Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
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Conteúdo fornecido por Stu Heinecke. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Stu Heinecke ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
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How to Get a Meeting With Anyone
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Manage series 2390894
Conteúdo fornecido por Stu Heinecke. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Stu Heinecke ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
What if that impossible-to-reach person wasn’t so impossible to reach after all? Hall-of-fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls “contact campaigns.” Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model that later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever. In this podcast, Heinecke asks a simple question to each of his guests: “When you absolutely must break through to someone of great importance, someone who’s nearly impossible to reach, how do you do it?” You’ll hear strategies and tactics from Heinecke and his guests that have resulted in response rates as high as 100%, ROI in the tens, even thousands of percent, and costs-per-contact ranging from $0 to $10,000. You’ll also learn plenty of tips on how to determine your targets, how to develop pitches, and how to gain allies in your contact’s circle of influence. This podcast should be required listening for every enterprise sales team.
…
continue reading
77 episódios
Marcar/Desmarcar tudo como reproduzido ...
Home de séries•Feed
Manage series 2390894
Conteúdo fornecido por Stu Heinecke. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Stu Heinecke ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
What if that impossible-to-reach person wasn’t so impossible to reach after all? Hall-of-fame-nominated marketer and Wall Street Journal cartoonist Stu Heinecke discovered that he could get past traditional gatekeepers and reach those elusive executives by thinking outside the box and using personalized approaches that he calls “contact campaigns.” Including presidents, a prime minister, celebrities, countless CEOs, and even the Danish model that later became his wife, Heinecke found that getting meetings with previously unreachable people was easier than ever. In this podcast, Heinecke asks a simple question to each of his guests: “When you absolutely must break through to someone of great importance, someone who’s nearly impossible to reach, how do you do it?” You’ll hear strategies and tactics from Heinecke and his guests that have resulted in response rates as high as 100%, ROI in the tens, even thousands of percent, and costs-per-contact ranging from $0 to $10,000. You’ll also learn plenty of tips on how to determine your targets, how to develop pitches, and how to gain allies in your contact’s circle of influence. This podcast should be required listening for every enterprise sales team.
…
continue reading
77 episódios
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