Crime Nor Reason explores a variety of topics related to true crime, the paranormal, and the unexplained. Join hosts Natalie and Diana each week as we dissect and discuss stories that will both fascinate and disturb you.
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Stories From the Vibetality VibeTribe
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Tune in for conversations with eclectic and enlivening marketers. Imagine your weird shower thoughts and disparate liberal arts references took a road trip. This podcast is the soundtrack. Great marketing ideas can come from anywhere. So let’s talk about some.
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Beyond Acronyms: Unfiltered Marketing Takes with Devin Bramhall and Margaret Kelsey
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40:03
Devin Bramhall and Margaret Kelsey, the co-hosts of Don't Say Content, bring their frank perspectives to bear on everything from how we should be measuring brand marketing, to the uncanny valleys of AI, to why marketers need to stop blaming their orgs.Por Steve Pockross
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Finding Clarity in Times of Uncertainty with Suneet Bhatt
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40:24
Suneet is an industry veteran who has led marketing teams, successfully earned B Corp certifications, and dabbled in venture capital. This conversation is a masterclass on what positive, effective leadership looks like in the current age.Por Steve Pockross
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The Scoop on AI Video Marketing with Cory Treffiletti
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36:35
4x CMO and current Chief Marketing Officer at Rembrand, Cory Treffiletti joined Yes, and Marketing for a deep dive into the ways AI is influencing his data-driven storytelling approach. (Plus, some tough love for execs, a look at his must-try AI tools, and a few life lessons we can all learn from.)Por Steve Pockross
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The Future of Search in the Age of AI with Natalie Henley
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31:07
As CEO of Volume 9, a Denver-based marketing agency, Natalie Henley stays on the ball when it comes to marketing trends to follow (and which ones are just passing fads.) Tune in to hear how her agency approaches the AI revolution and prioritizes winning organic traffic for their clients in an ever-evolving landscape by keeping it old-school.…
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Best Marketing Strategies in the New AI World with Ty Magnin
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24:49
Ty Magnin, CEO of Animalz, isn't interested in pretending to be Nostradamus. The marketing world is constantly evolving, so rather than try to predict the future, he's changing with it. Hear how he and the Animalz team are adjusting their strategies for success, finding inventive ways to incorporate AI into their workflows, and exploring distributi…
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Using AI for Profitable Workflows and Wrangling Brand to Boost Your Content Marketing Strategy with Robert Rose
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45:06
Co-founder of the Content Marketing Institute, current Chief Troublemaker at The Content Advisory, and author of Content Marketing Strategy: Harness the Power of Your Brand’s Voice, Robert Rose is a marketing powerhouse. This bona fide industry legend digs into how we should be using AI to create profitable workflows, the impact of AI on search and…
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Wielding AI for Agencies and the Irreplaceable Human Element with Drew McLellan
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42:09
CEO of Agency Management Institute Drew McLellan brings over thirty years of expertise to dive deep into how agencies are finding success in the current economic climate by deploying AI in inventive ways.Por Steve Pockross
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Ethical AI, The Crisis of Trust, and Responsible Innovation with Olivia Gambelin
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39:16
Leading AI ethicist Olivia Gambelin shares insights on the adoption of generative AI, how synthetic data preserves the privacy of the public, and the strategic development and implementation of AI as it impacts marketers.Por Steve Pockross
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SaaS Wisdom, AI, and the Funding Industrial Complex with Greg Head
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39:32
Greg Head, who has spent the past 30 years leading, growing, and advising software companies, shares why VC funding is misunderstood and over-prescribed, how AI will change the future of marketing, and explains the world of practical founders.Por Steve Pockross
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Becoming Legendary #92 With Natalie Plascencia
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1:13:42
Natalie Higby-Plascencia, co-founder of Durable Athlete, knew from an early age she wanted to help people. A lifelong athlete with a passion for competition, she gravitated towards teaching and mentoring. At the University of Texas at Dallas, Natalie studied Education while playing basketball, and developed a keen interest in Personal Development, …
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PR, Event Marketing, and Female Leadership with Caitlin Bartley
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33:16
Caitlin Bartley, CEO of female-only marketing agency cred, shares her approach to digging deep with clients, the importance of staying flexible, and how to find creative solutions in the wild world of PR and event marketing.Por Steve Pockross
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This is a very brief podcast where Patrick shares his thoughts on how to appropriately value yourself within the world at large. Recorded while driving a very old beat-up truck, so the audio isn't perfect.Por Vibetality
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Dan is a modern-day teacher, healer, and a world-renown pioneer in the field of Breathwork. He is one of the creators of Breath Therapy, and was among the original group of Internationally Certified Rebirthers. He is a master of Prana Yoga (the Hindu Science of Breath) and Chi Kung/Qigong (Chinese Medical Breathing Exercises), and he leads the worl…
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Becoming Legendary #90 with Chris Lenza, and Anthony Biduck Psy.D.
