Real Time Strategy is a weekly gaming podcast from PR pros. Hosted by Kaitlyn Red Wing and Sam Mosher, the show analyzes the latest news and trends, interviews industry experts, and highlights PR in your everyday gaming. Real Time Strategy is produced by TriplePoint, the premier PR and influencer marketing agency in video games.
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The Game Awards 2024 Nominations and Predictions
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The Game Awards 2024 nominations are out, but what will win Game of the Year? Kaitlyn and Sam make their predictions on this final weekly episode of Real Time Strategy. They discuss Elden Ring’s DLC nomination, the difference between Game of the Year and Best Game Direction, if an RPG can take the crown, and more. Timecodes: 00:00:00 – Intro 00:00:…
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Phil Spencer says Xbox is working on prototypes for a handheld console. Kaitlyn and Sam discuss how it can compete in a landscape dominated by phones, Nintendo, and the Steam Deck. Then they break down why Take-Two sold its indie-focused publishing division Private Division and how the Nintendo DS changed gaming in honor of its 20th anniversary. Ti…
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How to Succeed with Creative Game Marketing (Feat. Waypoint’s Sean Murrin)
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Sean Murrin, CEO of gaming creative agency Waypoint, joins Kaitlyn and Sam to discuss the relationship between creative activations and PR. They highlight Waypoint’s work with physical goods, mailers, stunts, events, and more (including the Elden Ring Pot Boy puppet at the 2021 Game Awards), and how that work can drive word-of-mouth and media cover…
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Prince of Persia: The Lost Crown — Success or Failure?
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Ubisoft has disbanded Prince of Persia: The Lost Crown’s development team, so does that make the game a failure? Kaitlyn and Sam discuss the game’s launch and what may have affected its sales, including its PC release strategy, January release date, and the state of the Prince of Persia franchise. Then they dissect the reception to Amazon’s Like A …
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What Is AA Gaming? Plus, Amazon’s God of War Show and Secret Level
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Former PlayStation boss Shawn Layden recently said AA games are gone, but what does that mean for the industry? Kaitlyn and Sam explain the state of mid-market games on this week’s episode and then dig into two of Amazon’s upcoming gaming shows, God of War and Secret Level. Timecodes: 00:00:00 – Intro 00:09:13 – The State of AA Gaming 00:30:42 – Am…
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What’s Happening at Annapurna Interactive?
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Why did Annapurna Interactive’s staff resign? Kaitlyn and Sam dig into that question on this week’s episode. Then the pair breaks down GamesIndustry.biz’s great post-pandemic analysis of the games industry before concluding with a new segment about the hype for Nintendo’s next console. Timecodes: 00:00:00 – Intro 00:07:17 – Annapurna Interactive St…
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PlayStation’s Rollercoaster Week of Concord, Astro Bot, and PS5 Pro
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PlayStation dominated headlines this week with the surprise shutdown of Concord, critical acclaim for Astro Bot, and the announcement of the $700 PS5 Pro. Kaitlyn and Sam dissect this rollercoaster week by discussing why Concord failed, why people are loving Astro Bot, and whether the backlash against the PS5 Pro’s price is deserved. Timecodes: 00:…
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Game Informer’s Legacy and What’s Next for Brian Shea and Alex Van Aken
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Game Informer closed earlier this month, but its legacy will live on. Former online content director Brian Shea and video editor Alex Van Aken join Sam to discuss what they learned from their time at Game Informer, the state of games media, and what they have planned next, including Alex’s game documentaries at Viewport and Brian’s All Things Ninte…
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Borderlands vs. Deadpool & Wolverine: A Movie Adaptation Marketing Study
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Borderlands and Deadpool & Wolverine are two of this summer’s biggest movie blockbusters, but they had wildly different outcomes. Kaitlyn and Sam discuss whether Borderlands’ poor performance means anything for gaming’s future in Hollywood and what other adaptations can learn from Deadpool & Wolverine’s hugely successful marketing campaign. Other t…
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Game Informer Is Gone. What Does That Mean for Games Media?
