Our podcast is packed with actionable step by step strategies to help you build a profitable wedding business. This show is your go-to source for all things weddings, designed to inspire, educate, and elevate your wedding business to new levels. We help you breakdown the overwhelm and build a profitable, wedding business that you love. Each week we share strategies, marketing tips, and the industry's best kept secrets! Everything from pricing your services, keeping burnout at bay to marketin ...
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E111: Revisiting Your Favourite Clips from The WedPro Podcast
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Hey, WedPro listeners! We're bringing you something special this week. While we're usually here with fresh episodes every week, we've been busy working on something mega exciting behind the scenes for you. So, for this episode, we’ve curated a compilation of some of your all-time favorite episodes. Whether you’re a new listener or a long-time fan, …
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E110: Offboarding Your Wedding Clients Right
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Join us as we dive into the often overlooked but crucial topic of offboarding wedding clients. Here we provide actionable steps for wedding professionals to ensure a smooth transition from service delivery to post-wedding follow-up, while maintaining a positive relationship with clients. The episode also includes a catch-up on balancing work and fa…
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Join us for a groundbreaking conversation on gender inclusivity in the wedding industry with Anna from His Day Wedding Fairs. In this episode, we delve into the importance of including men and same-sex couples in wedding planning, challenging the outdated notion that it's always about the bride.We also explore:The significance of recognising and re…
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In this episode of the WedPro Podcast, Roxy explores why clients often ask about prices first when inquiring about wedding services. Roxy delves into the psychology behind this frequent question. She offers strategies for wedding business owners to educate clients on the value and benefits of their services beyond just the cost. The episode also di…
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E107: How can customer focused sales help you sell more weddings?
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We are looking at the powerful strategies from Alan Berg's book, "Shut Up and Help Me Buy," now called 'Shut up and Sell More Weddings' to help you transform your sales approach. Learn how to adopt a customer-centric mindset, simplify the buying process, communicate effectively, and build lasting trust with your clients. We’ll look at this sales pr…
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E106: What’s Shaping Social Media in 2024
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Discover the key trends shaping the social media landscape this year, and learn how you can use these for MAXIMUM impact for your wedding business. We'll discuss the latest shifts in user behavior, emerging platforms, and effective strategies to stay ahead of the curve. Whether you're a seasoned pro or just starting out, this episode is packed with…
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E105: Why You're Getting Ghosted and How To Stop It
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In this episode, we’ll uncover the straightforward steps you can take to minimize ghosting and secure more bookings. We’ll highlight the most common mistakes wedding pros make that lead to getting ghosted and provide actionable solutions to create a ghost-proof wedding business. From setting clear pricing and availability expectations to effectivel…
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E104: Everything to Keep You Motivated When and Maintaining Your Wedding Business Blog
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Today, we're diving deep into the art of blogging for your wedding business. We understand that the upcoming months can be hectic, but whether you're gearing up for a busy season or preparing for quieter times, now is the perfect moment to get organised and refine your blogging and marketing strategies. Sign up to Content Club here:https://www.thew…
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E103: Is Your Engagement Dropping? Here's How to Fix It
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In this episode, Roxy dives into strategies for keeping your Instagram engagement high during the summer months, even when your audience is out enjoying the sun. If you’re a wedding business owner noticing a dip in your social media interactions, you’re not alone! Join us as we explore practical tips to boost your likes, shares, and comments, ensur…
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E102: Ready or Not - Wedding Season is Coming
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This week Katie and Roxy from the Wedding Business Hub tackle the topic of navigating the frenzy of wedding season! Discover essential strategies for marketing, ensuring a seamless customer journey, and maintaining your online presence amidst the busy season. Sign up to Content Club here:https://www.theweddingbusinesshub.com/contentclub…
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E101: Breaking into the Lux Wedding Market and Things You Might Be Doing Wrong
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Today we are uncovering the common mistakes we see wedding professionals make when attracting luxury high-end weddings and how you can avoid them. For more actionable tips on running your wedding business head to www.theweddingbusinesshub.com and check out our blog and free resources
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Are wedding fairs leaving you feeling overwhelmed and unsure of how to make the most of your time? In this episode, we've got you covered with five proven strategies to turn wedding fairs into valuable opportunities for your business. We'll walk you through the essential steps to ensure your presence at wedding fairs is both impactful and rewarding…
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E99: Interview with Damian Bailey from TWIA
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In this episode Roxy delves into the fascinating world of The Wedding Industry Awards (TWIA) with its co-founder, Damian Bailey. Damian shares his journey from being a wedding photographer to creating the prestigious awards to recognise excellence in the wedding industry. He explains the ethos behind TWIA, the rigorous and client-voted judging proc…
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You can't sell a secret! We dive straight into coaching and giving you the confidence to stop overthinking and procrastinating and get seen in your wedding business.Enjoy!!
