Exclusive Content for Rural Economies
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Welcome to The Rural Business Podcast! My name is Aly Robins, and I’m a business and marketing coach for agriculture and rural-based businesses. Each week we’ll discuss insights and tools to start up, scale and develop your rural business. Whether you’re involved directly in agriculture, have a local brick and mortar, or run a rural-focused business from a home office - this podcast is for you. I’ll be your guide as we go through the process of developing your brand and market. As we unpack ...
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Each episode we will look at the smartest, most effective ways to build a thriving business from even the smallest of towns. We’ll cover things like choosing a profitable business to start, branding, websites, social media, becoming an expert, leveraging technology to expand your reach, keeping a brick & mortar store not just alive but thriving, getting clients for a service based business and more. Together we will explore the ins and outs of both the paper and people side of being a rural ...
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88. Most People Will Think You Are Crazy
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In today’s episode, I’m sharing my experience with quitting my nine-to-five job to launch my own business and how people reacted to that decision. People thought I was crazy! But I followed my dream and my goals anyway. Most people will think you are crazy as you set off on your entrepreneurship journey. The key is to know who to take advice from a…
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87. How to Batch a Month of Instagram Content
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Do you ever feel like Instagram is sucking the life out of you? It’s hard to stay consistent with content creation. But I want to emphasize how important social media content is as it’s the catalyst to business growth. Content creation is designed to help you build an audience and nurture relationships with present and future customers. In today’s …
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86. 5 Steps to an Outstanding Marketing Plan
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Do you ever feel completely overwhelmed by marketing? It’s a never-ending cycle of trying to keep up, and I get it! In today’s episode, I’m sharing tactics to not only increase the quality of your marketing strategy and content creation but also help with efficiency in your marketing planning and execution. I share 5 steps you can take to create an…
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85. How to Land Consistent Clients in Your Business
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In today's episode, I'm taking us back to the first business I started and how I gained and retained clients. I'm also sharing how different of an experience it was to start my second business, Snowy Mountain Marketing, as landing clients proved much harder. I'm diving into 6 reasons why you might not be landing consistent clients and 4 ways to lan…
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84. How Hiring a Virtual Assistant Can Help Your Sanity
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In today's episode, I'm excited to have Lexi DeVries join us to talk about all things Virtual Assistant. Lexi shares her journey of finding a job she could do from home while working full-time on a dairy farm and raising two kids. She started as a Virtual Assistant and grew into a certified Online Business Manager. She's now a Virtual Assistant Coa…
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83. Why Being Interdependent vs. Independent Will Grow Your Business
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In today's episode, I'm sharing my experience of being independent my entire life and how that slowed down the growth of my business. It took me a while to learn what being "interdependent" meant. Once I learned how to ask for help and how to become interdependent on my team, my business exploded. You'll hear how I asked for help and what leaning o…
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82. The Client Onboarding Process You Need
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In today's episode, I'm walking you through my step-by-step onboarding process to help create a top-tier client experience. I'm sharing a poor experience I had with someone who didn't have the proper procedures and processes in place to make working with them easy and efficient. You'll also hear why a solid onboarding process leads to a successful …
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Housing continues to be a difficult challenge for rural communities. Often, jobs are unfilled because of a lack of adequate and affordable housing. Attracting builders is a challenge as is an increasing number of units being used as vacation properties. Rikki Epperson Community Rebuilds based in Moab, Utah addresses these challenges by building ene…
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In today’s episode, I’m diving into why you should ask “who” and not “how” when growing your business. We’re all in this hustle culture where we think if we work harder or spend more time working, we’ll be more successful. That’s a lie we all tell ourselves! We need to focus on the “who.” That means who can help you get to the next level, who can h…
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In this episode, I'm covering a theme that's part of my business coaching: creating a grand slam offer. A grand slam offer is when you present your offer to someone they feel like it's such a good deal that they can't miss out. I'm walking you through four main areas of focus to create a grand slam offer so your marketing and sales process becomes …
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In today's episode, I'm going deep into time management to help you get more done in less time. I'll give you ideas on how to prioritize your time and focus, like I spoke about in the last episode. I'll talk a lot about how utilizing time blocking and Asana helped transform my business and life. I'll go through four things to focus on to help you t…
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78. Your 2 Most Important Assets as a Business Owner
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In today’s episode, I’m talking all about why you should just start. If you can’t stop thinking about starting something new, it can be hard to get started. I want to motivate you to just start. It doesn’t matter what it is; whatever project, business, service, product, or anything you’re considering. I want you just to start and take that first st…
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In today’s episode, I’m talking all about why you should just start. If you can’t stop thinking about starting something new, it can be hard to get started. I want to motivate you to just start. It doesn’t matter what it is; whatever project, business, service, product, or anything you’re considering. I want you just to start and take that first st…
