Melhores podcasts sobre Media Strategy (2024)

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218. Building a Podcast Community for Moms with Jessica Lamb 25:22

14h ago25:22

25:22

Hey, Mama! Building community as a mom and business owner is so important. Community provides the support and encouragement you need in all seasons of life. One of my favorite ways for building community has been through this podcast. In today's episode, I chat with Jessica Lamb, host of the Mama Making Podcast, about building a podcast community f…

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134. Copywriting That Converts: How to Define Your Brand Voice, Master Storytelling, and Write Engaging Content with Sara Noel 50:50

3d ago50:50

50:50

Struggling to write copy that truly connects and converts? You’re not alone—and today’s guest, Sara Noel, founder of BTL Copy, is here to help! Sara is a Website Copywriter and Marketing Mentor dedicated to helping creative brands, founder-first businesses, and freelancers craft compelling narratives, build better client connections, and stand out …

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176 // Get Clear on Your Ideal Client So You Can Make Money From Your Facebook Group. Live Coaching With Kim. 25:37

4d ago25:37

25:37

Sometimes the biggest thing holding us back from making money in our business is that we don't have a clear picture of who our ideal client is. If we can't specifically define our ideal client, we're going to have a hard time creating marketing materials and content that deeply connect with them. The same is true for your Facebook group. If you can…

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217. Podcast Growth Hack: 3 Ways to Use Threads and Facebook Groups to Get More Podcast Listeners 20:05

4d ago20:05

20:05

Hey, Mama! Every podcast host wants to get more podcast listeners and reach the people who can truly benefit from their podcast content. There are so many options for marketing your podcast. In today's episode, I'm sharing how I leverage Threads and Facebook groups to grow my podcast audience with my dream clients. In this episode, you will learn: …

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216. Is Social Media Required for Online Business Owners? My Response to Social Media Managers 9:23

7d ago9:23

9:23

Hey, Mama! In this episode, I'm answering a question I received from a social media manager. I talk a lot about building a business without relying on social media, but does that mean you don't need social media as a business owner? In today's episode, I'm answering the question is social media required for online business owners. In this episode, …

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215. Struggling to Keep Your Home Clean as a Mom and Entrepreneur? Simple Home Management Tips for Work from Home Moms with Dominique Bradberry 28:55

8d ago28:55

28:55

Hey, Mama! We wear many hats as moms. Everything from caregiver to homemaker, and not to mention business owner, we do a lot. At times, managing each of these roles can be overwhelming and can result in certain tasks not getting done. As a mom of young children, keeping the home clean can feel like a losing battle. If that's you, then today's episo…

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214. How Long Does It Take to See Results from Other Marketing Platforms When Building a Business Without Social Media? 19:26

9d ago19:26

19:26

Hey, Mama! One question I'm often asked is how long it takes to start seeing results when you start building your business without social media. Many business owners believe that it takes a long time to start converting clients from non-social media marketing platforms, but that couldn't be further from the truth. In today's episode, I'm breaking d…

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213. How to Get More Eyes on Your Business Without Burnout as a Busy Mama 17:17

10d ago17:17

17:17

Hey, Mama! Visibility is a critical part of success as a business owner. The real question is how to get more eyes on your business as a mom in business without running yourself into the ground. In this episode, I break down how to create a visibility plan that you can realistically commit to and things to consider when increasing your visibility a…

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212. Change Your Podcast Name or Do a Complete Rebrand? 3 Signs It's Time Your Podcast Needs a Refresh 14:33

11d ago14:33

14:33

Hey, Mama! Is it time for you to rebrand your podcast or do you just need to change your podcast name? In today's episode, I'm breaking down when to do a full podcast rebrand or just change your podcast name, as well as the signs that your podcast is in desperate need of a change. In this episode, you will learn: When to change your podcast name or…

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175 // How to Use Your Facebook Group to Grow Your Email List 39:44

11d ago39:44

39:44

It is absolutely essential that you work on growing your email list as an online business owner. But I know that for many people, it's a challenge to gather those leads and get people interested in signing up. But it can be much simpler than you think! I grow my email list every single month by using a few very simple strategies, and they all come …