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GameStop shut down Game Informer last week, laying off its staff and unceremoniously ending the best-known gaming magazine in the U.S. Sam and Kaitlyn discuss what the publication’s closure means for games media, why it happened, and how games PR should react. Then they discuss another gutting layoff story—Bungie cutting its staff by 17%—before end…
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Gaming Actors on Strike, Roblox’s Safety Problem, and San Diego Comic-Con
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SAG-AFTRA video game performers are on strike, and Roblox reportedly has a child safety problem. Sam and Kaitlyn break down these stories, then interview entertainment journalist Collier “CJ” Jennings about covering San Diego Comic-Con. Timecodes: 00:00:00 – Intro 00:01:42 – What Does the SAG-AFTRA Gaming Strike Mean for the Industry? 00:21:59 – Ro…
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What Xbox’s Game Pass Changes Mean for the Service’s Future
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Microsoft is raising the price of Xbox Game Pass…again. Join Kaitlyn and Sam as they discuss Microsoft’s decision to hike Xbox Game Pass prices, the changes in tier options, and what Microsoft’s long-term strategy may be. Then, in the show’s new “Read of the Week” segment, Sam and Kaitlyn discuss Polygon’s Spicy Take Week story about Roger Ebert’s …
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Will The Nintendo Switch Finish Strong? (Ft. IGN’s Logan Plant)
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2024 is expected to be the last year before Nintendo’s next console, so is the Nintendo Switch going out with a bang? Logan Plant, host of IGN’s Nintendo Voice Chat and database manager for IGN Playlist, joins Sam to answer that question. They break down the latest Nintendo Direct, their favorite reveals, and when they expect to hear from Nintendo …
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SGF Play Days and What Makes a Good Game Preview With Jason Fanelli
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Freelance games writer Jason Fanelli joins Kaitlyn and Sam to share his impressions from Summer Game Fest Play Days 2024 and break down what makes a good preview experience for press. Topics include Jason’s favorite SGF demos, if the event can eventually replicate E3, and the most memorable preview events from his career. Timecodes: 00:00:00 – Intr…
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We Review Summer Game Fest + Xbox Games Showcase 2024
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A new Doom game, Perfect Dark is back, and too many exciting indie games to count… summer showcase season is here. Kaitlyn and Sam break down Summer Game Fest and the Xbox Games Showcase, their favorite games shown, what makes a good showcase trailer, and why Geoff tempered expectations this year. Timecodes: 00:00:00 – Intro 00:02:15 – Is Summer Ga…
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How To Cook and Find Your Brand With Andy Lunique, Author of The Ultimate Gamers Cookbook
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Andy Lunique wears many hats as a cook, author, and influencer marketing expert in the games industry, and he combined those skills to write “The Ultimate Gamers Cookbook” and “Diablo: The Official Cookbook.” Andy joins Kaitlyn and Sam to discuss how he crafts gaming-friendly recipes, how influencers (including himself) find their brand, and how to…
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Call of Duty Coming Day One to Game Pass, IGN Acquires Gamer Network
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Microsoft is betting big on Game Pass by adding Call of Duty: Black Ops 6 to the service at launch. Kaitlyn and Sam discuss what this means for Microsoft’s publishing strategy, Xbox’s upcoming showcase, and the price of Game Pass. Then they break down how IGN Entertainment’s acquisition of Gamer Network affects games media. Timecodes: 00:00:00 – In…
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Crash Course on the Games Business with Joost van Dreunen
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Joost van Dreunen knows the games industry. He literally wrote the book on the business of video games (One Up: Creativity, Competition, and the Global Business of Video Games), and with his next book on the horizon, he joins Kaitlyn and Sam to discuss how gaming has changed since One Up was published in 2020, why so many layoffs are happening, and…
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Xbox Closes Four Studios, Nintendo Confirms Next Console, and Our Final Fallout Thoughts
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Microsoft closed a number of Bethesda studios, including Redfall maker Arkane Austin and Hi-Fi Rush developer Tango Gameworks. Kaitlyn and Sam discuss the implications behind the closures, why these ones were a shock even amongst many closures and layoffs, and what the upcoming Xbox Showcase will look like. The duo also touch on the Nintendo Switch…
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TikTok Faces Ban, Escape from Tarkov Upsets Players, and Fallout 4’s Next-Gen Update
