:08Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! Spotify is adding podcast transcripts for many shows to its app, and the feature seems to have had a …
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“Overblown”: YouTube is not dominating podcasting
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4:18Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! No, YouTube isn’t dominating podcasting, says Paul Riismandel from research company Signal Hill Insig…
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Apple’s announcements include more for podcasting
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5:52Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! Apple made a number of announcements at WWDC. Among those relevant for us in podcasting: Apple Podcas…
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Sponsored by Podscribe. Just Launched: Q2 2025 Podscribe Performance Benchmarks For the first time ever, see international benchmarks, and the top performing audience segments. Download the report to learn how to maximize your campaign performance! Promo codes are almost 5x less effective for attribution than advertising pixels, according to data c…
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Sponsored by Podcast Movement. The 12th Annual Podcast Movement is returning to Dallas, TX, uniting creators, industry experts, and professionals from across the globe for the podcast industry's premier event. Aug 18-21. Code PODNEWS saves $75! The True Crime Awards took place last night, including nine podcast awards. The winner of podcast of the …
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Sponsored by Podcast Movement. The 12th Annual Podcast Movement is returning to Dallas, TX, uniting creators, industry experts, and professionals from across the globe for the podcast industry's premier event. Aug 18-21. Code PODNEWS saves $75! The Fracture to Flourish podcast, a podcast focusing on foster youth aging out of the system, is taking i…
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A legal threat to a podcast app for using open RSS
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3:48Sponsored by Podcast Movement. The 12th Annual Podcast Movement is returning to Dallas, TX, uniting creators, industry experts, and professionals from across the globe for the podcast industry's premier event. Aug 18-21. Code PODNEWS saves $75! Exclusive: A lawyer acting on behalf of Canadian broadcaster Radio-Canada is threatening podcast apps tha…
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Sponsored by New Podcasts. Want a new show to listen to? Get the New Podcasts podcast and get new recommendations every day. Got a new or noteworthy podcast to tell us about? Get it into newpodcasts.net, free. As we suggested last week, podcast studio Kast Media has announced it has emerged from Chapter 11 restructuring with “overwhelming support” …
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Sponsored by New Podcasts. · Got a new or noteworthy podcast to tell us about? Get it into newpodcasts.net, free, and reach tens of thousands of podcast fans! · Want a new show to listen to? Get the New Podcasts podcast for new recommendations every day! One of the longest-running and most popular podcasters Marc Maron is to end his podcast, WTF, a…
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Spotify adds podcast discovery to the home screen
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3:21Sponsored by RedCircle. If your podcast was a band, it would sell out arenas (or clubs at least!). Let’s get you paid like it. Spotify launched enhanced podcast discovery tools to its app, including recommendations on the home screen “for users who love podcasts”. It’s unclear how the recommendations are chosen. The company has also added a threade…
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Acast’s Smart Recommendations launched for ad buyers
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3:28Sponsored by RedCircle. Talking into a mic for free? That’s a choice. Getting paid for it? That’s a business. Acast has launched its first AI-powered tool (that’s Acast Intelligence to you): Smart Recommendations, an AI-powered podcast ad planner. The tool takes natural language to allow advertisers to turn a desire to reach, for example, “men livi…
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Sponsored by RedCircle. More ad revenue without switching hosting providers. Get your free trial. Podcasts are highly unusual: podcast advertising is recalled just as much by female listeners as male listeners, according to a study released today by Sounds Profitable. That’s not the case in TV, radio, or even Reddit, where there is significant male…
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Is better video podcasting coming to open RSS?