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211. BTS of My Podcast Rebrand: Welcome to Marketing Without Socials for Moms 21:28

12d ago21:28

21:28

Hey, Mama! I have officially rebranded the podcast to Marketing Without Socials for Moms! I'm so excited about this pivot and I wanted to take you behind the scenes of the podcast rebrand. In this episode, I'm giving you all the tea on why I decided to rebrand the podcast, what steps I took to move forward with the podcast rebrand, and so much more…

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210. Maternity Leave for Business Owners: How to Plan for a Peaceful Maternity Leave with Zhara-Marie Henry 34:38

15d ago34:38

34:38

Hey, Mama! One mistake I made when I started my business was not planning for my maternity leave. I don't want you to make this same mistake, so today, on the podcast, I chat with Zhara Henry about maternity leave for business owners. In this episode, Zhara shares tips for planning a peaceful maternity leave as a mom in business. In this episode, y…

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133. Increase Your Revenue with SEO & Case Studies: Expert Tips from Brittany Herzberg 39:44

17d ago39:44

39:44

In today’s episode of The Tropical Social Podcast, we’re diving into one of the most misunderstood organic marketing strategies—SEO. Joining us is Brittany Herzberg, an SEO expert who has transformed her career from massage therapist to helping six-figure entrepreneurs master SEO. Brittany is all about simplifying SEO to help business owners amplif…

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209. Are Online Bundle Collaborations Dead for 2025? 13:45

18d ago13:45

13:45

Hey, Mama! There has been lots of talk about online bundle collaborations being dead or only attracting freebie seekers. You may be wondering if participating in bundle collaborations in 2025 is worth it or just a waste of time. In today's episode, I share my thoughts on online bundle collaborations and provide some tips and strategies for finding …

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174 // How to Choose Membership Questions that Actually Support Your Online Business. Live Coaching with Kelsey 12:10

18d ago12:10

12:10

Facebook groups allow you to choose membership questions that you can require people answer before they join your group. But are you using those questions in a way that supports your business? In today's episode, I'm sharing a coaching call I had with Kelsey where we talked about how to optimize your membership questions. These tips will help make …

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208. How Your Business Capacity Impacts Your Goals with Amanda McKinney 32:30

22d ago32:30

32:30

Hey, Mama! We talk a lot about building a business that fits your current season of life and honoring your capacity as a mom in business on this podcast. But the real question is, how do you calculate your business capacity as a mom? How do you truly know what your capacity is? That's what we're talking about today! I chat with accountability coach…

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132. Building a Personal Brand That Feels Like You: Katie from Gotchu Studio 43:32

24d ago43:32

43:32

In this episode, I'm chatting with Katie, the founder of Gotchu Studio, a personal brand strategist and designer who helps female creatives build authentic brands. Katie shares how she empowers entrepreneurs to trust their gut instincts and create brands that reflect their unique vibes and values. From using brand photoshoots to showcase personalit…

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207. How to Name Podcast Episodes and Make Them Juicy: 3 Tips to Boost Your Visibility and Attract Your Ideal Listeners 16:30

25d ago16:30

16:30

Hey, Mama! One thing every podcaster wants to know is how to name podcast episodes so that people will click to listen. The reality is that if your podcast episode titles aren't enticing or juicy, people will not click to even check out the episode content. In today's episode, I'm sharing my framework and process for naming podcast episodes that le…

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173 // 4 Ways To Maximize Your Groups Potential Before The End of The Year 18:50

25d ago18:50

18:50

It's holiday season, and for many of us, that means wanting to wind down and take time away from business. But there are so many ways you can still make an impact with your group before the year ends without it taking up a ton of time. In today's episode, I'm sharing 4 ways you can use the rest of the year to boost your Facebook group. Whether your…

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131. Navigating Work-Life Balance as a Social Media Manager: Tips from VA Expert Katy Murray 49:12

1M ago49:12

49:12

If you're trying to balance work, life, and growing your social media management side hustle, this episode is for you! Today, I’m sitting down with Katy Murray—HR executive, award-winning photographer, co-founder of Katy & Co, VA, and host of the Ginger Biz podcast. Katy has built a thriving VA business while working full-time and raising a family,…

