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Spotcast is a radio spot library. Radio spots are often the ugly duckling of a campaign. The creative team doesn't include them in their portfolio, nor does the agency or the audio company. However, radio is more vibrant than ever. Consider platforms like Spotify, Deezer, and podcasts—all of them resemble radio. The only difference is that radio can now reach a broader audience than AM and FM waves.

Olá a todos, bem-vindos ao podcast pastéis de marketing, o novo podcast sobre marketing em Portugal para todos os marketeers, em especial para todos os one man marketeers.