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TikTok is facing a U.S. ban, so what does that mean for influencers, marketers, gaming fans, and the future of short-form video? Kaitlyn and Sam answer that question, as well as explain Escape From Tarkov’s bad week and their thoughts on Fallout’s fifth episode and Fallout 4’s next-gen update. Timecodes: 00:00:00 – Intro 00:03:19 – What’s the Futur…
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Embracer Splits in Three, Star Wars Outlaws’ Season Pass, and Fallout’s TV Renewal
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Embracer Group is splitting into three companies, Star Wars Outlaws’ premium day-one content is upsetting fans, and Fallout is returning for a second season on Prime Video. Kaitlyn and Sam break down these headlines, their updated Fallout impressions, and Kaitlyn’s Coachella experience on this week’s episode. Timecodes: 00:00:00 – Intro 00:01:13 – …
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Fallout Review with Trisha Hershberger
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Kaitlyn, Sam, and special guest Trisha Hershberger exit the vault this week to review Prime Video’s Fallout. They discuss how well it adapts Bethesda’s beloved game franchise, spoilers from the first two episodes, and what other game adaptations can learn from the series. Timecodes: 00:00:00 – Intro 00:01:45 – Trisha’s Favorite Fallout Games 00:13:…
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Behind the IGN Creators Guild with Chelsea Miller
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IGN’s creative staff formed the IGN Creators Guild this year to collectively work toward a stronger, more equitable workplace. IGN video editor and guild member Chelsea Miller joins Kaitlyn and Sam to explain why the IGN Creators Guild was founded, how it’s brought the staff closer together, and what the union hopes to accomplish next. Timecodes: 0…
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No Baldur’s Gate 4? GTA6 Delayed? Microtransactions in Dragon's Dogma 2?
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Larian Studios isn’t making a Baldur’s Gate 3 sequel or expansion, Rockstar may miss Grand Theft Auto’s “early 2025” launch window, and Dragon’s Dogma 2 launched with a surprising, and to some upsetting, range of microtransactions. Sam and Kaitlyn discuss these headlines, as well as their favorite (and least favorite) April Fool’s gags this year. T…
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Rascal’s Independent Tabletop Journalism with Lin Codega and Chase Carter
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Entertainment journalists Lin Codega and Chase Carter launched Rascal News, an independent outlet covering tabletop roleplaying games, in February. One month later, they join Sam to discuss why they launched the reader-supported, worker-owned outlet, their love for tabletop, and why passionate journalists tell the best stories. Timecodes: 00:00:00 …
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Entering the World of Darkness with Jason Carl
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World of Darkness – a connected story universe including Vampire: The Masquerade, Werewolf: The Apocalypse, and more – is coming off its most successful year ever in 2023. Jason Carl, brand marketing manager for World of Darkness and storyteller for the “By Night” actual play series, joins Sam and Kaitlyn to dive deep into the universe, what makes …
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Will Gaming Have Its Oscars Night?
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It’s finally time for Kaitlyn and Sam to flex their love for movies. This week, they discuss the 2024 Academy Awards and how Hollywood’s biggest night compares to gaming’s awards slate. They break down where The Game Awards, DICE Awards, and BAFTA Games Awards stand in the gaming industry, how a video game adaptation could be recognized at the Osca…
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Why Are Layoffs Dominating the Games Industry?
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PlayStation and EA laid off hundreds of people last week, adding to the thousands of people affected by layoffs in the games industry in 2024. Sam and Kaitlyn discuss why layoffs are sweeping the industry, what they mean for the state of AAA game development, and how PlayStation and EA’s cuts signal major changes for their content strategies. Timec…
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Lysfanga: The Time Shift Warrior Interview with Game Director Thibault Legouet
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Lysfanga: The Time Shift Warrior reinvents the hack ‘n’ slash genre by empowering players to rewind time and fight with an army of their past selves. Thibault Legouet, game director and lead game designer at Sand Door Studio, joins Sam to discuss Lysfanga’s innovative combat, its origins as a student project, and the challenges of making a game whe…
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Nintendo Switch 2 in 2025 and Xbox’s Business Update
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Xbox is staying in the hardware and exclusives business, PlayStation has no “major existing franchise titles” this year, and Nintendo’s next console is reportedly delayed to 2025. Sam and Kaitlyn break down the state of the first parties and what their strategies mean for major gaming franchises, as well as share their favorite (and least favorite)…
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Disney Goes Big on Fortnite, Xbox Going Big on Other Platforms?
