Welcome to "The Roofing Sales Podcast," the ultimate destination for professionals in the roofing sales industry. Join us as we delve into the world of roofing sales, sharing valuable insights, strategies, and best practices to help you excel in your career. Each episode features industry experts, successful salespeople, and thought leaders, discussing everything from prospecting and lead generation to closing deals and customer relationship management. Whether you're a seasoned roofing sale ...
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This podcast is for roofing contractors and other home service providers who want marketing that actually works. Learn from me, and hear directly from my clients in my long-form interviews.
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How to ACTUALLY do SEO for Roofers - Dima Sobovoy of Roofing SEO School
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👷♂️ Are you a roofing contractor struggling to climb the ranks on Google and get more leads? Your search ends here! This video is a goldmine for roofing contractors looking to master SEO for their roofing business. We dive deep into actionable strategies that will elevate your website's Google ranking and help you dominate the market. 🔑 What You'l…
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Listen to me give insanely valuable marketing advice (recorded phone call)
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I did a phone call with someone who wanted to know how to get leads for his roofing company. He asked me what offers work, why some leads come in from outside his service area, if he should me it easier or harder to fill out the forms on facebook, and much more.Por Michael Mignogna
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How to Kill It in the Junk Removal Niche as an SMMA Owner
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Want that Go High Level CRM we talk about in this video? I use it to run my entire SMMA. Click here now for a free 14 day trial: https://www.gohighlevel.com/?fp_ref=minyona97 In this video, Karim, an SMMA owner in the junk removal niche, talk about how he can help junk removal clients and justify charging them $1,200+ per month for his services. We…
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Say THIS to Convince a Roofer That Facebook Ads Are Better than Google Ads to Get Him Leads
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Learn the three things to say to a roofer to convince him Facebook ads are better than Google ads. Not only will it convince him they’re better, but it’ll convince him YOU’RE the person to HIRE. Seriously… This is like magic when said on a sales call. Watch and study the script in this free training video for SMMA owners who want to get more roofin…
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Is the roofing niche too saturated for new SMMA owners?
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This is a question I got as a comment on one of my videos. is the roofing niche too saturated? Should SMMA owners who want to run a successful SMMA niche out with something else? Isn't getting clients going to be really hard? Won't getting results be nearly impossible? All of those answers in this video. Join my SMMA newsletter here: https://minyon…
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How to get roofing clients in the UK
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This long recorded zoom is a call I did with an SMMA owner named Thomas in the UK. He wants to break into the roofing niche in the UK, but here's the thing: I don't know much about roofing in the UK. So on this call, we talk about it, and I get to learn some new things. But even cooler is that we come up with a plan on how one can dominate in the U…
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Roofing Leads Landing Page (How to Make It Way Better)
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In this video, I talk to Abdul from the UK who has a roofing client he's trying to get great results for. He tells me his backstory, and shows me the ad account and campaign he needs help with. We go through the entire setup like I do with others, and we create new sales copy, and make the landing page much better by implementing some key concepts.…
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Roofing Industry Reinvented: Navigating Change and Maximizing Efficiency with JD Buckridge
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🎙️ Check out our latest podcast episode on "Roofing Industry Evolution: Embracing Change and Efficiency"! 🏠💼 In this insightful discussion, we delve into the evolving landscape of the roofing industry, examining the current "status quo" and the imminent changes on the horizon. Our special guest, JD Buckridge from Higher Vision, lends his expertise …
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How this roofer is able to book nearly all of the leads he gets
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In this podcast, Liam shares with me his results thus far since starting with our roofer marketing system. 100k+ his first month. He even shares how he's able to book nearly all of the leads he gets. Awesome. Want this for your roofing business? Click here now: https://minyona.com/Por Michael Mignogna
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4 really stupid and easy things to improve facebook ad results
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4 stupid things that are simple to do to get better Facebook ad results. Perfect for roofing contractors and other home service companies. Marketers who help roofers, this is for you too. Share this message with your clients and you’ll make them happier by getting them better results.Por Michael Mignogna
