Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.
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1866: TBT: Marketing Quick Picks, Part 2
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Today is another ThrowBack Thursday. We’re going to go through the second half of a webinar Rich did back in 2014 called Quick Picks.
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1865: Integrating Identity Into Your Sales Meetings (Crash Course Podcast)
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A recording of the Crash Course Podcast with Phil Wiley and Tj Parsons. Rich was a guest and talked about Adding Identity to your Sales Presentations!
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1864: Audacy Training - Sept. 25
1:39:23
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Rich talks to a group of account executives and clients - all about core Level 10 Principles and Concepts like Identity, confirmation bias, Wall drugging your prospects, farming versus hunting and others!
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1863: 5 Ways To Do Marketing For Cheap When You're First Starting Out
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How do you market on the cheap? Rich has 5 ways to do just that!
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1862: Sunday Podcast: Overcoming Limiting Beliefs To Achieve Temporal and Spiritual (Live Recording)
1:40:13
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Rich talks about How to overcome YOURSELF...and your beliefs in this recorded talk he gave...
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1861: Topic Showcase: Radio Advertising
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35:35
Today on the showcase we conquer the airwaves and establish dominance on the radio.
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1860: You Should Be Generating Leads at 300 Events Per Year (Enabled)
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40:57
Rich Talks with special guest Samantha McGuiness from Enabled, to share her tips, tricks, and secrets to making the most of face to face marketing!
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1859: TBT: Markeitng Quick Picks, Part 1
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It’s another ThrowBack Thursday, and for this one, we’re getting in the way-back machine and landing in 2014 and will be listening to a webinar Rich did called Quick Picks - a potpourri of marketing topics!
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1858: Webinar Replay: New and Improved SEO Lead Gen Discussion
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58:25
The New And Improved SEO webinar from Rich - all about how to get more organic leads from your website in 2024 and beyond
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1857:Marketing Matters: How To Generate 100+ Organic Leads Per Month
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32:21
Rich talks about generating Organic Leads through SEO - and challenges you to up your game!
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1856: 5 Ways to Increase Conversion Ratios in the House
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Rich Shares 5 Ways to increase your sales peoples conversion ratios in the home!
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1855: Sunday Podcast: Running Through Hurdles
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Rich is going to tell you the story of the unlikeliest hurdling specialist… who taught him a lesson about facing adverisity head on.
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1854: Podcast Highlight Show: 2024, Volume 19
1:17:36
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1:17:36
The 19th volume of the Level 10 Contractor Podcast Highlight Show in 2024
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1853: The Digital Lead Filtration System Explained (Active Prospect)
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36:59
Rich talks with Ryan Theisen from Active Prospect about making sure your leads are TCPA compliant AND qualified.
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1852: TBT: Credibility: How To Build It, How To Kill It
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Todays Throw Back Thursday is about Credibility - how to build it, keep it and not kill it with your customers.
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1851: Storytelling Workshop: Helping A Window Company Formulate Their Identity
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This episode is all about turning your companies identity into TV (and Radio) ads. Listen as Rich walks a contractor through the stages of finding stories that express his companies identity.
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1850: Rich vs. Literally Every Other Facebook Advertising Expert On Earth
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Today’s episode is a conversation between Rich, a Level 10 Client, and their facebook expert - and different ideas on how to approach facebook marketing
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1849: 5 Ways to Create Offers For Your Advertising
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Rich gives you 5 Ways to write offers for your Advertising - with examples!
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1848: Sunday Podcast: The Guy In The Gorilla Suit
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Rich shares about Selective Attention - and how you might be missing the Gorilla in your life!
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Today on the showcase we talk about making you a lot more money on each of your sales.
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1846: Baseline Selling: A Bulletproof System for Closing More Deals
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Rich interviews Ryan Groth from Sales Transformation Group on what he calls “Baseline” selling.
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1845: TBT: Writing Like People Think: John Smith Headlines
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Rich is going to show you how to get inside John Smith--your prospect’s--head… and then write headlines that capture what he’s thinking and put them on paper.
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1844: Why You Should Attend "Top 500 Live" in Vegas Next Month
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22:38
Rich Talks with Pat O'Toole from Qualified Remodeler Magazine about the TOP500 Live Event coming up in October! TOP500 LIVE WEBSITE
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1843: Business Secrets of Remodeling's Top CEOs
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42:51
Rich Talks with Greg Cummings from the Power100. What makes top CEOs so successful - and what sets them apart? Thats what Rich and Greg are talking about today.
