Unleash your ecommerce potential with 'Ecomm Marketing with the Pitbulls.' Dive into deep, enlightening conversations with industry leaders, marketing mavens, and innovative entrepreneurs. Each episode brings you insightful discussions on ecommerce strategies, practical marketing tactics, and behind-the-scenes startup stories. Tune in as we navigate the intricate ecommerce landscape, uncovering the secrets of success in today's digital world.
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Win Customers Back With Handwritten Notes At Scale
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23:16
Digital overload is all too common, Handwrytten is bringing back the personal touch in customer communication. Founded by serial entrepreneur David Wachs, Handwrytten leverages sophisticated robotics to craft personalized handwritten notes at scale, offering a unique way for businesses to connect with their customers. With a decade of innovation an…
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Clicks & Mortar: Crafting Digital Shelf Space with Umai Marketing
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37:51
Umai Marketing is redefining the game in digital marketing for authentic Consumer Packaged Goods (CPG) brands. Founders Alison Smith and Karin Samelson share their journey and insights on how they help brands flourish online, from e-commerce to retail shelves. "The biggest mistake we see brands make is underestimating the power of community and sto…
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Designing Success: Tasha Romano's Blueprint for E-commerce Branding
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39:29
Let's talk about the transformative power of branding in e-commerce with Tasha Romano from Form & Flow Studio. In this episode, we explore how branding goes far beyond traditional perceptions. A must-listen for those in the e-commerce industry looking to enhance their brand strategy. Note: This episode originally aired on YouTube on June 23, 2023. …
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Mastering Collaboration, Ecomm Innovation, and Strategic Growth with Andy Segal from Honey Mama's
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32:22
Explore the dynamic intersection of e-commerce, retail strategy, and collaborative innovation with Andy Segal, the senior sales manager at Honey Mama's. Honey Mama's delivers delicious refrigerated truffle bars via retailers and ecomm. Andy brings a wealth of experience in navigating the complex landscapes of the food industry, from boutique brands…
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Read Your E-Commerce Data Like An Expert with John Reinesch of Exponential Growth
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27:04
Become a fearless e-commerce data analyzer with John Reinesch, founder of Exponential Growth. In this episode, we peel back the layers of analytics, reporting, and tracking in e-commerce, discussing everything from the transition to GA4 to the intricacies of customer engagement metrics. If you want to sharpen your e-commerce strategies and understa…
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Mastering the Art of Content Marketing: Insider Tips with Hannah Mizelle of Agency 102
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32:59
Join us in chatting with Hannah Mizelle, a content marketing expert from Agency 102. Discover how they navigate the rapidly changing landscape of content creation and leverage both organic and paid strategies to maximize client success. Note: This episode originally aired on our YouTube channel on July 20, 2022. What we discussed (00:47) Meet Hanna…
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Navigating the Shift from Retail to Digital with Jimmy Semrick from Brella Drops
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30:26
Mix a drink and step into the innovative world of e-commerce with Jimmy Semrick, co-founder of Brella, a pioneering brand in the cocktail concentrate industry. This episode highlights Brella's strategic shift from a retail-based approach to conquering the online market. Learn from Jimmy about the challenges and milestones in building a brand that c…
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Must-Have KPIs for E-Comm Businesses: Insights from Sarah Delevan of the Good Food CFO Podcast
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43:05
Sarah Delevan, host of the Good Food CFO Podcast, joins us to delve into the crucial role of financial sustainability in good food businesses. Drawing on her dual expertise as a specialty food buyer and a business owner, Sarah discusses the intersection of mission-driven food production and sound financial strategies. From managing margins to strat…
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E-Commerce Accessibility: Boost Profits and Avoid Liability with Bet Hannon of AccessiCart
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39:43
In this episode, we talk about the crucial yet often overlooked world of e-commerce accessibility. Join us as we chat with Bet Hannon, the CEO and founder of AccessiCart, to explore the intersection of digital marketing and accessibility for people with disabilities. Discover the legal, moral, and business imperatives of making your e-commerce plat…
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Candles, Cocktails, and Commerce with Alicia Reisinger from Wax Buffalo.