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3:20Sponsored by RedCircle. Keep your hosting, connect to RedCircle. Make more money. Simple! See how. Is better video podcasting coming to independent podcast apps? In a post on LinkedIn, The Podcast Standards Project says that it’s been discussing a better solution for supporting video using open RSS. The solution overcomes many of the issues highlig…
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New York Festivals 2025 winners announced
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4:34Sponsored by RedCircle. FIJI Water, NerdWallet, Happy Mammoth, and Recess work with us. You could be the voice behind their next ad. See how. The New York Festivals Radio Award winners were announced for 2025., which include podcasts as well as radio shows. Broadcaster of the year was CBC/Radio-Canada. The Lever’s investigative podcast Master Plan …
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Sponsored by RedCircle. Don’t. Do not. Underdeliver on your ad read. Our best tips to avoid that. The team from Apple Podcasts spoke at The Podcast Show yesterday - the first ever time that Apple Podcasts has spoken at a podcasting event. The talk, by Jake Shapiro and Susie Warhurst, was well received by the audience, who learnt that 2024 was Apple…
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Sponsored by RedCircle. Podcast hosts: part storyteller, part therapist, part unpaid intern. We can fix the last part. See how. Podcast listening has moved into the mainstream in the UK, according to the Edison Research Infinite Dial UK, which was released yesterday at The Podcast Show. The data gives a new high for monthly listening for podcasts o…
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The Podcast Show 2025 kicks off in London
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3:42Sponsored by RedCircle. We’re in London. At The Podcast Show. It’s going great. You should be here. Get the scoop. The Podcast Show in London is underway, with record numbers of attendees registered to attend. Christiane Amanpour and Emily Maitlis – two veteran female journalists – have been confirmed for a ‘Behind The Headlines’ session; and Apple…
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Sponsored by RedCircle. London calling! We’ll be at The Podcast Show. Bring yourself, we’ll bring the tea (ha!). Book a meeting. What five podcasts have impacted you the most? Left of Media is creating The Essential Listening Poll - a list of the 100 most influential podcasts of all time to be published in August at Podcast Movement in Dallas: and …
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The Ambies give awards to Steven Bartlett and Podnews
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3:26Sponsored by RedCircle. Not hosting with RedCircle? No problem. You can still monetize with us. The Podcast Academy has announced two, new, international awards will be handed out at The Podcast Show in London this week. The International Governor’s Award goes to Steven Bartlett from FlightStory’s chart-topping Diary of a CEO, which has “elevated p…
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YouTube adds podcast chart, new podcast homepage
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4:15Sponsored by RedCircle. Brands like FIJI Water, Mood and Wonderful Pistachios (yes, the pistachios) trust us with podcast ads. Good taste is contagious. Get your free campaign plan here. PSA: If you’re flying to London next week, you’ll need an ETA before you board. They’re $22 (£16). Each person must apply separately. Details from the UK Governmen…
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Radio Academy ARIAS names Goalhanger Best Audio Brand
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2:55Sponsored by RedCircle. Watch out, London! We’ll be at The Podcast Show. Will you? Book a meeting. In the UK, audio and radio industry awards The ARIAS announced the 2025 winners. The awards are mostly for radio stations; but gold winners included the podcast Dead River from Audio Always for Best Commercial Partnership; and the inaugural UK Audio B…
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Infinite Dial UK to be unveiled next week
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5:14Sponsored by RedCircle. Podcast-curious? Get your free podcast advertising campaign plan. Edison Research will unveil The Infinite Dial UK 2025 at The Podcast Show in London, it’s been announced. There’ll also be a free webinar on May 29. The study is made to be comparable with Infinite Dial data in other countries, including the US, Australia and …
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Sponsored by RedCircle. Trusted by FIJI Water, NerdWallet, and Bandai Namco to run their podcast ads. Are you next? Get a free campaign plan. The Webby Awards ceremony took place last night in New York. Webby Award for Podcast of the Year went to hosts of The MeidasTouch Podcast (above), for “groundbreaking contributions to digital political commen…