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1842: 5 Ways to Deal With Bad Online Reviews
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16:25
On this 5 Ways to Monday Episode, Rich helps you tackle Bad Online Reviews
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1841: Sunday Podcast: God Loves the Druggies
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Rich tells the story of ‘Zak’ - who thought that God was looking out for him…but as it turns out, God was actually using him to look out for somebody else.
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1840: Podcast Highlight Show: 2024, Volume 18
1:11:36
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The 18th Volume of the Level 10 Contractor Daily Podcast Highlight show for 2024!
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Rich talks with Joe Jordan from Siro about their AI tool that records your sales reps appointments so your team can get better results (They also share some examples!) SIRO’s first appearance on the L10 podcast: Episode 1671
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1838: TBT: Understanding The Educational Spectrum
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On This TBT episode, Rich covers a topic he calls “the educational spectrum,” which is a way to quantify how ready a prospect is to buy… and then adjusting your messaging to say the right things at the right time.
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1837: Telling Your Story With Power, Precision, & Passion
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Rich talks to the owner of a shutter and blind company about how to create and flesh out their identity
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1836: Revisiting Wall Drug: Using Insane Frequency To Increase Urgency
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Today Rich gives you some updated thoughts on his WALL DRUG" philosophy... Links: Wall Drug Original Episode Structurely Episode
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1835: 5 Ways to Determine If You Should Go With Radio or TV
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Rich gives you 5 ways to determine if Radio and TV advertising is for you - and your business!
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1834: Sunday Podcast: When Bad Things Happend To Good People
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How do you deal with hard things in your life? They are going to happen to all of us, and Rich has some thoughts to help
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1833: Topic Showcase: Diggable Content
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Today on the showcase we drill down into what Rich has coined “diggable content.” What’s diggable content? It’s blog posts and case studies that are identity-based and engaging… that make people want to read and learn more about your company.
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1832: The Psychology of Buying: How Visualization Helps Prospects Decide Faster
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Today you’re going to learn just how much a picture is ACTUALLY worth! Rich chats with Jenni McMorran from Renoworks about their Vizualization tool to incorporate into your tech stack. Renoworkspro.com/level10 Use PromoCode: L10RWP200
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1831: TBT: Cracking The 80/20 Rule
1:07:02
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1:07:02
On This ThrowBack Thursday, Rich identifies 4 things you need to be doing that will make 80% of the difference in your marketing.
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1830: Itty Bitty, Teeny Tiny Canvassing
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Rich is going to talk about what he calls “Micro-Canvassing” and how that ties in with your Brand Ambassador program. You DO have a Brand Ambassador, don’t you?
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1829: 10 Identity-Based Radio Ads In 10 Minutes (Vol. 4)
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Today is the FOURTH volume of our series called “10 Identity-Based Radio Ads in 10 Minutes”
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1828: 5 Ways to Justify Being More Expensive Than Your Competitors
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23:26
Rich shares 5 ways to justify being more expensive than your competitors.
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1827: Sunday Podcast: The Biggest Liar You'll Face All Day
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How do you eliminate hypocrisy? Thats What is on Rich’s mind today - and he’s got some helps for you.
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1826: Podcast Highlight Show: 2024, Volume 17
1:17:22
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It's the 17th volume of the Level 10 Contractor Podcast Highlight Show in 2024!
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1825: Getting the Most Juice Out of Your Tech-Stack Squeeze (Dean Curtis)
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45:50
Are you getting the most out of your techstack? Rich talks with Dean Curtis of Ingage.io about getting more from your tech tools.
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On This ThrowBack Thursday, Rich shows you ways to get more and better and higher paying customers by actually SERVICING people BEFORE they become paying customers.
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1823: AI Will Kill Your Website Long Before It Will Kill Humanity
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Rich wants to talk to you today about the dangers of AI when it comes to marketing…
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1822: I'm Not Confident To Jump Into Radio... What Should I Do?
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11:04
What should you do if you aren’t confident that you should make the jump to radio advertising? Rich has some thoughts today
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1821: 5 Ways to Write Killer Headlines That Move the Needle
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Rich gives you 5 great ways to work on your headlines for your Advertising!
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1820: Sunday Podcast: Let's Talk About Hopelessness
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Rich tells some personal stories about losing hope - and how to get it back.
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Today on the showcase we talk about winning commercial business!
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1818: Is A Good Phone Number Still Important in the Age of Digital Marketing?
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Rich explores phone numbers to use in your marketing - toll free or local? Vanity numbers? How much should you pay for a phone number - and more!
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Rich walks you through the process of figuring out exactly how many sales you need to achieve your business goals… defined as “the sales figure that gets you to where you want and need to be”, financially speaking.
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