👉🏻 Free course for women web designers who want to make more money without working 24/7. Profitable Web Designer is the go-to podcast for women web designers who want to make running their web design business easier. Host Shannon Mattern is the BFF-style mentor you’ve been searching for to help you become a high-earning web designer. Shannon's helped hundreds of women build profitable, sustainable, fulfilling web design businesses through her Web Designer Academy coaching program for women w ...
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Failing Forward: Lessons Learned From Web Design Business Challenges, Disasters, and Setbacks EP 92
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m bringing you a replay of a panel discussion from the Simply Profitable Designer Summit where I speak with other successful design business owners about the role failure has played in their success. Connect with the panelists: Michelle S…
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing how much money we made in April, how we made it, how much we spent and all of the lessons learned along the way. I share the results of our latest Web Designer Academy open enrollment promotion, and the results of all the experi…
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Profitable Proposals and Processes with Cass and Amanda of Foxtrot Branding EP 90
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Cass and Amanda from Foxtrot Branding are here to share their journey from $200 projects to a thriving design business. They share how they overcame challenges like getting their first clients, creating effective proposals, and setting boundaries…
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Redefining Debt with Michelle Steward of Financially Aligned EP 89
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing a candid conversation about debt and what we make it mean, and how our definitions of debt can either keep us stuck or propel us forward with Financial Planner and Financial Therapist Michelle Steward. Get the full show notes at…
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Managing Your Web Design Business Finances with Rocky Lalvani EP 88
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing a candid conversation about finances with certified Profit First Professional Rocky Lalvani. He teaches business owners how to ensure they get paid and make profit a priority! Get the full show notes at https://webdesigneracadem…
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February + March 2024 Income Report EP 87
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today, I'm sharing something super special—my combined February and March income report. It’s all about the nitty-gritty behind the scenes of my business: what we earned, spent, and the profound lessons learned along the way. Get the full show no…
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How to Build SEO-Friendly Websites for Your Clients with Mariah Liszewski of Mariah Magazine EP 86
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. If you've ever felt overwhelmed by SEO or unsure about how to integrate it into your web design projects, this episode is a goldmine. Today, I had the pleasure of chatting with Mariah Liszewski, an award-winning Organic SEO Consultant, who demyst…
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Thinking Your Way to $10K Months with Lauren Paige EP 85
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. If you're jumping from course to course, searching for the magic solution to make your design business easier, or more profitable or more sustainable, then you are not gonna want to miss this week's episode! I'm talking to Lauren Paige, a busines…
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Increase Your Recurring Revenue with SEO Services with Lindsay Halsey of Pathfinder SEO EP 84
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. If you are like most web designers, SEO is overwhelming and, as a result, not part of your core offering. And yet, you may be looking to increase your recurring revenue. In this session, you'll learn how to package, price, market, sell, and deliv…
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Three Pillars of a Profitable Design Business EP 83
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode I’m gonna break down the 3 pillars of a profitable design business, because after working with hundreds of women inside our programs and having the unique opportunity to have audited and taken a behind-the-scenes look at over a th…
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Freelance Freedom without the Grind with Tim Noetzel of Freelance GPS EP 82
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I'm talking to Tim Noetzel of Freelance GPS all about how to price your services for profit, how to find clients, and how to create freelance freedom without the grind. Get the full show notes at https://webdesigneracademy.com/082 When …
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Selling High Ticket Websites with Chaitra Radhakrishna of High-End Web Designer EP 81
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I'm talking to Chaitra Radhakrishna of High-End Web Designer and PinkPot Studio all about using website strategy to sell $10K websites. Get the full show notes at https://webdesigneracademy.com/081 When you're ready, here are some ways …
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How to Niche Down the Right Way with Kady Sandel of Aventive Academy EP 80
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I'm talking to Kady Sandel of the Profitable Graphic Designer podcast and Aventive Academy all about how to price your services as a web designer and niche down the right way. Get the full show notes at https://webdesigneracademy.com/08…
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January 2024 Income Report EP 79
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Each month I publish an income report to take you behind the scenes of my business and reveal how much money the business makes each month, how we make it, how much we spend, and all the lessons I learn along the way. Get the full show notes at h…
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Revenue Reset Part 3: Confident Money Conversations EP 78
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This is Part 3 of the Revenue Reset Challenge we hosted back in the Fall of 2023. In Part 1, we got clear on your numbers and identified any mindtrash you have around and showed you how to turn your mindtrash into gold. In Part 2, we uncovered an…
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Revenue Reset Part 2: Transforming Your Pricing Paradigm EP 77
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This is Part 2 of the Revenue Reset Challenge we hosted back in the Fall of 2023. In Part 1 (https://webdesigneracademy.com/076), we got clear on your numbers and identified any mindtrash you have around and showed you how to turn your mindtrash …
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Revenue Reset Part 1: Turning Mindtrash Into Gold EP 76
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Over the next few episodes I'm sharing replays of the Revenue Reset Challenge we hosted back in the Fall of 2023. In Part 1, we'll get clear on your numbers and identify any mindtrash you have around them so later on we can turn your mindtrash in…