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Watch Me Pick Apart a Really Bad Roofing Facebook Ad Campaign
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In this podcast, you'll hear a detailed analysis of a Facebook ad campaign created by a poorly performing marketing company for a roofing contractor. We'll discuss the common mistakes made in the campaign, including improper targeting, weak ad copy, and ineffective call-to-actions. We'll also provide practical tips and best practices for creating a…
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How Roofer Jordan’s Roofing Company Makes Its First Million
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Want this for your roofing business or contracting company? Click here: https://minyona.comPor Michael Mignogna
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How Roofer Jim Plans to Go from 1 to 3 Million with Our Roofing Leads System
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Brand new testimonial video... This client of ours has been with us for two weeks, and he is so pleased he asked us if he could do a Zoom call to let us know about his experience thus far. Not only did we talk in detail about what he's experiencing with our roofing leads system, but we also talked in detail about what it's like to call the leads, c…
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How to Avoid Attracting the Dumbest Homeowners Ever with Your Roofing Ads
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So many roofers do this... They have ads running that attract the worst of the worst. What a waste... Here's how to avoid doing that. Listen and learn.Por Michael Mignogna
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Is This One Thing Killing Lots of Your Roofing Sales?
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This mistake is so common it's crazy... And I can tell you without a doubt, my clients who get the best results avoid doing this. Listen and learn. MPor Michael Mignogna
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10 Social Media Posts Perfect for Roofing Contractors
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In a previous episode, I mentioned the one weird reason it's important that roofing contractors post to their facebook business pages frequently. In this podcast episode, I teach you 10 types of posts that you can make. Enjoy!Por Michael Mignogna
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The 1 Weird Reason It’s Important for Roofers to Post on Their Facebook Business Pages
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Are you regularly updating your roofing facebook business page with new content? You should, but not for the reasons people normally give. Listen to this podcast and learn the one reason you should actually post content to your roofing facebook business page. Here's that link to download the facebook business suite app: https://get.minyona.com/meta…
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Simple but Effective Ways Roofers Deal with Insurance Adjusters
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In this episode, I talk with a client of ours about insurance restoration, and how he is able to close deals even though the insurance companies are becoming increasingly difficult to deal with.Por Michael Mignogna
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Two Simple Tricks to Supercharge Your Facebook Roofing Ads
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We learned these two simple tricks and have started implementing them with our roofing clients. You might benefit from them also! Watch the video on YouTube and reach out if you need our help. minyona.comPor Michael Mignogna
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What Is the Best Time of Day to Run Roofing Ads on Facebook?
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Should roofing contractors run their Facebook ads during business hours? What days of the week? I get these questions a lot. The answer is in this podcast! As always, click here to contact me for help with your roofing business: https://minyona.comPor Michael Mignogna
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The 3 Worst Calls to Action Roofers Use in Their Facebook Ads
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You see them all the time... The worst roofing ads ever. What makes them so bad? Usually the offer. The value proposition. They are either WEAK, or downright DISHONEST. Not cool. Are you making the same mistakes? If you are, what SHOULD you do instead? All of that in this podcast episode. As always, visit my website to talk to me personally. minyon…
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The Biggest Mistake Roofers Make With Their Ads and How to Avoid It
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This is such a common mistake roofers make... They come up with ideas for ads. And the ideas are good, but not for the ads. I explain what that means in this video.Por Michael Mignogna
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Should Roofers Wait until after the Holidays to Start a New Ad Campaign?
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Should Roofers Wait until after the Holidays to Start a New Ad Campaign? It's a question I get all the time this time of year. Watch this video for the answer. And as always, click to my website if you want to talk to me about how I might help you get high quality, exclusive roofing leads. https://minyona.com…
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"What if people make negative comments on my roofing ads?"
