If you are a Wedding Filmmaker then the Wedding Film School Show is for you. Hosted by Jason McCutchen and Jared Haskell of Stopgolove and Huxley Film, we dive into the depths of how to run a wedding filmmaking biz in the wedding industry. From gear talk, to industry interviews, to straight up mathy business topics, we cover a lot of ground. Give us a subscribe and let us know what you want hear about next!
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Dive deep into the wedding industry and learn actionable tips from host Brandee Gaar and guest wedding pro CEOs that will enable you take your wedding business to new heights! Uncover the proven strategies, insights, and stories of successful wedding professionals who have built thriving businesses in this dynamic and competitive market. Each week, Brandee Gaar, a seasoned wedding industry expert and CEO of Blush by Brandee Gaar, brings you exclusive interviews with top wedding industry pros ...
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Step into She Creates Business, a Podcast for Wedding Pros, your go-to guide in the vibrant world of wedding entrepreneurship, created and hosted by Kinsey Roberts since 2016. She Creates Business is a pivotal tool in shaping and refining the art and science of thriving in the wedding industry. This podcast is a treasure trove of actionable insights, covering everything from marketing finesse to growth tactics, branding ideas, and the technical know-how of being a wedding pro. | You'll get b ...
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Lifestyle and event design expert Preston Bailey reveals how his focus on personal growth has been the root of his professional success, answering your questions along the way. Not only will he share the secrets, tools, and technologies behind his extraordinary ability to transform spaces into theatrical environments; you’ll also discover more about the man behind the magic. Learn the methods of meditation, mindfulness, and self-discovery Preston uses that can help you find the balance you’v ...
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Established in 2014 with its early roots in digital media, Producer Jaime has grown Flint Stone Media into an award-winning and highly resourceful podcast production house and consultancy firm based in south Florida. Whether elevating your current brand or sparking a new endeavor, our acumen for professional content creation can propel your podcast and image to new heights! Listen in to highlights from our portfolio of clients and episodes. Then, connect with us at: FlintStoneMedia.com ===== ...
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257. Traditional Marketing is Dead: How to Win This Engagement Season
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I'm diving into exactly what you need to do to dominate engagement season. This is the time to get laser-focused on your marketing so those couples searching for vendors can’t miss you! I’m sharing my go-to hack for analyzing client reviews, pinpoint what sets you apart from the competition, and craft killer content that speaks directly to your ide…
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256. Employee vs. Contractor: Protect Your Wedding Business from Costly Fines w/ Kira La Forgia
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41:05
What would happen if your business was suddenly hit with a $40,000 fine—or even worse, $180,000? No one wants to be blindsided by a crippling penalty from the IRS. In today’s episode, I sit down with HR expert Kira La Forgia from Paradigm Group to tackle a critical topic that too many small business owners overlook: the difference between employees…
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255. She Launched a Rentals Biz—Here’s What Happened! w/ Katy Padilla
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26:14
Grab The Wedding Pro CEO Rentals Guide by Clicking HERE. Have you ever considered adding a secondary revenue stream to your wedding business? Katy Padilla, 3rd time guest and Associate Coach in the Wedding Pro CEO community, shares her incredible journey of turning a side rentals business into a major revenue stream within her wedding business. Sta…
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AMA: Budgets, spending, and lead generation
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40:06
Jared and Jason answer listener submitted questions about asking clients their budgets, pricing and how to best create a budget for your filmmaking company in this riveting episode sure to change your life and the lives of those closest and dearest to you.Por Jason McCutchen, Jared Haskell
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254. This DJ went from 40 weddings a year to 370+ w/ Gemma Sherry
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40:16
In this episode of the Wedding Pro CEO podcast, I had the pleasure of interviewing Gemma Sherry, the owner of Loved Up DJs. Gemma shares her inspiring journey from solopreneur to managing over 300 annual events in just two years! We dive into how she built trust in her team, shifted her sales strategies, and expanded her services to include videogr…
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253. 3 Reasons Why Your Wedding Business Isn't Growing
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17:25
In this episode of the Wedding Pro CEO podcast, I explore the "3 Reasons Why Your Wedding Business Isn't Growing." As a seasoned wedding business owner, I understand the frustration of feeling stuck after initial success. In Episode 253, I discuss key issues that may be holding you back, including sales funnel tracking, profitability, and the neces…
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252. How They Doubled Their Revenue in 1 Year w/ Paige Held
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46:39
Hey Wedding Pro CEO! In our latest podcast episode, I chat with WPCEO Inner Circle student Paige Held from Confetti Co Events about how she and her wife Rachel doubled their revenue and built a thriving planning and rental wedding business. Listen closely as Paige shares valuable insights on treating your business as a business, delegating roles, a…
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251. How to Be Better Than 99% of Wedding Pros (5 Strategies)
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26:22
Want to excel beyond 99% of other wedding pros? In this episode, I share five essential strategies to help you adapt to economic challenges, make data-driven decisions, and build a profitable business you love. Listen now for actionable tips that will help you overcome common industry hurdles and thrive. ========================= EPISODE SHOW NOTES…
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Refund Roulette | "Would you refund a client if..."