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2023 Year in Review + December Income Report EP 75
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Find out how much money we made in 2023, how much we spent, and all the lessons learned along the way! Go behind the scenes of our most recent Web Designer Academy open enrollment, my upper limit problem, lessons I learned about self-sabotage, our December 2023 numbers, and all the lessons I learned this year as a CEO. Get the full show notes at ht…
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How to Sell in a Way That Doesn't Feel Gross with Heather Wylde Smith EP 74
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This week I'm talking to sales coach Heather Wylde Smith all about how to sell without feeling gross. We explore topics like imposter syndrome, marketing tactics, and the importance of commitment and vulnerability in the coaching process. Heather shares her best tips on pitching and selling with confidence. Get the full show notes at https://webdes…
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Zombie Projects: 7 Tips for Finishing Neverending Web Design Projects EP 73
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week on the show I’m talking about a topic that comes up A LOT, especially around the holidays, around summertime, well, any time really! I’m talking about Zombie Projects. Zombie projects are a huge reason you feel stressed, overwhelmed, bu…
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Become Limitless: Double Your Energy + Focus to Make More Money with Tanessa Shears EP 72
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Tanessa Shears is a Kinesiologist, Certified Sleep Science Coach, and health consultant who helps entrepreneurs double their energy and focus so they can make more money in their business with her 12 Becoming Limitless Protocols. She works closel…
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Make 2024 Your Most Profitable Year Yet EP 71
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. One of the biggest frustrations a lot of our web designers have before coming to work with us inside the Web Designer Academy is that they’ve taken a bunch of courses to help them get more clients and make more money… Courses that teach them stra…
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November 2023 Income Report EP 70
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Each month I publish an income report to take you behind the scenes of my business and reveal how much money the business makes each month, how we make it, how much we spend, and all the lessons I learn along the way. Get the full show notes at h…
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From Plateaued to Profitable: 11 Stories from the Web Designer Academy EP 69
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1:18:43
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m bringing you the stories of 11 ambitious women web designers who went from undercharging, overdelivering, overworking and overwhelmed to creating freedom, flexibility and financial independence. This episode is a mashup of 3 differe…
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How to Create a Project Calendar EP 68
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36:26
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Something we see over and over again - with not only with our Web Designer Academy students before working with us but also just across the board with web designers is that once you get over that initial hump of learning how to get clients, you s…
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The 4-Letter Word That Will Make or Break Your Web Design Business EP 67
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What if I told you that there’s a 4-letter word that’s so powerful that if you stopped saying it... ...thinking it... ...or believing it when people say it to you… Your entire web design business would change. If you stopped saying it, thinking it and believing it… You’d automatically charge more, without hesitation. It’s a word that seems so insig…
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week on the show I'm teaching you the exact strategy we teach our Web Designer Academy students to make over their mindtrash so that they can create the results they want in their business! When you're ready, here are some ways we can help y…
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October 2023 Income Report EP 65
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1:18:42
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Each month I'll be publishing an income report to take you behind the scenes of my business and reveal how much money the business makes each month, how we make it, how much we spend, and all the lessons I learn along the way. This month I'm pick…
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Web Designer Academy Strategy Call Replay - Staying Out of Your Clients' Wallets EP 64
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode, I'm taking you behind the scenes of what our Web Designer Academy Live Strategy Calls are like... and you get to hear me coach a WDA member on staying out of her client's wallet, and how to turn a casual conversation about a pote…
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Making Lots of Money as a Web Designer with Nikki Hamilton of Women Wealth WordPress EP 63
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. I’m super excited for you to listen to my recent interview with the amazing Nikki Hamilton, the founder of Women Wealth WordPress all about how to make lots of money as a web designer! Nikki’s story is seriously inspiring and shows just how bold …
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Accessible Design for Web Designers with Andrea Shirey of OneNine Design EP 62
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today we've got Andrea Shirey, the brains behind One Nine Design in the house to share her insights on accessibility. You'll learn about her journey into web design, her passion for accessible design, and her new course on accessibility for web d…
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Simplifying the Admin Side of Your Web Design Business with Sarah Linklater of Designer Admin EP 61
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode, I sat down with Sarah Linklater, the brains behind Designer Admin, a hub of resources and expertise for graphic and web designers. Sarah started Designer Admin because she noticed that while there are a whole lotta very talented …
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Giving Yourself Permission to Make Money with Ann Koppuzha of Powerhouse Legal Strategy EP 60
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Ann Koppuzha about giving yourself permission to make money in your web design business through premium services. Ann Koppuzha isn’t just a writer, lawyer, entrepreneur, and designer—she’s a creative force blending her…
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How Jason Gracia of Swyft Sites Built a Multi 7-Figure Web Design Business EP 59