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206. How to Find Balance When You Are Showing Up on Multiple Marketing Platforms 31:47

1M ago31:47

31:47

Hey, Mama! You know that you can't build your business on a single marketing platform, but you may be wondering what is the most efficient way to do it. Your time and capacity are limited, so trying to create content for multiple platforms can feel overwhelming. It doesn't have to be that way. In today's episode, I'm sharing my process for showing …

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172 // Is Graphic Design Still Relevant on Facebook? A Conversation with Jacqui Naunton 38:56

1M ago38:56

38:56

When you're focusing on a less visual platform like Facebook, does graphic design still matter? What type of designs are most important to focus on as a business owner on Facebook? And how do I know what my branding should even be? We answer all these questions and more in today's guest episode with graphic designer Jacqui Naunton. Jacqui is a desi…

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205. Work Life Balance VS. Work Life Harmony: Why You Should Strive for Work Life Harmony as a Mom in Business with Miara Shaw 39:46

1M ago39:46

39:46

Hey, Mama! In today's episode, I chat with Miara Shaw about work life balance vs. work life harmony. We're often told we need work life balance when the reality is that balance is not an achievable goal. Your focus should be on finding ways to integrate work and life. Creating work life harmony allows you to pour into your family, yourself, and you…

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130. Monetizing Your Brand as a Micro-Influencer: Natalie Barbu’s Tips for Success 41:24

1M ago41:24

41:24

In today’s episode, I’m joined by Natalie Barbu, content creator, entrepreneur, and founder of Rella—a VC-backed startup that’s raised over $1M. With over 400K followers across platforms, Natalie has mastered the art of monetizing as a micro-influencer and building a personal brand that stands out. We dive into her journey from consulting to becomi…

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204. 3 Stories You Need to Create an Effective Storytelling Content Strategy for Podcasts and Email Marketing 24:52

1M ago24:52

24:52

Hey, Mama! Buying habits have changed and will continue to shift going into 2025. People want deeper connections, require more touchpoints, and want to get to know the business owner before investing. These shifts in the online space require you to have an effective storytelling content strategy. In today's episode, I share 3 stories you need to st…

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171 // Is a Lack of Clarity Holding You Back From Seeing Success In Your Facebook Group? Bootcamp Sneak Peek! 17:03

1M ago17:03

17:03

We can have the best strategy in the world for engaging and growing our Facebook group, but if our vision isn't clear, it's all for nothing. Not being clear on the direction we are trying to go leaves us spinning in circles and putting a ton of effort into something that isn't taking us anywhere. Getting clear on the vision for your Facebook group …

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129. Instagram Audits: How to Conduct Them for Yourself + Clients 14:39

1M ago14:39

14:39

Have you ever wished someone would just tell you where you’re going wrong with your content? In this episode, I share behind-the-scenes insights from my Instagram audits and explore why your posts might not be achieving the engagement or results you desire. I’ll walk you through my top strategies for auditing your social media, from setting clear g…

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203. How to Run a Business as a Mom: 5 Areas That Require Intentionality for Business Success 18:39

2M ago18:39

18:39

Hey, Mama! One question I see pop up often is how to run a business as a mom. Specifically, how to do it without feeling like you're constantly in survival mode. Let's be real, running a business as a mom is an extreme sport. Despite the challenges it brings, it is possible to thrive both in motherhood and entrepreneurship. In today's episode, I br…

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170 // Not Getting the Engagement You Want In Your Group? Here's How to Fix It! 29:50

2M ago29:50

29:50

Getting engagement feels harder than ever before in Facebook groups. The algorithms are shifting, seasons are changing, and so many people are experiencing far less engagement than before. It can be frustrating and seem like there is no solution or end in sight. But friends, that's not true. It's possible to fix your engagement! It just takes a few…

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202. How to Adopt Healthy Eating Habits as a Family with Saríce Holley 29:14

2M ago29:14

29:14

Hey, Mama! Eating healthy and staying in shape is something many of us desire. However, as a mom it can feel next to impossible at times, especially if you have picky eaters at home. In today's episode, I chat with registered dietitian nutritionist Saríce Holley about adopting healthy eating habits as a family. Saríce shares so many tips and strate…