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1:11:39
Jason and Jared play a game of "Refund Roulette" and ask the question. "Would you refund a wedding if..." with a few typical (and some weird) refund situations you may encounter as a wedding filmmaker.Por Jason McCutchen, Jared Haskell
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250. Who Do You Serve? (Attract the Best Clients)
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33:29
Struggling to define your ideal client? In the latest episode of the Wedding Pro CEO Podcast, I dive into a unique approach that goes beyond the basics to find the best clients and more of them. Discover how to truly connect with your ideal clients, making your marketing, networking, and sales efforts more effective. Listen now to learn how to attr…
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Is the Wedding Industry in Decline? | Shane McMurray | The Wedding Report
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1:05:29
Shane McMurray of The Wedding Report breaks down why being data driven, even as an artist, and whether or not the engagement gap is a real thing.Por Jason McCutchen, Jared Haskell
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249. My Secret Hack to Taking Back My Time
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In this episode, I'm sharing my best hack for reclaiming your time as a wedding industry professional. If you're feeling overwhelmed by constant notifications and emails, this simple strategy will change your life. By turning off notifications and setting focused work periods, you'll regain control over your time, reduce stress, and improve product…
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No. You wouldn't shoot the Olivia Culpo wedding better... and why...
1:15:13
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1:15:13
Jason and Jared discuss the much debated Olivia Culpo and Christian McCaffrey wedding and the teaser film released and why most likely you wouldn't have shot it any better. In fact... Chances are it would be worse if you shot it. Let's discuss the world of luxury weddings and why they are stinking hard to shoot.…
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248. Can I Afford a Full Time Team Member?
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In this episode, we're diving into my proven point system, a powerful tool to help you understand if you can afford to hire a full-time team member. I'll walk you through how to link your hours to revenue and make data-driven decisions to scale your wedding business. This is a behind-the-scenes look at a live coaching call from my Inner Circle mast…
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247 Why I Became a Coach (and why I'm SO passionate about business education for wedding pros)
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18:22
In this episode of the Wedding Pro CEO podcast, I reintroduce myself and share my journey from corporate event planning to running a thriving wedding business. I open up about the challenges I faced, the wrong turns I took, and the valuable lessons I learned along the way. And it's Summertime! We are midway through the year! How are your business g…
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246. If I wanted to book more weddings in 2024, I'd do this
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19:17
Sales plateaued? In this episode we dive into transforming your sales funnel with strategic texting! One student saw her conversion rate soar from 19% to 58% in just one month. Tune in to learn the exact steps to humanize your brand, effectively follow up with leads, and stand out from the competition. Don’t miss these actionable tips to boost your…
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245. Your Small Thinking is Keeping You Small
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36:01
In this episode of the Wedding Pro CEO podcast, I share my opening keynote from the 2024 Wedding Pro CEO Summit, focusing on the theme "If you wanted to, you would." We tackle how to overcome industry challenges like stress and undervaluing your time, and dive into prioritizing revenue-generating tasks and setting ambitious goals. =================…
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244. Are WeddingPro and Zola Wasting Your Money?
