John & Charlie In The Morning podcast

John & Charlie in the Morning

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

John & Charlie in the Morning

Home de séries•Feed

Podcast by John & Charlie

8 episódios

#Comedy #John Charlie

updated há 5 anos

Home de séries•Feed

Podcast by John & Charlie

8 episódios

#Comedy #John Charlie

Todos os episódios

John & Charlie in the Morning

1
John & Charlie Talk Sneeze Screens, Grocery Stores & Covid-19 11:51

há 5 years11:51

11:51

Short discussion about how much of an adventure it is simply going to the grocery store. Plus the struggle of taking an online college course in statistics when your professor is Russian.

John & Charlie in the Morning

1
PODCAST JohnCharlie03242020 27:23

há 5 years27:23

27:23

John & Charlie reunion to talk about Coronavirus, staying safe, staying sane, and a new game you can play indoors.

John & Charlie in the Morning

1
Is The Man Of The House There? 8:44

há 7 years8:44

8:44

Charlie needs new gutters. Charlie calls a contractor to come out and give an estimate. Fine. What the contractor says next will blow your socks off!

John & Charlie in the Morning

1
Mass Email Massacre 2:44

há 7 years2:44

2:44

Ever send an email to everyone...yep.

John & Charlie in the Morning

1
Is Candy Corn Heaven Or Hell? 4:30

há 7 years4:30

4:30

The debate rages on. You either love the stuff or hate it. Guess which one of us loves it.

John & Charlie in the Morning

1
Wait. Am I In The Men's Room? 2:23

há 7 years2:23

2:23

Sometimes you're in such a rush to potty you don't realize you're in the wrong restroom!

John & Charlie in the Morning

1
Who Drinks Out Of The Tap? 4:20

há 7 years4:20

4:20

It's free from our tap, but we would rather buy it! Who still drinks the "stuff" out of the tap?

John & Charlie in the Morning

1
Serving Sausage At A Veg Fest 2:04

há 7 years2:04