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Conteúdo fornecido por Trevor Ginn. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Trevor Ginn ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
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How to Grow your eCommerce Business - Shopify, Amazon, eBay, Google and More!
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Conteúdo fornecido por Trevor Ginn. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Trevor Ginn ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Trevor Ginn from Vendlab.com interviews interesting people about their eCommerce journey. We discuss everything required to start and run an online business, including marketing, logistics, product sourcing and marketplaces. Many of the topics discussed are covered in his book, How to Grow Your eCommerce Business: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ www.Vendlab.com is an eCommerce marketing agency specialising in online marketplaces and eCommerce platforms.
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84 episódios
Marcar/Desmarcar tudo como reproduzido ...
Manage series 2894616
Conteúdo fornecido por Trevor Ginn. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Trevor Ginn ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Trevor Ginn from Vendlab.com interviews interesting people about their eCommerce journey. We discuss everything required to start and run an online business, including marketing, logistics, product sourcing and marketplaces. Many of the topics discussed are covered in his book, How to Grow Your eCommerce Business: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ www.Vendlab.com is an eCommerce marketing agency specialising in online marketplaces and eCommerce platforms.
…
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84 episódios
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1 Growing your eCommerce Business with AI-Powered Video Ads 33:42
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In this episode of How to Grow Your eCommerce Business, Trevor sits down with John Gargiulo from Airpost ( https://airpost.ai/ ) to explore how AI is helping eCommerce brands create high-converting ads with ease! Topics we cover: What is the process of creating a video using Airpost? What makes a good video? How does AI help? What are the best platforms to publish video ads? Who do video ads work best for? What are your video creation best practice tips? What kind of performance are you seeing from the videos? What is the future of video ads? What has inspired you recently? How to Grow Your eCommerce Business is a podcast from the multi-channel eCommerce agency Vendlab ( www.vendlab.com )…
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1 Grow your eCommerce Business with Alternative Marketplaces 31:47
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In this episode of the How to Grow Your eCommerce Business Podcast, we explore opportunities on platforms like Walmart, Bol.com, and Allegro, sharing expert insights and strategies to scale your online business successfully. This episode is sponsored by the multi-channel eCommerce consultancy VendLab (www.vendlab.com ) Marketplaces we cover: Fruugo Walmart Cdiscount Allegro OnBuy Bol.com Tmall Lazada TradeMe Mirakl marketplaces Mercado Libre…
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1 Grow Your eCommerce Sales with Rep AI - AI Chatbot for Shopify 26:33
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In this episode of How to Grow Your eCommerce Business features Trevor interviews Rep Ai (www.hellorep.ai) . The Rep AI chatbot guides and supports shoppers at the right moment—boosting sales, resolving inquiries, and delivering data-driven insights for an optimized shopping experience. Use this exclusive code to get a 25% discount in addition to the 30-day free trial: HOWTOGROW25 Topics we cover: How did you get the idea for the Hello Rep? What kind of training does it require? How do you get the most out of the product? How do you have you avoided AI hallucinations? What kind of performance are you seeing? Are there any positive externalities e.g. support tickets, fewer returns? Does it pass the Turing test? Do you think that search and chat are combining? What is the future of eCommerce customer interface? Where can people find you online?…
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1 Grow Your eCommerce Business Internationally 34:36
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This episode of the How to Grow your eCommerce Business Podcast covers strategies, insights, and success stories to help you scale your eCommerce business globally. This episode is sponsored by the multi-channel eCommerce consultancy VendLab (www.vendlab.com ) Topics covered: Advantages of international trade Grow sales by up to 50% - Reach new audience - Grow sales - Less price competitive Disadvantages - Customer service issues - Shipping times - Currency conversion - Compliance - VAT registrations - Duty - Fragile items Types of international trade - Simple - Advanced Shipping options - Ship from domestic location - Local fulfilment - Special mention: FBA and Pan-EU FBA What the major international sales channels - Amazon - eBay - Google Shopping - Local sites - Cdiscount, Bol.com Google Shopping - Can do this all from the same Merchant centre/Google Ads - Multi-language feed - Localisation of website - Accept multiple currencies Amazon - Works same in every country - Automatic translation - Combined EU and NA accounts - Remote FBA - Pan-EU FBA…
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1 Using Email Marketing To Grow Your eCommerce Business 25:23