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52:31
In the podcast, the authors of "Killer Plant-Based Cooking: Healthy Recipes with a Vegeance" Chris Lenza, and Anthony Biduck Psy.D. discuss their passion for vegan cooking and the inspiration behind their book. Chris Lenza, and Anthony Biduck Psy.D. emphasize that plant-based cooking can be just as delicious and satisfying as traditional meat-based…
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The Secret Sauce of B2B Growth, Cool Nicknames and LinkedIn Wizardry with Ken Marshall
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34:14
Ken "Magma" Marshall, Chief Growth Officer at RevenueZen, explains the secret sauce of B2B growth, how he transitioned from entrepreneur to agency owner to agency seller, and how to achieve legitimate fame on LinkedIn.Por Steve Pockross
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Becoming Legendary Podcast #89 With Dr. Benjamin Benulis
1:05:36
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1:05:36
Dr. Ben is the author of the book “Create Health: Reverse Autoimmune Disease Without Drugs or Their Side Effects”. People with autoimmune disease work with Dr. Ben to conquer their condition once and for all. Because most are sick of dealing with chronic pain, chronic fatigue and medications that just give them side effects. He helps them learn the…
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Becoming Legenrady #88 Dr. Cory Wilson
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49:20
Cory found chiropractic care after getting hurt on a construction job when he was 18. Impressed and Inspired by the healing that was able to happen with proper chiropractic care sparked a new pathway for Cory. After completing his undergrad in Arizona, he attended Southern California University of Health Sciences Doctor of chiropractic program.…
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Being an Operational CEO, Startup GTM Strategy, and Career Advice with Gordon Boyes
34:56
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34:56
Gordon Boyes, CEO of Concept3D, shares learnings from his "three and several halves" CEO gigs, including how to choose career opportunities that play to your strengths and how to manage long sales cycles.Por Steve Pockross
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This is a quick episode covering: Factual Revolution 2.0 The End Of The Invisible Path Anti-Vaxxers Elon Musk's Failures Russia/UkrainePor Vibetality
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Best Marketing Books of 2022 with Douglas Burdett
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27:14
As host of the Marketing Book Podcast, Doug shares his picks for the best marketing books of 2022, including the best books to read during a recession and some classics we can all read again.Por Steve Pockross
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Lily Ray on SEO, EAT, and What Google's Up To
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39:53
Lily explains how brands of different sizes should be thinking about EAT, what SEOs have deciphered from Google patents, and the new search technologies she's most excited about.Por Steve Pockross
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Becoming Legendary #87 With Akshay Nanavati
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58:23
Akshay Nanavati has overcome drug addiction, PTSD from fighting in Iraq with the Marines (where one of his jobs was to walk in front of vehicles looking for bombs), depression and alcoholism that pushed him to the brink of suicide. Since then he has built a global business, run ultramarathons, including a 24 hour run and a 50 mile run around a cul-…
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The Future of Content Marketing and CEO Guidance with Pearl Collings
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27:40
Pearl discusses the current state and future of content marketing, the challenges of building YMYL content at scale, how CEOs can prioritize tasks to better achieve growth, and offers advice for aspiring leaders.Por Steve Pockross
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Becoming Legendary #86 With Korey Riggs
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1:03:45
Korey Riggs is the Executive Director of the El Dorado and Chileno Bay Foundations. The Foundations were founded by two high-end golf course developments in Los Cabos, Mexico with the goal to connect their members to the local community. The Foundations help develop and fund community projects along with providing grants to local organizations. Kor…
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Coaching, startups, and doing all the things with Rachel Beisel
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38:05
Rachel discusses leading tech startups, investing strategies, writing her memoir, the importance of process, and how lessons from all these activities have made her a better marketer.Por Steve Pockross
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Becoming Legendary Podcast # 85 Mystery Teacher
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54:35
Por Vibetality
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Cuties, Commodities, and Center Store Strategies with Ashley Finster
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42:38
Ashley shares what it took to turn Cuties into a lunchbox phenomenon, plus other strategies for marketing commodities from her experience heading marketing at brands like The Wonderful Company and SunFed Ranch.Por Steve Pockross
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Becoming Legendary #84 With Mary Luciani
1:12:57
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1:12:57
@thepalebluedotshop www.thepalebluedotshop.comPor Vibetality
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Banana Curves and the Three Laws of Brands with Ethan Decker
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42:52
The president of Applied Brand Science shares what every brand's buyer distribution looks like and most common mistakes we make with consumer research.Por Steve Pockross
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Lessons from 15,000 Marketing Videos with Hope Horner
26:42
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26:42
Hope shares what marketing teams are getting wrong with video marketing today, how to prepare for the future of video marketing, and the best part of having a co-founder at video marketing firm Lemonlight.Por Steve Pockross
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Becoming Legendary #83 With Cory Allen
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59:33
Por Vibetality
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"Fast Eats Slow": Bringing Agility to Marketing with Andrea Fryrear