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In this episode, I dive into the big question many wedding pros face: should you invest in paid advertising on listing sites like The Knot and WeddingWire, or focus more on organic marketing? Drawing from a recent WeddingPro article, my own experiences, and real-life examples from my students, I'll break down the conversion rates and effectiveness …
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243. The Reality of AI in Wedding Planning
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Welcome back Wedding Pros! In this podcast episode, I react to an article, headline reads: We used ChatGPT as our wedding planner — it saved us $5,000 (eye roll) So today I want to reiterate the irreplaceable value of professional wedding planners and debunk myths about using AI for wedding planning. Join me for my take on those real scenarios wher…
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Do you run paid ads? This episode is dedicated to all my fellow wedding pros who’ve ever wondered about the right time to start leveraging Google Ads. I’m thrilled to share not just my own experiences, but also the deep insights from Mark Chapman of the I Do Society. In an increasingly digital marketplace, wedding pros can unlock immense value by e…
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Five Ways to Tell Better Stories in 2024
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1:27:11
Storytelling is a buzzword in wedding filmmaking that can mean many things to many people, especially when you ask the question "What is GOOD storytelling?" In this episode Jason and Jared dive into Five Ways wedding filmmakers can improve their storytelling in 2024.Por Jason McCutchen, Jared Haskell
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241. Understanding the FTC's Non-Compete Ban w/ Paige Griffith
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41:06
In this episode, we unpack the recent FTC ban on non-compete agreements and its implications for wedding industry professionals. Returning guest and legal expert Paige Griffith, of the Legal Paige, helps to unravel the complexities of this regulation, providing practical advice on protecting your business amidst these changes. We discuss alternativ…
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240. Venue Wisdom: Sales Strategies Wedding Pros Cannot Live Without w/ Shannon Tarrant
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41:10
In this episode of the Wedding Pro CEO podcast, I'm thrilled to bring you insights from wedding venue marketing expert Shannon Tarrant, creator of: Venue Help Desk: Expert consulting and support for venue managers. Together, we explore the nuanced challenges venue owners face and unpack targeted strategies to attract ideal clients and boost sales e…
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AMA Show - "Are industry awards meaningless?"
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What is the value of all these "Best of" and "Filmmaker of the Year" awards and should you pay them any mind? What percentage of your biz income should you plow back into your business? Jason and Jared answer listener submitted questions as well as discuss Jason upcoming new podcast with Benj Haisch, the Wedding Creatives Podcast.…
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239. From Ghosted to Booked: Transform Your Inquiry Responses and Win Clients
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17:37
Hey fellow Wedding Pros! Are you tired of losing leads and feeling like your emails are just floating into the abyss? In this episode of the Wedding Pro CEO Podcast I'll share a crucial, yet simple tweak to your sales strategy that's helped my team close five figures every month! It's all about adding a personal touch and how a shift from standardi…
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238. Making Your Business Your #1 Client w/ Tanisha Lee
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32:45
Hey there CEO! In this podcast episode, I’m thrilled to be joined by Tanisha Lee, the renowned "Systems Queen," who shares her expert insights on utilizing systems and AI to streamline operations and enhance client experiences for wedding industry professionals. We discuss practical strategies to overcome the typical tech challenges and improve you…
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Navigating Multiple Markets as a Wedding Filmmaker
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1:09:32
This Episode we're discussing the three distinct markets in the Wedding Filmmaking industry. Hear about our journey and the unique challenges and opportunities each market presents for both seasoned pros and aspiring filmmakers.Por Jason McCutchen, Jared Haskell
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237. Ghosting, Bookings, and Building Your Team: Mind Blowing Q1 Review
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21:24
Hey there, wedding pros! In this episode I dive deep into the secrets behind those quarter one business recaps you've seen floating around. I'm all about those numbers, and let me tell you, there's so much more to them than meets the eye. Join me as we analyze leads, consultations, and bookings in a way that actually makes sense for your business. …
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236. Consistent Lead Generation: Ads in the Wedding Industry Just Got Easier
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In this episode I chatted with Whitney Hodges and Daniela Justus, the brilliant minds behind Wedding Industry Ads and Summit speakers at this years Wedding Pro CEO Summit, June 3 - 6, 2024, at the Line Hotel, in Austin Texas. https://brandeegaar.com/summit We dove into the world of Google and Meta ads and let me tell you, the insights we uncovered …
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235. 5 Steps to Take When an Employee Quits Your Wedding Business
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28:27
Hey Wedding Industry Pros! Are you feeling overwhelmed by the emotional toll of employee resignations? Trust me, I've been there. But here's the thing: it's not the end of the world. Join me on my podcast where I walk you through a five-step process to handle resignations like a pro, whether they're friendly or not. Let's ditch the overwhelm and bu…
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Is 2024 a down year and what to do about it?