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Hey there, it's Katie and Roxy, and we're so excited to welcome you to episode 97! Today, we're diving deep into what makes us tick. We're opening up about our own personal challenges, like dyslexia and dyscalculia. Through our experiences, we want to emphasise the importance of self-awareness, embracing change, and continuously learning. We've fou…
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E96: Storytelling to Sell with Kayla Dean
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In this episode of the Wedpro podcast, Roxy is joined by Kayla Dean, a copywriter and brand messaging strategist specialising in website and sales copywriting for creative entrepreneurs, particularly in the wedding industry. With over 150 clients in her portfolio, Kayla shares insights on starting a copywriting business, the importance of brand mes…
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E95: Marketing Your Wedding Business To a New Kind of Couple
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Today we are on how to change up your marketing and messaging to target millennial couples and the newer wave of GEN-Z entering the wedding world. We chat about the shift in couples planning weddings online, why you need to have price transparency and why it's more important than ever, and the quick decision-making process of couples. To sign up fo…
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E94: 5 Ways to Get 5 Leads in 24 Hours
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In this podcast episode, we share our journey and tips for wedding business professionals like ourselves, aiming to quickly secure leads. The episode kicks off with a reflection on our recent visit to the House of Lords for International Women's Day, highlighting the power and importance of networking and championing women in business. We then expl…
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E93: From Career Crossroads to Celebrant: Susan's Inspirational Story
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In this episode of the WedPro Podcast, Roxy is joined by Susan McGregor, a wedding celebrant who shares her inspiring journey into the wedding industry. Starting her career shift at the age of 57, Susan discusses the challenges and triumphs of her transition, including the pivotal role of a career coach and the importance of community support. She …
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E92: Boost Your Business: How Networking Can Help You Grow
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Explore our latest podcast episode where we uncover the impact of networking in business, hosted by Katie and Roxy. Learn why networking goes beyond socialising—it's a powerful tool for boosting your industry presence and building valuable connections. From industry events to our upcoming WedCon, we discuss how these gatherings offer opportunities …
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E91 - How to Recession Proof Your Wedding Business
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Welcome to the latest episode of the WedPro podcast, in this episode we are diving deep into strategies for wedding business resilience and growth during economic downturns! Join us as we explore practical tips and insights to help you navigate uncertainties with confidence. From building robust financial safety nets to leveraging data-driven decis…
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E90: How to Get Your Wedding Business Moving Forward
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Welcome back to The WedPro Podcast! In this episode, we explore the important concept of motion versus action, and its crucial role for wedding business owners. We highlight the differences between these two states - motion being related to planning and strategising, and action being the behaviour that delivers results. See you on the inside! To fi…
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E89: The Secrets to Converting Cold Wedding Leads
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Join us in our latest episode of the WedPro podcast as we focus on helping wedding business owners like you, turn cold leads into hot, raving buyers. We elaborate on the differences between cold leads, warm leads, and hot leads, and provide a comprehensive strategy to steer prospects from being cold leads to securing a booking. We also emphasise th…
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In this episode of The WedPro Podcast, we discuss various strategies to get more bookings and leads for your wedding business. We talk about our personal experiences and share insights on how wedding business owners can implement repeatable strategies that attract and retain customers. We also chat about maintaining an engaging online presence, blo…
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E87: Empower You! With special guest Raquel Braganza
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In this episode of the WedPro Podcast, we're joined by Raquel Braganza who shares her enlightening journey as an empowerment coach and the obstacles she overcame to fulfill her passion for helping others. Raquel talks about the 'mental load' women often bear, the concept of shifting priorities, and the power of saying 'no', emphasising how reframin…