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46:08
Andrea explains the seven values of agile marketing and the philosophy behind AgileSherpas. She also shares how Eminem helped her become an entrepreneur.Por Steve Pockross
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Putting Customers Before SEO and the State of Link-Building with Paddy Moogan
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38:11
Paddy shares the biggest trends in link-building today, what agencies need to be doing differently, and what he's learned as the co-founder of superstar agency Aira.Por Steve Pockross
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Becoming Legendary Episode 82 Brian & Patrick
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52:46
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52:46
Por Vibetality
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Entrepreneurial Expertise from CEOs and Founders Who Have Been There and Done That
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39:21
David Cancel of Drift, Peep Laja of Wynter, Chris Savage of Wistia, Niel Robertson of Influence.co, Stephen Lease of Goodr, Gary Swart, formerly of Upwork, Shafqat Islam of NewsCred, Sean Griffey of Industry Dive, Vaibhav Jain of Hublio, Rand Fishkin of Sparktoro, Jimmy Daly of Superpath, and Eric Remer of EverCommerce share wisdom of all sorts bas…
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Burnout, Perfectionism, and Trends in DEI+ with Ashley McLemore
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31:24
As a DEI+ expert, Ashley shares what she's seeing companies get right (and wrong) with equity and inclusion initiatives. She also explains why perfectionism is a product of white supremacy culture.Por Steve Pockross
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The Story Behind the Immersive Van Gogh Experience with Vito Iaia
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41:12
The co-founder of Impact Museums explains how Ticketmaster's best-selling event of 2021 came to be and forecasts future trends in immersive entertainment.Por Steve Pockross
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Lessons in SMB Marketing and Startup Growth with EverCommerce CEO Eric Remer
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39:59
The founder of EverCommerce shares his lessons from various stages of startup growth, how he knew it was time to start acquiring other businesses, and what it takes to market to SMBs.Por Steve Pockross
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Becoming Legendary Podcast #81 Alan Stein Jr
1:07:19
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1:07:19
Alan Stein, Jr. is an experienced keynote speaker and author. At his core, he’s a performance coach with a passion for helping others change behaviors. He spent 15+ years working with the highest performing basketball players on the planet (including NBA superstars Kevin Durant, Steph Curry, and Kobe Bryant). Through his customized programs, he tra…
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CMO Special: CATS, Clutter, and a Litmus Test for Content with Drew Neisser
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46:04
As the founder of CMO Huddles and award-winning agency Renegade, Drew shares the four characteristics of successful CMOs, the conversation to have with your CFO, and how to make a rebrand stick.Por Steve Pockross
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How to Win Links and Influence Publishers with Stacker's Amanda Milligan
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40:05
Amanda explains how to create newsworthy content and breaks down the role of earned media and PR, based on her experience as a journalist and as head of marketing at Stacker.Por Steve Pockross
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Quit Smoking and Lock Your Doors: Social Marketing 101 with Nancy Lee
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35:44
Author and professor Nancy Lee shares what social marketing is, how most government agencies could be doing it better, and some of the toughest campaigns she's worked on to influence public behavior.Por Steve Pockross
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Becoming Legendary Podcast #80 Dr. Sara Asadoorian
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1:03:42
Join us as we have an incredible chat with Dr. Asadoorian about movement, health, and wellness. You can find Sara's morning routine checklist at: www.drsara.net IG: @Dr.Sara.AsadoorianPor Vibetality
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Choosing the Right Ad Platform and Future Marketing Trends with Erik Huberman
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45:45
Hawke Media founder Erik talks TikTok over Facebook, explains the key to marketing to Gen Z, and gives advice for wannabe agency owners.Por Steve Pockross
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Teenage Waste-Brand: Surviving Brand Adolescence with Author Evelyn Starr
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33:54
Evelyn explains what brand adolescence is, how to identify the symptoms, and how to navigate it successfully.Por Steve Pockross
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Busting Best Practices: 12 Pieces of Contrarian Marketing Advice
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24:21
Andy Crestodina, Tim Riesterer, Ashley Faus, Dave Kellogg, Cassidy Shield, Rand Fishkin, Ritesh Patel, Sean Griffey, Denise and Jim Franklin, Doug Kessler, Kait Creamer, and Melanie Deziel take down some of marketing's most accepted wisdom.Por Steve Pockross
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Becoming Legendary # 79 - Dr. Nancy Gaines-Dillard
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41:36
Por Vibetality
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The How-Tos of a Successful Startup with Denise and Jim Franklin
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47:12
The Franklins explain what they look for when investing in a startup. They also share the structure for their own marriage OS and why marriage offsites should be a thing.Por Steve Pockross
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Innovation Gems and Marketing Mix Eyes with Illustrator Dan White
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49:36
Dan talks growth strategies, innovation, and why most brands aren't as special as they think. He also shares the most important job a marketer has.Por Steve Pockross
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The Invisible Path # 20 | Put Your Shopping Cart Away
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24:09
Patrick rants about objective reality, subjective perspective, responsibility, yoga, and putting your shopping carts away.Por Vibetality
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