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2024 is shaping up to be a tough year bookings-wise for many filmmakers. We're here to explore the reality many filmmakers are experiencing and what can be done to turn the tide form your business and the wedding industry as a whole. Spoiler alert: Don't give up!Por Jason McCutchen, Jared Haskell
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234. Mastering Conflict Resolution in the Wedding Industry w/ Jen Trotter
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48:11
I had the pleasure of sitting down with Jen Trotter, a bridal beauty expert and conflict resolver, to explore the complexities of dealing with drama, conflict, and chaos in the wedding industry, emphasizing the significance of effective conflict management. Jen and I share practical tips and insights on enhancing communication skills, managing team…
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233. You're Running a Business. Treat it Like One.
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Today we dive deep into the importance of profitability for our wedding businesses. Without profit, our businesses lack purpose. It's a heart-to-heart conversation aimed at helping you navigate the challenges of balancing creative fulfillment with the financial health of your business. ========================= EPISODE SHOW NOTES BLOG: https://bran…
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AMA: Do you HAVE to work with planners and what is a luxury wedding filmmaker?
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55:00
We answers listener questions about how necessary it is to woking with wedding planners to elevate in the wedding industry, how wedding educators make money off your lack of success, and what REALLY makes you a luxury wedding filmmaker.Por Jason McCutchen, Jared Haskell
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232. Should You List Pricing on Your Website?
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23:42
In this episode i'm diving into the BIG question: to list or not to list your pricing on your website. I've shifted from being on the fence to a firm believer in showcasing your rates. It's all about transparency and connecting with your ideal clients right from the start. This podcast is bursting with practical tips to help you strategically posit…
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Are Content Creators Really "The Worst" or THE FUTURE?
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In a world where content creators are coming, and they're coming strong, wedding filmmakers are left wondering "So like... does this suck? Am I fired now? Are you gonna stand in my shot the whole day?" and other nervous questions. Jason and Jared discuss the Rise of the Wedding Content Creator.Por Jason McCutchen, Jared Haskell
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231. Quick Pricing Strategy for Wedding Pros
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8:56
In today's episode, I focus on the importance of embracing the pricing question from potential clients. I emphasize the significance of understanding it as a buying question, providing insight from my Accelerator program coaching calls and a personal anecdote about designer shopping in New York. I encourage wedding professionals to view the pricing…
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AMA: Adding team members, should filmmakers show their prices, and standing out in a crowded market
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45:27
Jason and Jared have a mini team building workshop, explore various price presentation strategies talk the benefits and perils of being "unique" to stand out, and creating. great working relationship with photographers in this episode of viewer submitted questions.Por Jason McCutchen, Jared Haskell
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230. Pricing Your Services for Success [Power Hour Coaching Call]
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39:10
Imagine transforming your business from DIY-focused messaging that attracts budget-conscious clients to a premium brand that commands top dollar. That's exactly what Felicia did, skyrocketing her sales from $400 to an astonishing $14,000 in just one month with the right strategies. This isn't about working harder; it's about working smarter. Whethe…
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AMA: RAW footage (again), cold calling wedding planners, and the down 2024 year
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45:14
Jason and Jared answer listener submitted questions! We talk the ever popular "RAW footage" question, the best way to cold call a wedding planner, what to do with a down 2024 wedding season and even a little bit about where Wedding Film School is going... Enjoy.Por Jason McCutchen, Jared Haskell
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229. 15 Best Marketing Ideas [that will actually make you money!]
