Reframing Influencer Marketing to Ignite Your Brand
Manage episode 297920693 series 2899682
Jason Falls is a leading digital strategist, author, speaker and thinker in the digital and social media marketing industry. He is an innovator in the conversation research segment of social analytics, having published the first-ever Conversation Report in 2012.
An award-winning strategist and widely read industry pundit, Falls has been noted as a top influencer in the social technology and marketing space by Forbes, Entrepreneur, Advertising Age and others. A 2014 Forbes article named him one of 10 business leaders all entrepreneurs should follow on Twitter, along side Richard Branson, Mark Cuban, Tom Peters and Tony Hseih.
He is the author of three books: Winfluence - Reframing Influencer Marketing to Ignite Your Brand (Entrepreneur Press 2021); No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (Que 2011), co-authored with Erik Deckers; and The Rebel’s Guide to Email Marketing (Que 2012), co-authored with DJ Waldow. Falls is also noted for founding SocialMediaExplorer.com, the top marketing blog in the world according to AdAge’s Power 150 in October of 2010.
Jason is a frequent media analyst and guest, appearing on or in outlets like the BBC World Service, ESPN’s Outside the Lines, The Wall Street Journal, USA Today, Bloomberg’s Businessweek, Forbes and NPR.
- Buy his latest book here - https://www.amazon.co.uk/Winfluence-Reframing-Influencer-Marketing-Ignite/dp/1642011347
Follow Jason;
- Instagram - https://www.instagram.com/jasonfalls/
- Twitter - https://twitter.com/jasonfalls
- LinkedIn - https://www.linkedin.com/in/jasonfalls/
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196 episódios