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A record-breaking Super Bowl, Disney’s $1.5 billion Fortnite deal, and rampant speculation about Xbox’s multiplatform future dominated this week in pop culture, so Kaitlyn and Sam break it all down on this week’s episode. Timecodes: 00:00:00 – Intro (Super Bowl Chat) 00:04:07 – Favorite Super Bowl Commercials 00:10:10 – Deadpool & Wolverine Trailer…
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Spawn On Me’s Kahlief Adams on Making The Spawnies Award Show
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Spawn On Me founder Kahlief Adams joins Sam to discuss The Spawnies, his annual awards show celebrating game developers. This year marks the third annual Spawnies, airing February 29, and Kahlief breaks down the making of the show and its mission to recognize underrepresented artists. Timecodes: 00:00:00 – Intro (Kahlief’s Dream Co-Host for The Spa…
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How IGN Reviews Games in 2024 with Tom Marks
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IGN executive editor Tom Marks joins Sam and Kaitlyn to discuss his new position leading game reviews at IGN and how the outlet approaches reviews of remasters like The Last of Us Part II Remastered, Early Access games like Palworld, and titles with staggered launches like Suicide Squad: Kill the Justice League. Timecodes: 00:00:00 – Intro (Tom’s M…
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Xbox 2024 Preview with Kinda Funny’s Mike “SnowBikeMike” Howard
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Kinda Funny Xcast host Mike “SnowBikeMike” Howard joins Sam and Kaitlyn to preview Xbox’s year ahead. The trio reviews Xbox’s Developer Direct presentation, discusses the platform’s big 2024 releases (Indiana Jones and the Great Circle, Senua's Saga: Hellblade II, Avowed), and predicts what we’ll see from Xbox’s summer showcase. Note: This episode …
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AI in Games, Switch 2 Rumors, and Prince of Persia: The Lost Crown
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Artificial intelligence was the hot tech topic of 2023, and 2024 will be no different. Kaitlyn Red Wing and Sam Mosher dig into the industry’s evolving relationship with AI, how legislation and workers’ groups will affect AI usage, and how AI does (or does not) relate to the Switch 2’s launch. Then the duo closes out with their impressions of Princ…
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Second Wind’s Nick Calandra on Going Independent After The Escapist
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Two months ago, Nick Calandra and The Escapist’s former video team launched Second Wind after Nick was fired. Today, Second Wind has over 400,000 YouTube subscribers and over 14,000 Patreon supporters. Nick joins Sam Mosher and Kaitlyn Red Wing to discuss Second Wind’s success, the business of independent content creation, the failings of corporate…
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2024 Predictions and Most-Anticipated Games
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A new year means new games, so Kaitlyn Red Wing, Mel Gazazian, and Sam Mosher share their most anticipated releases and predictions for 2024. Topics include Hades II, Nintendo’s next console, and the big game adaptations coming to TV and film this year. Then the trio closes out the episode with their favorite media from the holiday break. Timecodes…
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Picking 2023’s Best Games and 2024’s Most Wanted with PC Gamer’s Evan Lahti
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It’s the most wonderful time of the year — Game of the Year season — so PC Gamer global editor-in-chief Evan Lahti joins us to break down how PC Gamer picks the best games of every year. He also pulls back the curtain on other PC Gamer projects, including game adaptation coverage, the PC Gaming Show: Most Wanted showcase, and the Top 100 PC games l…
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The Game Awards 2023 was jam-packed with trailers (Light No Fire!), surprises (Blade!), and celebrities (Jordan Peele!), but did it give enough time to the awards themselves? Kaitlyn Red Wing, Mel Gazazian, and Sam Mosher review this year’s show, discuss how it can better celebrate developers, and share their favorite announcements. Timecodes: 00:0…
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Grand Theft Auto 6’s Trailer, Fortnite’s Big Bang, and Fallout’s TV Show
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The Grand Theft Auto VI trailer is finally here, so Kaitlyn Red Wing and Sam Mosher break it down, discuss its leak, and predict how Rockstar will show the game next. As if that trailer wasn’t enough, Fortnite and Amazon Prime’s Fallout series released huge trailers this week, so the duo also digs into Fortnite’s new experiences (Lego Fortnite, Roc…
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The Game Awards 2023 Predictions and The Last of Us Part II Remastered