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37:11
Wax Buffalo isn't just a candle company; it's a story of passion transforming into a thriving business. Alicia Reisinger, founder of Wax Buffalo, delves into her journey from storytelling in media to crafting scents in the heart of the Midwest. Discover how authenticity, community, and a unique approach to e-commerce and retail fuel Wax Buffalo’s g…
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From Van Life to Granola Guru: The Unconventional Path of Forij's Founder, Parker Olson
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31:30
In this episode, we talk to Parker Olson, the founder of Forij. Parker shares his unique story of entrepreneurship, detailing how he leveraged personal connections and innovative marketing strategies to build a brand centered around healthy, functional snacks. From living in a van to personally selling his products, Parker's approach to business is…
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What's Old is New Again: An Ecommerce Veteran on Perceived Value with Norm Farrar
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58:53
Norm Farrar has over 30 years in ecommerce, going back to the 1990s. He shares his secrets on how to maximize perceived value and profit. With over 30 years of ecommerce experience going back to the early days of the internet in the 1990s, Norm Farrar has a unique perspective on the industry. Known as an "ecommerce fossil," Norm got his start in ec…
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Clean Age's Fresh Approach to Natural Deodorant with Brady DeLong
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46:18
Join us as we once again dive into the world of e-commerce with Brady DeLong from Clean Age, a brand redefining the natural deodorant market. “There was no brand that was like, 'We're here for you. This is difficult times. But it's not the end of the world. This is all very normal. So like, don't freak out.' Here's some deodorant, here's some perso…
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Embracing Real Bodies: Alyth Active's E-Comm Success Beyond the Gym
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36:30
We dive into the journey of Alyth Active, a premium activewear brand co-founded by Theresa Gardner. With a decade of experience in the online space and a remarkable seven-figure exit in 2017, Theresa brings a wealth of knowledge and passion back to the fashion industry. Alyth Active stands out in the saturated activewear market by offering versatil…
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Regenerative Ranching: The Big Bluff Ranch Way
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42:46
Join us on Ecomm Marketing with the Pitbulls as we dive into the world of regenerative agriculture with Tyler Dawley of Big Bluff Ranch. Discover how a ranch too small to be commercially viable turned into a hub for high-quality, pasture-raised chickens, and how they're tackling the challenges of direct-to-consumer sales in a market that undervalue…
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From Frustrated Mom to Founder: How Meng Li Built the Parent-Focused Diaper Bag Brand Huhu
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30:23
From frustrated mom to founder, Meng Li built the parent-focused diaper bag brand Huhu to solve her own problems packing for two kids. After testing over 10 iterations, Meng launched her first Huhu bag earlier this year. Meng talks transparently about navigating the world of product development, marketing, and content creation as a solopreneur. Her…
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Bro Dough's Erica Rankin: Revolutionizing the Cookie Game and Building a Sweet Empire
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39:02
Dive into a delicious conversation with Erica Rankin, the visionary behind Bro Dough, as she unravels the story of turning cookie cravings into a booming business. From humble kitchen experiments to dominating the market, Erica's journey is nothing short of inspiring. Discover the challenges she faced, the strategies that propelled Bro Dough to sta…
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Getting Your Ecomm Brand Organic and Fair Trade Certified with Kuljit Rakhra from Takasa
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28:22
In this episode, we are joined by Kuljit Rakhra, the co-founder of Takasa, a brand renowned for its certified organic and fair trade bed linens. Kuljit shares the journey of Takasa, from its inception right before the pandemic to its growth strategies and future plans. Dive into the world of sustainable and ethical bedding with insights from a bran…
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Small Food Brands Can Compete with the Big Boys: A Masterclass with Chelsea Ford from Females in Food
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46:40
In this enlightening episode, Chelsea Ford, founder of Females in Food, unveils the intricacies of the e-commerce landscape. Drawing from her vast experience with both major brands and smaller businesses, Chelsea emphasizes the pivotal role of strategy, the art of compelling branding, and the future of technology in enhancing customer engagement. D…
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Brownies & Branding: A Chat with Lexington Bakes' Lex Evan 🍫
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45:46
Dive into a delicious episode as Lex Evan, the visionary behind Lexington Bakes, unravels the secrets of building a brand that resonates. From the essence of Radical Ingredient Transparency to the art of captivating branding, this episode serves up a delightful mix of insights and strategies. Whether you're an e-commerce enthusiast or a branding bu…
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Crafting Connection: The Ecommerce Journey of a Vegan Marshmallow Brand with Delisa Harper from Funky Mello
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26:47
Delisa Harper, co-founder of Funky Mello, dives deep into the heart of authentic brand building. Starting from an inspiration rooted in Austin, Texas, Delisa and her team have harnessed the value of genuine online community building to champion their unique apparel products. "That's actually one competitive edge we have over the big businesses; we …
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COVID Hobby to 11,000 Orders with Ryan Rock of Fat Boy Surf Club
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39:32
Meet Ryan Rock, the co-founder and CEO of Fat Boy Surf Club (FBSC), who's taking the surf apparel industry by storm with a fresh perspective: keeping it casual, having fun, and not taking life too seriously. In this episode, we dive deep into the brand’s journey from its origin story amidst the pandemic to its exponential growth, philanthropic ende…
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Throw Away Everything You Know About Marketing Sustainability with Mike Grill of Seattle Chocolate
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35:07
Seattle Chocolate challenges everything you know about marketing sustainability. No, it doesn’t have to be boring. No, it doesn’t have to feel like a box-checking exercise. Yes, you can do it without greenwashing. How? Get the details straight from their Director of Digital Marketing and Eommerce Strategy, Mike Grill. Note: This episode originally …
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From Subscription Box to Netflix Show with John Roman of Battlbox
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43:43
Battlbox is the first outdoors subscription box. In 2015, a YouTuber blew it up. CEO of Battlbox, John Roman, joins to tell us everything they’ve learned about their 2 biggest business drivers: content and community. “I wish I could sit here and tell you that our organic traffic converts at the same percentage as our paid traffic, but it is nowhere…
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