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Jason Gracia about the power of mentorship and creating systems in your web design business. Jason Gracia started his web design business after being diagnosed with cancer and not knowing how he would support his famil…
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Working with Friends and Family in Your Web Design Business EP 58
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m talking all about whether or not you should work with friends and family in your web design business, including: How to navigate pricing challenges when working with friends and family. The importance of effective communication to a…
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Page Builders and Creating Community with Anchen le Roux of Simply Digital Design EP 57
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Anchen le Roux of Simply Digital Design about the power of hosting a summit and community in web design. Anchen le Roux is the creative director at Simply Digital Design and the co-host of the Page Builder Summit. She’…
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Six Sneaky Places Your Web Design Business Might Be Leaking Time and Money EP 56
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44:01
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Many web designers, including myself, initially approach their business as if they were employees, treating clients as their bosses, which leads to over-delivering, lack of boundaries, and allowing clients to dictate the entire relationship. In t…
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Creating Recurring Revenue via a Subscription Web Design Business Model with Steve Schramm EP 55
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55:44
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Steve Schramm of the Subscription Web Design podcast about how to use a subscription model to scale your web design business. Steve Schramm is the owner of NorthMac Services, a boutique web design agency focused on cre…
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Ask Me Anything: Listener Questions Answered
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m sharing an Ask Me Anything I did for web designers curious to get their questions answered. We talk about: Understanding the values of investment-minded clients is crucial for web designers. Effectively communicating the value of wo…
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Self-Sabotage vs. Self-Protection with Dr. Lee Cordell of the Institute for Trauma and Psychological Safety EP 53
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52:59
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Dr. Lee Cordell about vulnerability and psychological safety as an entrepreneur and business owner. Dr. Lee C. Cordell is the CEO and founder of the Institute for Trauma and Psychological Safety. Dr. Lee uses her 15+ y…
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How to Stop Doing It All By Yourself with Stephanie Hudson of Focus WP EP 52
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55:46
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m chatting with Stephanie Hudson of Focus WP about how to stop doing everything by yourself and get some of your time back without breaking the bank. Focus WP is an on-demand team that gives web service providers a helping hand with t…
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7 Components of Profitable Web Design Packages EP 51
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode, I discuss the irresistible package matrix strategy and the seven components of profitable web design packages, and: My personal experiences with money mindset and how it’s evolved throughout my journey. Advice on how to overcome …
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What to Say When Potential Clients Tell You They Can't Afford It EP 50
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m diving into money mindset and how to respond when clients say they can't afford your web design services. When you're ready, here are some ways we can help you with your web design business: 🎧 Subscribe to Profitable Web Designer P…
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How to Make Sure Your Next Web Design Client Isn’t a Nightmare EP 49
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m breaking down common problems web designers face and 4 solutions to help them work less and make more, including: The importance of designing your business around the life you want to live and share my own experience of feeling trap…
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4 Shifts to Make in Your Web Design Business to Work Less and Make More EP 48
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m breaking down common problems web designers face and 4 solutions to help them work less and make more, including: The importance of designing your web design business around the life you want to live and share my own experience of f…
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Why You Don't Need a Niche to Get Web Design Clients EP 47
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. If you have a niche that is working for you, don’t change anything. But you don’t need a niche to get web design clients! I'll break down the simple yet effective marketing method that helps you get more clients without a niche. When you're ready…
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Community and Collaboration over Competition with Haley Brown of WP Mavens EP 46
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58:17
👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m talking with Haley Brown about growing your web design business through collaboration and community. Haley Brown is a self-confessed Wordpress nerd and design master who has been designing and building Wordpress sites for 10 years. …
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Finding and Leveraging Your Unique Web Design Business Personality EP 45
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m sharing the different web design business personalities and how to leverage yours in your business. I’m breaking down: The 6 most common ones we see, and why this test is one of the first things we have students do in the Web Design…
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2023 Mid-Year Review: How to Know When to Restructure Your Pricing EP 44
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m digging into my mid-year results and the data that led me to restructure my pricing. In this episode I’m breaking down: The difference between an expense vs. hybrid vs. investment mindset, and how your mindset affects the type of cl…
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My Stripe Account Was Hacked and Stripe Said I Have To Repay $70K EP 43
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👩💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. This week I’m sharing my experience with Stripe and fraudulent charges on my account. What happened: I woke up one morning to find that my Stripe account was being shut down for fraudulent activity that I couldn’t see and hadn’t received any paym…
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