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In today’s episode, I’m diving into 6 parts of a healthy business. I’ll share how I help my business coaching clients with these 6 things, as well as how I used each of them to grow my business. From mindset and leadership to marketing and more, you’ll learn how to take a look at your own business health and implement these 6 things. Follow me on I…
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In today’s episode, I’m talking all about the power of mindset and the crucial role mindset plays in achieving your goals. I’m sharing 5 mindset shifts that are essential for business owners to overcome stagnation and reach success. Book mentioned: Mindset: The New Psychology of Success by Carol S. Dweck Follow me on Instagram @alyrobins1 If you ha…
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74. Growing Businesses and Raising Children In A Small Town with Josie Stokken
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On today’s episode, I have a special guest, Josie Stokken on the show. Josie is the owner of Restorative Physio and Balance Studio. We’re going to dive into her entrepreneurial journey, the challenges and joys of balancing business and motherhood, and the importance of delegation and automation in your business. Restorative Physio: https://restorat…
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Today’s episode is all about the value ladder. I’ll explain what the value ladder is and how it will help you land consistent clients AND retain current clients. I’m sharing the four value ladder steps, how to understand the steps, and how to implement them in your own business. Sign up for my email list: https://snowymountainmarketing.activehosted…
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2023 was such a great year for my family and me, especially compared to 2022. Of course there are always challenges too, so in today’s episode, I’m going to share some of the highlights of the past year as well as the challenges and lessons learned. Follow me on Instagram @alyrobins1 If you have not done it yet, please click that “subscribe” or “fo…
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Your website is a huge piece of the puzzle when it comes to your online presence and overall marketing strategy. Today we’re going to talk about 5 things your website MUST have to help you land more sales. The 5 things are: Talk about the problem you solve Have quality brand photos Explaining the transformation you provide A 3 step plan Call to act…
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70. How Utilizing Your Strengths Can Grow Your Confidence and Your Business with Lisha Ruda
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On today’s episode, I’m chatting with Lisha Ruda as we discuss the importance of understanding personal strengths for business growth. We explore the CliftonStrengths assessment, sharing our experiences and insights on how it has boosted our confidence and impacted our businesses. Overall, the opportunity to use your God-given talents and skills to…
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69. Why Expressing Gratitude Will Make You More Successful
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On today’s episode, I’m sharing how gratitude changed everything in my life. It was hard for me and not natural, but it has impacted my life and my business for the better. I’m sharing four steps you can take to create more gratitude in your life so that you can step out of a place of fear and lack and into a place of abundance and peace. Check out…
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68. How to Land More Clients From Discovery Calls: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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67. When to Add More Offers to Your Business: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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66. The Number One Thing You Need in Your Business: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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65. 5 Ways You Are Sabotaging Your Business Success: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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64. Stepping Into Your Authority and the Difference Between Branding and Marketing: 6-Figure Roadmap Series
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On today’s episode, I’m joined by Sundee. Sundee is not only my friend but the graphic designer on my team and a past client inside of Rural Business Accelerator. Sundee is a graphic designer who works with rural entrepreneurs who are establishing their branding. Today we’re talking about her experience in RBA, why she joined, and where she’s at to…
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63. Getting Vulnerable and Taking a Chance on YOU: 6-Figure Roadmap Series
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On today’s episode, I’m joined by my client and friend, Kacee Bohle. Since her experience in my group coaching program, Rural Business Accelerator, Kacee is thriving in her new business. Today we’re going to talk about fears she had prior to Rural Business Accelerator, how the program gave her clarity and set foundations in place for success, and w…
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62. How to Get Time Back in Your Business and Life: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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61. 4 Steps to Creating an Amazing Client Experience: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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60. The Key Ingredient for Sustainable Business Growth: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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59. The Clearest Business Wins: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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58. The $100k Marketing Plan: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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57. Why You Should Stop Looking at Your Competitors: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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On today’s episode, I am joined by Sheila Hansen as we talk all about money! We cover what money mindset is, why it’s important in our businesses, and the way it can impact each aspect of our lives. Connect with Sheila: Follow her on Instagram @sheila.hansen.cpa Check out her website https://www.hansenllc.net/ Follow me on Instagram @alyrobins1 Be …
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55. Know Your Numbers: 6-Figure Roadmap Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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54. Let’s Dream - 6 Figure Roadmap Podcast Series
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For the rest of 2023 I'm doing a special podcast series called the 6 Figure Roadmap Podcast Series. If you're a service provider in the rural or agriculture industry, be sure to subscribe to this podcast because we’re giving you the exact roadmap to hit your first $100k in business! We’ll be covering four areas: leadership, your offer, marketing/sa…
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53. A Year in Review: Celebrating 1 Year of My Podcast!
