Cake on the MAPCON Beach

Podwrecked

Episode #022

• We give you our Top 10 MAPCON from Atlantic City takeaways.

• We talk about where we’ve been for the past few weeks

• We introduce Podwrecked’s new tagline: Survive Your Podcast!

What did we learn?

1. Tim: Clear/Clarity - An aspects of podcasting you need to be clear (Intro/Outro, Show notes, Purpose, Why)

2. Kyle: The Future is Local and you need to double down on your niche - Meetups, Localized Content, Live Recording, Weekly FB Hangouts

3. Tim: Utilize tech to the fullest (Instagram, FB Live, Audiograms, LinkedIn)

4. Kyle: Goal Setting - Your podcast needs focus, discernment, and prioritization

5. Tim: Strong Branding (Audio brand, Intro/Outro, Music, Scripting FB Live, IGTV)

6. Kyle: Monetization requires that you have a small business connected to your podcast (email list, a product, and consistency)

7. Tim: Live, Live, LIVE! Don’t be a podcast elitist — use live streaming: YouTube, Periscope, Twitch, FB Live, IGTV — and go LOOOOOOONG with your “Value Bombs”

8. Kyle: Verbal Branding and Sonic Branding are something you should be thinking about before someone takes yours (Smart Speakers)

9. Tim: Conferences/Conventions are expensive. Plan accordingly and decide which events have what you need.

10. Kyle: Don’t be a podcast elitist and only create content for your podcast. Have you ever thought of turning your podcast into a book?

Quotes

“You don’t suck when you make an effort to do good work.”
- Niel J. Guilarte

“Oh! And by the way, check out my podcast!”
- Niel J. Guilarte

“Not everyone listens to podcasts”
- Ross Brand

“You need to create a niche. And if someone had already beaten you there? Create a sub-niche!”
- Dr. Tyson Franklin

“Sometimes you are not your target market.”
- Jeffery Bradbury

“Make a podcast that YOU want to listen to.”
- David Steele

“Podcasting is a delivery system.”
- Mathew Passy

“When I hit play, (yelling) START THE PODCAST!”
- Mathew Passy

“Don’t stop. Keep going.”
- Nick G.

“Don’t be only a podcaster but be an expert listener.”
- Karen Yankovich

“The future is local.”
- Samantha (Sam) Riley
Additional Reading

• Mid-Atlantic Podcast Conference (MAPCON)

• Independent Podcast Conference (ICON)

Support the Show

Every episode is a work of passion that requires a lot of coffee! We research, read, record, mix, edit, and produce every episode ourselves.

We would greatly appreciate it if you could do two things for us:

1. FEEDBACK: Send us a quick note of encouragement to us. This keeps us going when times get tough!

2. VISIT: If you enjoy this podcast, please consider visiting our website at podwrecked.com!

Thank you for taking the time to listen. You are appreciated!
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