Brilliant Future podcast

#Barkha Herman #Kids And Families

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Brilliant Future Podcast

Home de séries•Feed

A podcast for Parents that will discuss Parenting, Future and how to do both.

13 episódios

Brilliant Future Podcast

updated há 6 anos

Home de séries•Feed

A podcast for Parents that will discuss Parenting, Future and how to do both.

13 episódios

#Barkha Herman #Kids And Families

Todos os episódios

1
Conversations with my Son: On Philosophy 15:32

há 6 years15:32

15:32

In this series, I explore my own parenting with my son Kit Herman. We explore his views on Philosophy. This is a topic suggested by Kit, to my surprise. Let's see what he thinks of why Philosophy is even a thing in Parenting, and what part did it play in his life.

1
Conversations with my Son: On Hobbies 18:44

há 6 years18:44

18:44

In this series, I explore my own parenting with my son Kit Herman. We explore his views on Hobbies. Both me and my husband had hobbies growing up. How did this impact raising kids? What were their own hobbies and interests? How much independence and freedom to pursue interests were available in our home?…

1
Conversations with my Son: On Career 25:22

há 6 years25:22

25:22

In this series, I explore my own parenting with my son Kit Herman. We explore his views on Career. How does he feel about a career, or work. Did his upbringing steer him one way or the other? How much pressure did he feel? How much freedom? Where is he headed? What should kids be thinking of?

1
Conversations with my Son: On Nutrition 17:27

há 6 years17:27

17:27

In this series, I explore my own parenting with my son Kit Herman. We explore his views on Nutrition. I am a foodie, and I am particular about how I eat. I taught my kids to eat well and be aware of nutrition. Discover Kit's view on how he felt being raised in our home.

1
Conversations with my Son: On Gaming 30:18

há 6 years30:18

30:18

In this series, I explore my own parenting with my son Kit Herman. We explore his views on Gaming. Should we let kids game? If so, how much, what kind? When is it too much? Is it good or bad? He is a gamer, and we discuss his own experience and views.

1
Conversations with my Son: On Education 39:16

há 6 years39:16

39:16

In this series, I explore my own parenting with my son Kit Herman. We explore his views on Education, what is it? What it isn't? How important was it in out household? What is his perspective on Education today?

1
Conversations with my Son: On Open Mind 28:35

há 6 years28:35

28:35

In this series, I explore my own parenting with my son Kit Herman. We explore things Kit found significant in our parenting. One of the things Kit noticed was that we were open minded. Explore how we raised open minded kids and how it shaped their thinking.

1
Conversations with my Son: On Hard Work 24:48

há 6 years24:48

24:48

In this series, I explore my own parenting with my son Kit Herman. We explore things Kit found significant in our parenting. One of the things Kit noticed was that we emphasized Hard Work. Explore how we raised hard working kids, and what it felt like from a kids' perspective.

1
Conversations with my Son: On Care 24:48

há 6 years24:48

24:48

In this series, I explore my own parenting with my son Kit Herman. We explore things Kit found significant in our parenting. One of the things Kit noticed was the Care we brought to parenting. I found this odd, since I believe most parents care. Kit sets me straight on what he meant by caring, and how our caring was different than what some parents may think.…

1
Conversation with Andrea - On being a single mother 30:18

há 6 years30:18

30:18

In this special episode, I speak to a friend, Andrea, on raising kids as a single mother.

1
Conversations with my son: On Fairness 21:15

há 6 years21:15

21:15

In this series, I have conversations with my son, Kit Herman, on parenting and his own experience growing up in our house.

1
Future Proofing your child 32:34

há 6 years32:34

32:34

Are you worried about the future of your child? Is AI, Robotics, Automation going to take opportunities away from the next generation? What is a parent to do? Find out as Will and I explore these questions and more.

1
On Exponential Mindset : what it means to us as parents 28:21

há 7 years28:21