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In this episode of the WedPro Podcast, Katie & Roxy are discussing the noticeable decrease in wedding industry leads compared to the previous few years. They recall the surge of inquiries after the pandemic as weddings resumed, leading to a temporary boom. Now, with the market returning to normal, they highlight the importance of connecting with po…
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E85: Wellness and Habit Stacking for Success
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In this episode of The WedPro Podcast, we are talking about the importance of wellness and habit creation for personal and professional success. We're challenging ourselves and you, our listeners, to focus on one thing for the next 180 days to form a positive habit. We'll discuss a technique called habit stacking, which makes it easier to integrate…
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E84: Book More Weddings in 2024 on Instagram: Our 2024 predictions
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In this episode of the WedPro podcast, we take a look at the key trends on Instagram for the wedding industry in 2024. We discuss the continuing importance of Reels and the importance of AI chatbots for quick responses and improved engagement. Additionally, we stress on the rise of SEO on Instagram and the return of longer-form content. Finally, we…
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E83: Year-End Review - Reflecting, Growing and Setting Goals with Katie & Roxy
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In this episode, Katie and Roxy from the WedPro Podcast discuss reflections on the school nativity season and how it balances enthusiastic participation with the risk of embarrassing their kids. They also delve into the importance of conducting a year-end review for your wedding business by assessing your finances, measuring client satisfaction, an…
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E82: Understanding Why Couples Choose Your Wedding Business
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🎙️ In this week's podcast, we're talking about attracting clients to your wedding business. We'll share real stories and discuss using social media to build trust, handling after-sales communication, providing specialised services, and gathering positive reviews. Plus, we'll highlight the importance of listening to your clients and aligning your se…
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81: How to Create Additional Revenue Streams for Your Wedding Business
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In this week's episode, wedding business coaches Katie and Roxy discuss the importance of diversifying income in the wedding industry through new services, workshops, courses and affiliate programs. They share personal anecdotes, offer advice on marketing strategies, and emphasise the need to understand audience needs. The conversation ranges from …
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E80: Strategising for Success: Navigating the Wedding Industry
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Welcome to The WedPro Podcast – Your ultimate hub for everything wedding industry with Katie & Roxy! 🌟 In this episode, we're dissecting the triumph of Wedcon 2023 and sharing priceless insights on navigating the wedding industry. 👰 Join us as we kick things off with a recap of Wedcon 2023, we celebrate the diversity of businesses, express gratitud…
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E79: Prepping Your Wedding Business for 2024’s Engagement Season
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In this episode of the WedPro podcast, hosts Katie and Roxy discuss how to effectively focus your time and energy as we approach this years unique engagement season. Discover how to strategically split your time and energy as they shine a spotlight on two pivotal areas: your marketing strategy and skill development. Learn how leveraging social medi…
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E78: Wedding Trends 2024: Strategies to Help Your Business Thrive
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In this episode of the Wed Pro podcast, hosts Katie and Roxy explore the hottest wedding trends for 2024 and discuss key strategies to ensure your wedding-related business thrives. They discuss the rise in celebrant-led weddings, the popularity of multi-day weddings, the emergence of retro style wedding dresses, and the increasing demand for unique…
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It's easy to become overwhelmed with all the things to do when trying to book more couples and sell more of your services. Join Katie and Roxy as we dive into 5 easy strategies you can implement right now to connect with potential clients and close more sales with ease.And, here's an exciting announcement: Starting this November, we're launching ou…
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E76: Are These Sales Mistakes Costing You Your Client?