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I get this question a lot from people who are worried about running facebook ads for their roofing company. I also get it from people who are already running ads and who don't know how to deal with the negative comments. This video will help immensely. Watch and let me know in the comments what you think.…
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New Facebook Scam Email to Roofing Contractors - How to tell if it's real
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Don't get scammed by this BS Facebook Meta Email trying to mess with roofers.Por Michael Mignogna
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Insurance Restoration Roofing Leads – What Roofers Do Wrong
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Lots of roofers want storm damage leads, but nearly everyone is making the same mistakes. Are you? Find out in this podcast episode.Por Michael Mignogna
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How roofers can come up with offers that are better and more lucrative than their competitors
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When I have a client that I'm struggling with, it becomes a learning experience. It forces me to come up with ideas that ultimately change the game. In this video, I talk about HOW I come up with those offers, and how you can get into the mindset to begin thinking similarly. If you're a client of mine already, let me know you want to implement thes…
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My roofing lead competitors are copying me, but here's why it doesn't matter
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ROOFERS, this is a must-read: If you want high quality leads from social media, you have to qualify them. Now, some of my competitors know that, and that's why they are copying me. Kind of pathetic. Also super flattering. What they DON'T know is what to DO with the lead that is either qualified or not. They don't even realize that with that informa…
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The easiest way to get better results running ads on Facebook is something so simple and effective
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After looking deeply at all of my roofing clients’ results with our Facebook ads system, I learned something really interesting: In almost every case, the clients of ours getting the best, most consistent results are the ones who are very engaged with people on both Facebook and Instagram. In this video, I explain WHY that matters. The cool thing a…
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FTC Charges Homeadvisor of Misrepresenting Leads to Businesses
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This probably won't come as much of a surprise... Homeadvisor is being charged for providing leads to contractors that aren't as good as they'd implied or suggested. Plus more... Watch and let me know in the comments what your experience has been with using them. To binge all my videos on YouTube, click here: https://www.youtube.com/c/Minyona/video…
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The Phone Number Red Flag: If Your Marketing Company Does This, Run.
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Is the marketing company working for you full of $%&@? Maybe... But you can know for sure. In this video I share a red flag that suggests they don't know what they're doing. Watch it and let me know what you think in the comments. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-…
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Duplicate Leads with Facebook Ads: Why It’s a Good Thing
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Frequently asked question: I got a duplicate lead! Am I paying for that? Short answer: No. And it's actually a GOOD thing. Why? Watch the video. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you'd rather watch them on YouTube, click here: https://…
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The Truth about People Who Talk SH*T about You or Your Business
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The better you end up doing, the more shit people will talk about you. Why? Because hate comes from the bottom. But it can affect you mentally. In this video, I talk about that a bit, and some ways to get into a mindset that makes you invincible. If you like these videos and want to watch more, binge on all of them on my website, here: https://miny…
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Can You Get a Credit for Bogus Leads on Facebook and Instagram?
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A bogus lead comes in from a Facebook or Instagram ad you're running. Can you get a credit for it like you can with Home Advisor or Angie's List? The answer in this video. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you'd rather watch them on Yo…
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Why Are Leads Coming in from outside Service Area?
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This is a pretty common question I get from clients. Why do leads occasionally come in from outside the area we chose for our ads? Am I paying for those leads? Can we stop it from happening? Those questions and more answered in this video. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com…
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Use the Cancellation Offer to Close More Roofing Deals
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You've sent a proposal and they've ghosted you. How do you get them across the finish line? There are many ways to do it, but this is a really interesting one. One of my clients shared it with me because he uses it all the time with lots of success. Watch and learn! Here's the Google doc I reference in the video: https://minyona.me/cancellation-off…
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How to Ban People from Commenting on Your Facebook Ads
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If you're running ads on Facebook, you've no doubt had to deal with haters in the comments. In this video, I teach how to ban them from ever commenting again. It's better than deleting their comments or hiding them. I use this all the time, and so should you. If you like these videos and want to watch more, binge on all of them on my website, here:…
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How to Respond to Comments So That You Get More Leads
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When you start running ads on Facebook and Instagram, this will always happen: People will comment silly, sometimes mean things. How you deal with it, though, can either win you more leads, or lose you tons of future business. In this video, I teach how to get into the right mindset to leave better replies to those types of comments. Want to binge …
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Interview with Misti White founding partner of Rhino Roofers
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Listen to Misti's story of how she got into roofing and what she did to work her way up to become one of the founding partners of Rhino Roofers in San Antonio! Support the showPor Jacob LaRue
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Do Homeowners Even Use Facebook to Find Roofing Contractors?