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Today’s episode is an extra special one - we’re celebrating ONE YEAR of the Agriculture & Rural Business Podcast! In honor of one year of the podcast, I’m going to share the reasons why I started my podcast, where I’m headed with the podcast, and a look back at all the amazing guests I’ve had on the show and the value they shared. Ep #4: 37 Years I…
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52. Growing Small Towns with Rebecca Undem
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On today’s episode, I am joined by Rebecca Undem as we talk all about growing small towns. We cover so many good topics such as the power of discernment, the level of self awareness that’s needed in leadership and life, how mindset is everything, and that each and every one of us has the power to make a difference. Rebecca’s mission is all about he…
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51. What it Means to Be a Leader - Takeaways From the Dare to Lead Workshop
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On today’s episode, I’m diving into what it means to be a leader and other takeaways I gleaned from the Dare to Lead Workshop. I cover the importance of being a leader that moves the business forward, the power of vulnerability, and the 4 skills taught in the workshop. Dare to Lead Facilitators: https://daretolead.brenebrown.com/find-a-dare-to-lead…
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50. The One Investment That Will Make You Thousands of Dollars
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On today’s episode, I’m talking about the importance of betting on yourself. Investing in your knowledge, education, and ultimately, in yourself, is the most valuable investment you can make. You are your business’s greatest asset. I currently have ONE open for 1:1 business coaching. So book a call with me or send me a dm on Instagram @alyrobins1. …
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49. How to Create a Life by Design Not Default
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On today’s episode, I’m sharing a glimpse into the entrepreneurial spirit and hard work ethic my parents instilled in me, and how important it is to be proactive and intentional with your time so you can create a life by design, not by default. Follow me on Instagram @alyrobins1 Be sure to click that “subscribe” button to make sure you don’t miss a…
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48. What You Need to Know About Marketing
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On today’s episode, I’m telling you exactly what you need to know about marketing. I’m sharing what marketing is and what it isn’t, common misconceptions about marketing, and what to focus on to implement effective marketing in your business. Follow me on Instagram @alyrobins1 Be sure to click that “subscribe” button to make sure you don’t miss any…
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In today’s episode, I'm talking about how to develop a 6-figure mindset. It takes knowledge, strategy, perseverance, accountability and so much more to grow a business and today I’m sharing basic principles you need in order to reach 6-figures, or whatever goal you have. Follow me on Instagram @alyrobins1 Be sure to click that “subscribe” button to…
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46. The Power of Community and Deep Conversation
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Let’s face it. Being an entrepreneur is hard. And it can be lonely. Especially if you work virtually and/or live rurally. So today we’re talking about the importance of community, deep conversations, and the need for connecting with others in order to succeed in your business. Get on the Rural Women's Business Day waitlist Follow me on Instagram @a…
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If you’ve recently started a new business, this episode is for you! I’m going to give you the steps and areas to focus on to get your business off the ground. Download the FREE New Business Checklist Follow me on Instagram @alyrobins1 Be sure to click that “subscribe” button to make sure you don’t miss any episodes! Find the complete show notes her…
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44. Why You Should Stop Asking Your Family for Business Advice
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In today’s episode, I’m going to share a few reasons why you should stop asking your family members for business advice. Seeking confirmation, advice, and guidance from others is important, but make sure you’re asking someone who has been where you’re trying to go. Follow me on Instagram @alyrobins1 Be sure to click that “subscribe” button to make …
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43. 4 Reasons Why Rural Businesses Fizzle Out... aka Fail
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In today’s episode, I’m going to talk about why businesses fail. More specifically, why rural businesses fail. I’m going to cover four areas that need to be addressed in order to not only get your business off the ground, but to be successful in a sustainable way. Follow me on Instagram @alyrobins1 Be sure to click that “subscribe” button to make s…
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42. 3 Biggest Mistakes I've Made In My Business
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On today’s episode, I'm sharing the three biggest mistakes I’ve made in my business. Although it’s inevitable to make mistakes, I have found that if we surround ourselves with mentors, coaches, and folks who are a few steps ahead of us, we can learn from them and their mistakes. Today I’m hoping to do that for you; to share my journey to help you a…
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On today’s episode, I’m sharing my story of overcoming a time of intense burnout in 2022. At the time, I thought I could do everything all at once, but I had to figure out for myself how unsustainable and unhealthy that was. Business and life are not separate; they are intertwined. So when you join Rural Business Accelerator or coach with me in any…
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40. How My Client Quit Her 9-5 and Took Her Business Full Time
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On today’s episode, I’m joined by my client and friend, Kacee Bohle. Kacee is a client inside my group coaching program, Rural Business Accelerator, and today we’re chatting about her experience in the program. We talk about her struggles before joining RBA, how RBA has impacted her business and her life, and the success she’s seen since joining. T…
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