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Sponsored by RedCircle. Get your free podcast advertising campaign plan here. Thank us later. There has been an adverse reaction to Spotify’s announcement that it is to add play counts to podcasts on its app - reaction which appears to have taken the company by surprise. Spotify issued a statement on Threads addressing creator concerns, telling cre…
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Sponsored by RedCircle. Your podcast deserves more than exposure. It deserves invoices. We help with those. How much did PodX Group pay for their acquisition of Lemonada Media)? Around $30mn, says Ashley Carman, in her newsletter Soundbite. She reports that QCODE has achieved fresh funding, and that Goalhanger looks set to get funding from The Cher…
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Bigger than you think: podcast revenue is $7.3bn worldwide
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3:48Sponsored by RedCircle. 10,000+ paid ad opportunities to podcasters of all sizes. Delivered. Want one, too? Sign up. The podcast industry might be bigger than you think. New research from Hernan Lopez’s Owl & Co suggests that the global podcast economy is $7.3bn - and says that the US makes up two-thirds of that. The enlarged figure comes from incl…
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PodX Group acquires Lemonada; Spotify launch “plays”
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3:49Sponsored by RedCircle. Want to read ads for Recess, FIJI Water, or Mood? With us you can. Regardless of where you host. Sign up. PodX Group is to acquire Lemonada Media. The Swedish company already owns a number of podcast production houses across the world; it’s their first acquisition in the US. No terms were given. Last month, PodX merged its t…
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Sponsored by RedCircle. 8,500 podcasts said yes to getting paid through us. Join the cool kids and get your free trial. German podcast platform Audiorella launched Audiorella Data, a tool that gathers playback data from Spotify, YouTube, and other key platforms into one dashboard. ZDF is its first customer. Acast released its financial report for Q…
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Sponsored by RedCircle. Podcasting: where talking to yourself is highly encouraged. Turn that talent into treasure (aka monetize it). Start now. Edison Research released the top 50 podcasts in the US for Q1 2025. Rotten Mango makes its debut in the top ten; The Mel Robbins Podcast makes the top 50 for the first time - at #15. Podnews’s list include…
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Looking for an expert? Meet your PodHeroes
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5:40Sponsored by RedCircle. No spreadsheets. No back-and-forth emails. We do podcast advertising different. See how. PodHeroes, the “world’s first podcast expert marketplace”, has launched. The tool aims to help creators access expert guidance throughout their podcasting journey, and offers knowledgeable mentors who have built their own successful show…
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Sponsored by RedCircle. It’s not too late for Mother’s Day host-read ads! Campaign turn-around in 3 days. Get in touch. POD Pods are earbuds with a case specifically designed for podcast listeners - with hardware that includes a dedicated skip button, and a colour e-ink display. Disappointingly - they’re just a concept, from Japanese designer Lee H…
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Spotify shows off 10% more users in Q1/25 financials
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5:57Sponsored by Magellan AI. Heading to The Podcast Show in London? Meet with Magellan AI Spotify released its Q1/25 financial update. Making more than US$1.4bn profit in the quarter, the company saw a year-on-year growth of 10% monthly-active users to 678 million; 12% growth in premium subscribers (268 million), and 15% growth in total revenue (US $4…
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Sponsored by Magellan AI. What’s fueling podcast ad growth? Join Magellan AI live today at 12p ET for a March podcast spend breakdown. Join the webinar In the UK, the IAB says that podcast advertising grew by just 8% in 2024, to £90mn ($120mn) - a slowdown from a 23% growth last time. However, this number only accounts for audio podcast ads - the v…
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Tencent to pay a mountain of cash for Ximalaya
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6:10Sponsored by Magellan AI. Planning + insight = podcast growth. See how Boll & Branch did it. Discover what worked Chinese podcasting company Ximalaya is reportedly to be acquired by Tencent Music for $2.4bn, reports Bloomberg. (Spotify bought Anchor for just $140mn). Ximalaya, which claimed more than 303mn monthly active users in 2023, spent $100mn…
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Sponsored by Magellan AI. Join networks like Wondery using Magellan AI to highlight opportunities for optimizing reach across podcast shows. Reach Lift From the New York Times, The Daily, one of the most popular podcasts in the world, is to get two new co-hosts. Natalie Kitroeff and Rachel Abrams will join Michael Barbaro as co-hosts, as Sabrina Ta…