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In this video, I talk about an ad I saw for one of my competitors. I found it very misleading. Not bashing them at all, but it raises an interesting topic: Are people using Facebook to find roofers? The answer is NO. But in this video, I go over why that doesn't matter at all. And I even talk about why that's a good thing. Binge more of my helpful …
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How Joe Does 12-15 Roofs a Month with a $50 per Day Ad Budget
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"I can buy my grandkids Christmas presents now." "I can go on vacations when I want to." In this video, Joe and I talk about what life was like prior to hiring me, and what it's like now that we've been together nearly a year. Watch more testimonials here: https://minyona.com/minyona-reviews/ And if you're a roofer who wants to talk to me personall…
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Interview with Tyler Winters from Terminus Construction Group
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In this episode Tyler talks about the culture they are creating at Terminus Construction Group Support the showPor Jacob LaRue
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How to Get Your Roofing Leads to Answer the Phone
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Leads not answering the phone? I go over the single most important thing you can do to increase the likelihood they answer. Plus, I talk about one of the most creative, most effective ways at getting them to respond if the first thing doesn't work. Game changer. To binge on more videos like this, click here: https://minyona.com/minyona-roofing-mark…
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Interview with Dan and Don from Goats4Sales
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Join us to learn about Goats4Sales! Dan and Don realized a need for good quality door to door reps and sales training and created Goats4Sales. So listen as we discuss their time in the roofing industry and to learn more about what Goats4Sales has to offer! Goats4Sales Website: https://www.goats4sales.com/ Donavans Instagram: https://www.instagram.c…
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3 Reasons Facebook Ads Are Better than Google Ads for Roofers
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If you've ever wondered which platform to advertise on, I feel your pain. There are many options. But the big two are Facebook and Google. Which one is better for roofers? In this video, I talk about the 3 reasons I think Facebook is a better platform than Google for advertising your roofing business. As always, click here if you want to talk to me…
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The Reason Facebook Ads Didn’t Work for Your Roofing Company
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FB Ads often fail for roofers. Have you ever called a FB lead and they didn't even know who you were? Or maybe you called only to realize they want a free roof and have no money... Either way... Not ideal, at all. In this video, I go over why this happens, and how to fix it. As always, if you want to work with me, the first thing we need to do is t…
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Interview with Dylan Vergara from Bondoc Roofing
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In this episode we interview Dylan with Bondoc Roofing based out of San Antonio Texas. Dylan has a Construction Science degree and shares how that degree path helped land the job at Bondoc and how it has helped him to be successful as a roofing sales man. Check him out on Instagram: https://www.instagram.com/your210roofer/ Support the show…
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How to Be Persistent When Selling but Not Feel Annoying
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One of the hardest parts of sales is getting over the feeling that you're being annoying. In many ways, you are your own worst enemy. If you only would have persistently followed up, you would have made that sale. And many others. In this video, I explain how to get into the right mindset so that you aren't hesitant when about to make that 100th ph…
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Why You Shouldn’t Reply to Comments on Your Ads with Your Phone Number or Email Address
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🧠Why You Shouldn’t Reply to Comments on Your Ads with Your Phone Number or Email Address🧠 One of the mistakes I often see my clients make replying to comments on their ads with their phone number or email address. In this video, I go into detail as to why that's a mistake. And some of the reasons you likely haven't ever thought of. So watch, listen…
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Interview with Jake Troncoso from Texas Family Roofing
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In this episode we interview the Top Producer with Texas Family Roofing and learn how he got into Roofing and why he thinks that his experience in retail helped him succeed. Follow him on Instagram @_jtmedia_ Support the showPor Jacob LaRue
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