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The Game Awards are a week away, and Baldur’s Gate 3 and The Legend of Zelda: Tears of the Kingdom are ready to duke it out! Hosts Kaitlyn Red Wing and Sam Mosher dig into this year’s TGA nominations and predict the big winners, cameos, and surprises of the night. Then the duo discusses the recently announced The Last of Us Part II Remastered and t…
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BlizzCon, Grand Theft Auto 6, and a Live-Action Zelda Movie
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It’s a huge gaming news month, and hosts Kaitlyn Red Wing and Sam Mosher are joined by Mel Gazazian to break it all down. The trio discusses Blizzard’s first BlizzCon since 2019, the first trailer for the “next Grand Theft Auto” (a.k.a. Grand Theft Auto 6) coming in December, and Nintendo’s announcement of a live-action Legend of Zelda movie. Timec…
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How Puzzmo Reinvents Puzzle Games with Game Designer Zach Gage
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Puzzmo is a digital reinvention of the daily newspaper puzzle page, complete with a more accessible crossword, hit word games like Spelltower and Typeshift, and more to come. Co-founder and game designer Zach Gage joins Sam this week to discuss Puzzmo, its puzzle-locked limited launch, and how it rethinks newspaper games while preserving what makes…
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Why Are Games Beautiful? (with Frank Lantz, Author of “The Beauty of Games”)
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NYU Game Center director Frank Lantz set out to explain why games are beautiful in his book, “The Beauty of Games,” and it became one of Sam’s favorite reads of the year. Frank and Sam discuss the book, how to reframe the “are games art?” conversation, why games are most similar to music, and more. Timecodes: 00:00:00 – Intro 00:00:44 – Frank’s Fav…
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TwitchCon 2023 Review and Spider-Man 2 Impressions
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TwitchCon moved to Vegas for its 2023 event, and host Kaitlyn Red Wing and TriplePointer Mel Gazazian have the first-hand report. They join Sam to discuss the streamer convention, the state of Twitch, and how it’s competing with rival services. Then they enter the Spider-Verse to discuss Spider-Man 2, Kaitlyn’s first hours with the game, and whethe…
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What’s Next for Microsoft After Acquiring Activision Blizzard?
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Microsoft has officially closed its Activision Blizzard acquisition, so what does that mean for Xbox? Kaitlyn and Sam discuss the largest gaming acquisition ever and what to expect from it on this week’s episode, as well as rumors of Disney making a major gaming acquisition and John Riccitiello stepping down as Unity’s CEO. Timecodes: 00:00:00 – In…
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It’s spooky season, so let’s get into the ghoulish spirit and talk horror games! TriplePointers Alyx Evans and Paul Lombardo join Sam this week to discuss their introduction to the horror genre, their favorite scary games, memorable horror marketing, and more. Timecodes: 00:00:00 – Intro 00:02:15 – Adapting scary movies into games 00:09:36 – Horror…
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Under The Waves Interview with Lead Game Designer Thomas Bardet
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We go under the sea this week with lead game designer Thomas Bardet to talk about Under The Waves, the new narrative-driven adventure game from Paris-based Parallel Studio. Thomas explains the challenges of making a game set underwater, the team’s visual and narrative inspirations, striking a balance between cozy gameplay and emotional storytelling…
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Starfield, Unity, and Showcases — Oh My! (with MMORPG’s Joseph Bradford)
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MMORPG managing editor Joseph Bradford joins us to discuss the week’s biggest headlines, including Starfield reviews, the Unity Runtime Fee controversy, and our favorite games from the latest Nintendo Direct and PlayStation State of Play. Look forward to new weekly episodes of Real Time Strategy every Wednesday. Timecodes: 00:00:00 – Intro 00:07:41…
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Starfield’s Media Successes and Shortcomings
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Five years after its announcement, Starfield is finally here. TriplePoint’s Sam Mosher, Nick Shepherd, and Blane Humphries break down its campaign from announcement to launch and discuss what other games can learn from Starfield’s deep-dive showcase, messaging, and review strategy. Timecodes: 00:00:00 – Intro 00:01:50 – Baldur’s Gate 3 and other fa…
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