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Sponsored by Magellan AI. See why RedCircle uses Magellan AI attribution to measure performance and maximize results. Track ad impact YouTube is twenty years old this week (YouTube Music is ten years old this year, too). The company has posted plenty of new stats on its blog. Hamish & Andy, who present one of the biggest podcasts in Australia, have…
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Daily Mail launches premium true crime podcasts
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4:10Sponsored by Magellan AI. RedCircle partnered with Magellan AI to fuel data-driven campaigns for brands and creators. Read the full announcement DMG Media has launched a new true crime podcast subscription, The Crime Desk (“the home of arresting podcasts” - we see what they did there), which launches today from the owner of the Daily Mail. In a pre…
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Sponsored by Magellan AI. Mynt Agency uses Magellan AI to spot podcast ad trends and outmanoeuvre the competition. See who's spending Exclusive: Podnews lists podcast winners for the 29th Annual Webby Awards today, including awards for Dan Taberski’s Hysterical, Conan O’Brien, New Heights and SmartLess. In our list, you’ll also see hosting companie…
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Sponsored by Magellan AI. Mynt Agency's secret to smarter podcast media buying? Better insights and faster planning. See how they did it Podcasting is now a $2bn ad industry in the US - earning a total of $2.4bn in US podcast ad revenue, in 2024. “This rebound is driven by continued expansion of podcast networks, deeper brand integrations, and adva…
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Spotify’s Maya Prohovnik: “you’re going to be thrilled”
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4:33Sponsored by Magellan AI. Find out why CBC relies on Magellan AI for pod-to-pod attribution. Measure podcast growth People are spending 44% more time looking at Spotify’s app than last year. “The demand for podcast audiences for video is undeniable at this point,” says Spotify’s Maya Prohovnik in an exclusive interview with the Podnews Weekly Revie…
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Podcast Show London announces new speakers
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4:43Sponsored by Magellan AI. Canada's largest broadcaster trusts Magellan AI. Tap into the same analytics tools as CBC. Start measuring pod-to-pod The Podcast Show London has confirmed new partners and speakers, including Gary Lineker and Jack Davenport from Goalhanger, and Alison Lomax from YouTube UK & Ireland. Also announced as speakers are the tea…
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Sponsored by Magellan AI. Find the right shows fast. Magellan AI helps match your brand to the right audience. Plan smarter podcast buys Women’s podcast listenership has tripled in ten years, according to the Women’s Audio Report: Women & Podcasts released by Edison Research and SiriusXM Media. 45% of all women in the US (60mn) are monthly listener…
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Spotify invests in international audiobooks
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4:11Sponsored by Magellan AI. Better insights, bigger deals. See how Gamut Podcast Network uses Magellan AI to drive revenue. See their strategy Spotify announced that it is investing €1 million ($1.14mn) to increase the production of audiobooks in non-English languages, starting with French and Dutch. “In France, we are continuing to bring a younger, …
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Sponsored by Magellan AI. Stop guessing. Start optimizing. Magellan AI attribution improves ROAS and targeting. Optimize your campaigns She shoots - she scores. Goalhanger, the largest independent podcast company in the UK is to release a new show tomorrow - The Rest Is Football: Daly Brightness, a new show hosted by England women footballers Milli…
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Video on Spotify slammed; claims rebutted
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5:12Sponsored by Magellan AI. Did you miss our presentation at Evolutions by Podcast Movement last week? Download it here “No clear audience gain ... unvetted, untested, and unproven proprietary metrics.” In a piece about video on Spotify, Sounds Profitable’s Bryan Barletta writes: “In its current state, I urge the podcast industry not to take part in …
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Merger creates UK “podcasting supergroup”
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4:02Sponsored by Magellan AI. MetaRouter partners with Magellan AI to deliver privacy-first podcast attribution. Learn more In the UK, three podcast production companies have announced a merger. Platform Media, Listen and Goldhawk - all owned by PodX - are to merge under the Platform Media name, dubbed a “podcast supergroup”. It will continue to use Li…
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