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128. How to Find Your First Social Media Management Client 18:07

2M ago18:07

18:07

If you’ve been feeling like there’s too much competition or not enough clients to go around, let me tell you—you couldn’t be more wrong! In today’s episode, we’re diving into the million-dollar question: How do you land your first social media management client when you’re just starting out? I’ll guide you through essential steps to help you stand …

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201. Can You Really Send Too Many Emails? How Sending More Quality Emails Builds Trust and Connection 23:10

2M ago23:10

23:10

Hey, Mama! One topic that comes up a lot about email marketing is can you send too many emails. Far too many moms in business either delay starting their email list or don't fully engage with their subscribers because they are so worried about bugging their email community. In today's episode, I address the mindset drama that so many business owner…

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169 // What Does It Really Take To Get 2,000 Members in Your Facebook Group? 25:50

2M ago25:50

25:50

Growing a Facebook group to 2,000 members is not always easy. There can be a lot of ups and downs to reach that goal. In today's episode, I'm sharing 3 things it took me to get 2,000 members in my community. Use these things to motivate and inspire you to keep persevering, and to reassure you that the journey towards your goals is not always straig…

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Meta Flexed Their AI Muscle at Meta Connect 2024: Image Editing, Meta Ray-Bans & The Orions AR Glasses 37:04

2M ago37:04

37:04

Text Us 🧠 (Fan Mail) Curious about the latest in AI and mixed reality technology? Discover how Meta is pushing the boundaries with groundbreaking innovations. Join Shawna, Olivia, and Brian on Mindful Bytes as they unpack Meta Connect 2024's jaw-dropping announcements. From the affordable Quest 3s headset to significant updates in Horizon World, we…

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Trust Issues: From Fake Reviews to Ethical Consumerism 19:26

2M ago19:26

19:26

Text Us 🧠 (Fan Mail) Can we trust reviews anymore, or have they become part of the marketing game? In this episode of Mindful Bytes, we discuss the reliability of online reviews. With the rise of fake and paid reviews, can consumers trust what they’re reading anymore? The podcast panel explore how reviews have evolved, and how marketers are manipul…

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127. Why I Moved Back to the U.S. After 4 1/2 Years as a Digital Nomad 19:33

2M ago19:33

19:33

It’s been a hot minute since my last episode, and life has been a whirlwind since moving back to California! After a marathon travel journey and getting sick, I’ve been navigating the chaos of adulting—finding an apartment, fixing my car, and sorting out health insurance. Now that I’m finally settling in, I want to chat about something many of you …

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200. Podcasting and Business Longevity: Celebrating 2 Years of Podcasting and 3 Years of Business 37:56

2M ago37:56

37:56

TW: This episode mentions miscarriage and pregnancy after loss. Hey, Mama! Today on the podcast, I'm celebrating the 200th episode, 2 years of podcasting, and 3 years in business! To celebrate these major milestones, I'm sharing my unfiltered thoughts on what has contributed to my podcasting and business longevity and more of my story of how I got …

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168 // 5 Verses to Help You Prioritize God in Your Online Business 17:58

2M ago17:58

17:58

When running an online business, it's so easy to get swept up in all of the distractions and shiny objects. We are surrounded by hustle culture and we can get caught up in the businesses and constantly feeling like we're "not working hard enough." It's in these seasons that we can unintentionally push God aside because we feel like our quiet time "…

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From TikTok for Kids (Zigazoo) to Instagram For Teens 31:02

2M ago31:02

31:02

Text Us 🧠 (Fan Mail) How safe is social media for our kids? On this episode of Mindful Bytes, we explore the app Zigazoo, often dubbed "TikTok for kids." Discover how Zigazoo aims to provide a safer online environment for children aged eight and up with features like parental controls, human-reviewed content, and educational challenges. The panel w…

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199. When is the Right Time to Start Collaborating as a Mompreneur? 16:43

2M ago16:43

16:43

Hey, Mama! If you are new to collaborations or have been thinking about getting started with collaborations, you may be wondering what you need to be successful. In this episode, I'm breaking down when is the right time to start collaborating as a mompreneur. Do you need to wait until you have reached a certain milestone in your business? Do you ne…