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Join us as we dive into the 4 mistakes that wedding professionals often make when it comes to sales, revealing the key to avoiding them, closing any leaks and booking more weddings. This episode is filled with actionable tips to help you refine your sales strategies and fill your diary. Don't let these mistakes continue to cost you clients when the…
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Couples are online and you need to be getting your Content out there! Not only is having a content plan for your wedding business important but you also need to be making sure it counts and is doing its job.....converting couples. Today we are talking about the 4 things you need to consider before writing ANY content and how it all comes together t…
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E74: The Power of Offering a Signature Offer as a Wedding Business
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You probably have more than one variation on your product or service as a business in the wedding industry. But today we are here to talk to you about why building a HERO offer is absolutely the right thing to do for your growth as a wedding business entrepeneur.Crafting a Signature Offer is super effective for standing out within the industry, mak…
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E73: Fearless Pricing with Robin Waite
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If you are ready to have your most successful quarter in business this is the episode for you! Learn how to price for profit, the mistake almost every wedding business owner is making and how you can avoid it and discover an easy method for pricing your services and products.To hear more from Robin Waite, author of Take Your Shot and Online Busines…
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E72: How This One Thing Can Massively Impact Your Revenue
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This episode is for you if you are looking for tips to convert more of your couples in your inbox, have a way to keep in touch with those couples who don't book straight away and make more money in your wedding business using email marketing. If you'd like us to create your sequence and take couples from look to book in a 5-step process, hook up al…
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This episode is for you if you are FED UP with attracting price shoppers.We get real honest about the budget couple cycle, how you got stuck in it and the signs you may be treating your business like a hobby. Plus what to do about it all! To reach out contact us on Instagram (link put the actual link in using the link button and test) and if you'd …
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E70: Want to Triple Your Wedding Business Income? Move Your Couples from Look to Book
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Hello and welcome to Episode 70 of The WedPro Podcast! We're delighted to have you here with us today because we've got some valuable insights to share. In this episode, we will be your trusted guides on a mission to help you triple your wedding business income. We're here to lend a helping hand and share practical tips on mastering your money mind…
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E69: Growing from Hobby to Full-Time Wedding Business
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Whether you started your venture as a passion project, part-time gig, or side hustle, we've got you covered on how to make it your main income. In this episode, we're going to give you our top tips on how you can do what you love and make money at the same time! We'll be covering finding your ideal client, creating a memorable brand, narrowing down…
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E68: Website Copy 101 with Andrea Shah
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In this episode, Roxy is joined by Adrea Shah, who is a website copywriter for photographers, wedding pros and ambitious creatives.We chat through the dos & dont's when it comes to the copy on your website, where you should be putting your Call to Actions, and what you should include (and not include) on your About page. Plus Andrea shares the mist…
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E67 : Reasons Why You Might Want to Raise Your Prices
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Welcome back to The WedPro Podcast! In this episode, we're diving deep into the world of pricing strategies for your wedding buisness. Join us as we share our own journey from discomfort to confidence when it comes to pricing, and how you can apply these lessons to your business. From exploring the signals that indicate it's time for a price adjust…
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E66: How to Blog Your Couples Real Weddings
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Hey there, lovely listeners! Welcome to episode no.66. We are here to share some serious writing magic as we explore how to capture the joyous weddings of your incredible clients perfectly. We've got insider tips that will help you connect with your readers on a deeper level and show you how to sprinkle your blogs with that special touch of warmth …
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E65: Things All Successful Wedding Business Owners Are Doing
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Today on The WedPro Podcast, the wedding podcast for wedding business owners and professionals we dive into the things we've noticed successful business owners are tuned into and what it takes to reach 6 figures and beyond in your business without burning yourself out. Join Katie and Roxy whilst they share with you 6 simple things you can do to inc…
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Join us, Katie and Roxy, in our latest episode where we dive into a crucial topic: checking in with the goals you set at the beginning of the year. As we reach the halfway point of 2023, it's time to take stock of your wedding business objectives and ensure you're on track for success before the year ends. So grab your favourite bevvy & let's dive …
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E63: What to do When Your Wedding Business isn't Making any Money
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Join Katie and Roxy, as they dive deep into the strategies, insights, and steps that will drive you forward when your business isn't making any money. Together, they explore innovative approaches, and practical tips to turn setbacks into opportunities. Tune in, subscribe, and unlock the secrets to thrive even when the odds are stacked against you. …
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E62: 4 Strategies for Consistent Marketing in your Business During Wedding Season
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Welcome to another exciting episode of The WedPro Podcast! As your wedding industry cheerleaders, we're here to ensure you're prepared and prepped for the upcoming busy season. In this episode, we'll share some simple strategies that will keep your marketing consistent and effective during the peak season. Whether you're a wedding planner, photogra…
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