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Sara Hey of Bob Clements Intl. breaks down the “who, what and where” of hiring service technicians. The “who” refers to the kind of position you should be hiring for; the “what” is determining what to pay your new service tech; and the “where” is all about new places to uncover solid applicants.Por Rural Lifestyle Dealer
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In this episode of the Rural Lifestyle Dealer podcast, "Preparing Your Dealership for Major Weather Events," Jonathan Hinze of Ewald Kubota shares lessons learned from preparing for Hurricane Harvey and many other major storms, The dealership is located in Corpus Christi, Texas, so is often in the path of storms coming off the Gulf.…
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In this episode of the Rural Lifestyle Dealer podcast, brought to you by Yanmar, we're joined by Fran O’Hagan, the president and CEO of Pied Piper Management Co. to discuss the 2018 Pied Piper Prospect Satisfaction Index (or PSI) U.S. UTV Industry Benchmarking Study.Por Rural Lifestyle Dealer
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In this episode of the Rural Lifestyle Dealer podcast, brought to you by Yanmar, we're joined by Jeff Boots and Roderick Wilkins of Capgemini who explain that artificial intelligence, block chain and smart contracts are three kinds of technology improving processes and outcomes in other industries.Por Rural Lifestyle Dealer
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In this episode of the Rural Lifestyle Dealer podcast, brought to you by Yanmar, we sat down with Ebi Lange, chief executive officer of the German-based AS-Motor to discuss how the rural lifestyle market in Europe compares with North America and what North American dealers can learn from European dealers.…
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In the 6th episode of the Rural Lifestyle Dealer podcast series, brought to you by Yanmar, we welcome Jeremy Wishart, deputy director for business development at the Propane Education & Research Council to outline what’s happening in the market and what dealers need to know about selling and servicing propane-powered mowers.…
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The utility task vehicle (UTV) market grew 16% in 2014, 8% in 2015 and will grow this year, according to Power Products Marketing, a research and consulting firm that works with OEMs, suppliers and others. In this audio story, Managing Editor Lynn Woolf takes a closer look at how some dealers are successfully incorporating UTVs and ATVs into their …
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Everyone in the equipment business loves retailing the big-ticket items, but those smaller niche attachments are sometimes what pay the bills. Have you ever had a customer negotiate you down to the bare minimum on a tractor, but when you added the rock rake, box blade, post-hole digger, finish mower and blade at full price, you ended up with a nice…
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Power Centers of Madison shares best practices for working through the seasonality of the outdoor power equipment market in the ‘Season-to-Season’ series. Duane Nolden and Ed Prochaska, owners of Power Centers of Madison, had been working together at another rural lifestyle dealership in the Madison, Wis., area for 15 years before they went into bu…
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Dealers selling to rural lifestylers think 2016 will be another good year, with significant growth forecast for revenue at a time when the production ag equipment market is experiencing declines by as much as 20% or more. This is according to Rural Lifestyle Dealer’s 2016 Dealer Business Trends & Outlook survey, the magazine’s ninth annual survey a…
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