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167 // Facebook Group or Business Page? What’s Better for Growing Your Business? 20:54

2M ago20:54

20:54

I've been getting a lot of questions over the last few months about whether it's better to create a Facebook group or use a Facebook business page to grow your online business. While business pages used to be great, a lot has changed over the years on Facebook and they may not be as helpful now as they used to be. So in today's episode, I'm talking…

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198. How to Enjoy Social Media as an Entrepreneur 18:01

2M ago18:01

18:01

Hey, Mama! Today's episode topic was inspired by one of the mamas in The Social Media Detox Club. She told me that she was tired of social media not being fun and feeling pressured to leverage the platform for lead generation instead of connecting with her people. Many mamas have expressed these same feelings to me. In this episode, I'm breaking do…

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166 // How to Get Better Engagement in an Educational Facebook Group. Live Coaching with Danielle. 24:14

2M ago24:14

24:14

Low engagement is always a common concern when you're running your own Facebook group. You want people to be answering your questions and interacting with you, but what are you supposed to do when they just don't do that? In today's coaching episode, I sat down with Danielle to chat about how to get better engagement in her educational Facebook gro…

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197. Pinterest for Coaches and Service Providers: How to Leverage Organic Pinterest Marketing for Your Online Business with Heather Farris 28:52

3M ago28:52

28:52

Hey, Mama! Pinterest is such a powerful platform for getting in front of more of your ideal clients and driving more traffic to your website. It's not just for finding recipes and learning how to DIY house projects. If you're a coach or service provider, you may be wondering how to actually utilize Pinterest in your business. In today's episode, I …

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AI Friendships, Becoming Invisible to Stand Out & Instagram's DM Focus 45:15

3M ago45:15

45:15

Text Us 🧠 (Fan Mail) Could AI become your close friend? What if becoming “invisible” could help your business stand out? Have your heard about Instagram's new DM features? In this episode of Mindful Bytes, you'll be introduced to a new AI gadget and how it can potentially become your next friend. We'll explore using the private feed to deepen conne…

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126. Is the Social Media Management Industry Too Saturated in 2024? 10:16

3M ago10:16

10:16

Today, I’m breaking down the myth that the social media management industry is too saturated—and showing you why there’s still plenty of room for YOU to stand out and succeed in 2024. Tune in to hear: Why the idea of 'oversaturation' is holding you back from carving your own path. How following too many social media managers can make the industry f…

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196. Case Study: How Jill Lerman Booked Over 10 Collaborations in Less Than 2 Months 28:41

3M ago28:41

28:41

Hey, Mama! Today, I'm sharing one of the episodes from my private podcast, The Visibility Accelerator. In this episode, I chat with Jill Lerman, who is one of the members of The Social Media Detox Club. Jill shares her journey from relying heavily on Instagram and referrals to sign clients to leveraging collaborations to grow her audience with drea…

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165 // The 5 Biggest Mistakes You’re Making in Someone Else’s Facebook Group. 21:31

3M ago21:31

21:31

Are you struggling to get noticed in other people’s Facebook groups? 🤔 You might be making some common mistakes that are holding you back from seeing the most success in your Facebook group strategy. In this week’s podcast episode, I’m diving into the 5 biggest mistakes you’re making in someone else’s Facebook group—and how to turn things around. W…

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125. Why Low Social Media Management Prices Hurt You and the Industry 10:37

3M ago10:37

10:37

If you’ve ever felt pressured to lower your prices to land clients as a social media manager, this episode is a must-listen. Undervaluing your services might seem like a way to attract more business, but it can actually hurt your success and the social media management industry as a whole. In this episode, I share why setting low prices can lead to…

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195. How to Attract Clients from Podcast Interviews: The #1 Type of Call to Action That Converts 17:55

3M ago17:55

17:55

Hey, Mama! Today, I'm answering a question I received from a mama during a live masterclass I hosted. She had done lots of podcast guesting to increase her visibility but wasn't generating any leads from the podcast interviews she did. In this episode, I'm breaking down how to attract clients from podcast interviews and what the #1 type of call to …

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