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57:33
I'm beyond excited to dive deep into an episode that's packed with marketing gold just for you. Today, I'm pulling back the curtain on my very own playbook to share 15 game-changing marketing strategies that are guaranteed to boost your revenue this year. All the resource links mentioned in this episode will be found on the Show Notes Blog, linked …
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191: The *Real* Actions that Build a Wedding Business, 8 Lessons Learned with Amelia Holder
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51:07
In today’s episode of She Creates Business, a Podcast for Wedding Pros host Kinsey Roberts sits down with the dynamic Amelia Holder, a seasoned entrepreneur and the visionary behind Emerson Fields, a premier wedding venue in Missouri. Celebrating eight years of business success, Amelia shares eight invaluable lessons she's garnered along her journe…
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190: Quietly Building a Successful Wedding Planning Business with Chelsea Cholas
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50:13
In this episode of She Creates Business, host Kinsey Roberts welcomes Chelsea Cholas, the owner and lead wedding planner behind Chelsea Cholas Wedding Planning, and the exclusive in-house planner at Kinsey's venue, Vista View Events. Chelsea over-delivers throughout the show today offering listeners a unique and personal perspective on building a t…
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189: Unlocking the Secrets of Intellectual Property for Wedding Pros with Paige Hulse
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1:03:17
In this empowering episode of She Creates Business, a Podcast for Wedding Pros, host Kinsey Roberts sits down with Paige Hulse, a seasoned attorney, entrepreneur and the brains behind Paige Hulse Law. Paige brings her wealth of knowledge from a decade immersed in the creative and legal fields, offering invaluable insights into the world of intellec…
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228. The 4 Buyer Types and How to Close Them w/ Kenda Laney
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I would like to introduce you to my Business Coach for 2024, Kenda Laney. We talk about the 4 buyer types and how understanding these can boost marketing and sales outcomes. The 4 buyer types are: Driver, Analytical, Expressive, and Amiable. Each has unique characteristics and behaviors that influence their buying decisions. We tied these buyer typ…
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227. You're Using Instagram Wrong. Do This Instead.
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This episode dives into the importance of using Instagram strategically as a wedding professional to fill your lead funnel. Rather than viewing Instagram as a gallery for pretty photos that requires random posting, it should be utilized as a powerful sales tool to constructively engage with potential clients who are researching vendors. My discussi…
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226. How to Generate More Leads and Close More Weddings
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1:32:51
Today's episode is a little bit different because I am replaying the live workshop that I recently hosted. (February 1, 2024) We had 1200 wedding pros register for this workshop, We had so much fun on this webinar, where I share with you the concept of the "engagement boom" expected in 2024 and how we as wedding professionals can truly take advanta…
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225. Flower Power: From Farm to Flourishing Business w/ Sydney Garvey
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20:06
Sydney Garvey's story is a testament to the power of implementing the course work inside of the Wedding Pro CEO Accelerator. She transitioned from flower farming to opening a brick-and-mortar florist shop while expanding her wedding services. The key moment that activated the growth was her realization that the business side of the wedding industry…
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224. Wedding Photographer to CEO: Cayla Cummings' Scaling Journey
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What can the Wedding Pro CEO Accelerator do for my Photo and Video Business? In this episode, I had the wonderful opportunity to chat with Cayla Cummings, a phenomenal luxury wedding photographer and videographer from Texas. We dived deep into Cayla's journey of creating a thriving multiple six-figure wedding business and her scaling success. She o…
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223. From $47k to $150k+ in Just Months w/ Accelerator Student Madeline Hockley
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25:13
In this podcast episode, my guest, Canadian wedding planner, Madeline Hockley shares her journey from an overwhelmed wedding entrepreneur to a thriving wedding pro CEO. Despite her initial skepticism, Madeline testifies to the significant positive impact that the program has had on her business, expressing the major shift in mindset that was requir…
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