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In this episode of How to Grow Your eCommerce Business, we explore how this often-overlooked strategy can transform your online business. In this podcast, we’ll uncover actionable insights and proven tactics to help you build deeper customer connections, drive repeat sales, and maximize your ROI through the power of email. The episode is sponsored by the multi-channel eCommerce Agency VendLab ( www.vendlab.com ) Topics we cover: Why is email marketing still important in the age of social media Email is still hugely popular Encourage returning customers High ROI Types of email Transactional Flows Email campaigns Best way to send emails Shopify - cheap Mailchimp etc - more expensive Collecting emails GDPR considerations Pop-ups Incentives to sign up Checkout sign-up SMS - better conversion rates Maximising deliverability Double opt-in Email authentication Keep your list up to date Best practice for writing emails Keep it short Use a single link multiple times Send frequently Include clear calls to action What you should do today if you don't do anything else: Start collecting emails Abandoned cart emails Winback flow…
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1 How to Manage and Avoid Amazon Suspensions 28:32
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In this episode of How to Grow Your eCommerce Business , we dive into the key strategies every seller needs to protect their account and navigate Amazon's complex policies. From proactive compliance tips to recovery steps after a suspension, we’re here to help you stay ahead of the curve and keep your business on track. How to Grow Your eCommerce Business is sponsored by the D2C eCommerce agency VendLab ( www.vendlab.com ). Topics we cover: Type of Amazon issues Buy box suspension Amazon Policy violations and suspensions How to avoid Amazon suspensions Deactivations…
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1 How to Grow Your eCommerce Business with eBay 24:31
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In this episode we discuss how eBay helps businesses to grow and thrive in the global marketplace. From reaching millions of customers worldwide to leveraging powerful selling tools, we’ll explore how eBay can be a successful channel for our business. How to Grow your eCommerce Busienss is sponsored by the D2C eCommerce agency VendLab: ( www.vendlab.com ). Things we discuss: Is eBay still a good place to sell? What sells well on eBay What does it cost? How to optimise ebay listings: How to succeed on eBay What are the international opportunities on eBay ? What is the future for eBay?…
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1 Why Improving Your Conversion Rate is Vital to Your eCommerce Business 25:55
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In this episode of the How to Grow your eCommerce Business Podcast, we explore the art and science of turning website visitors into loyal customers. From actionable strategies to expert insights, we’re here to help you optimize your digital presence and boost your bottom line. How to Grow your eCommerce Busienss is sponsored by the D2C eCommerce agency VendLab: ( www.vendlab.com ). Topics we discuss: What is conversion rate, and why is it important Benchmarks Measuring conversion rate User experience Quality product info Payment options Shipping options Improving conversion rate…
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1 Why We Think Shopify is the Best eCommerce Platform 18:43
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How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab ( www.vendlab.com ). Contact us if you want to discuss growing your eCommerce business. In this podcast, we discuss why we think that Shopify is the best eCommerce platform for most sellers. This is because it offers an intuitive, user-friendly interface and powerful tools for inventory management, marketing, and customer engagement. Its scalability and extensive app ecosystem make it ideal for businesses of all sizes, from startups to global enterprises.…
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1 Why Amazon Fulfilment Can Grow Your eCommerce Business 31:23
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How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab ( www.vendlab.com ). Contact us if you want to discuss growing your eCommerce business. In this episode, we explore the different Amazon fulfilment methods—FBA, FBM, and SFP—and how they can help boost your sales. We’ll explore the advantages of each approach, from Fulfillment by Amazon (FBA) to managing your own shipments (FBM) and discuss which option will be right for your business. In this episode, we discuss: FBM When should you use FBM? (Large catalogue, fragile, heavy, can’t ship to Amazon) How is the shipping set? What timescale do you need to deliver in? Can FBM be used for international shipping SFP When should you use SFP Advantages of SFP. (Only need one warehouse) What metrics do you need to comply with. (Delivery time) Can SFP be used for international shipping FBA When should you use FBA How does FBA influence who gets the buy box? What are the pros and cons of FBA How do you get inventory to Amazon How do you prepare inventory How do you get inventory back What does shipping cost? How much are storage fees? Can FBA be used for international shipping What is Pan-EU FBA Other programs Are there other programs Big and heavy Small and light International programs Remote fulfilment by FBA Allow Amazon to buy stock…
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1 Why Shipping is important to Growing Your eCommerce Business 29:38
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How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab ( www.vendlab.com ). Contact us if you want to talk about grow your eCommerce business. Shipping is often an afterthought but is vital to the growth and success of any eCommerce business. It serves as the final touchpoint between the seller and the customer and significantly impacts customer satisfaction and retention. Efficient and reliable shipping solutions can enhance the shopping experience, foster trust, and encourage repeat purchases. Competitive shipping options can help differentiate your business from competitors. In this episode we discuss: How important is shipping? What shipping options to offer? Free shipping or not free shipping? Send tracked or untracked? Shipping thresholds International shipping options Returns – Free or not? Fulfilment houses – good idea? Channel based shipping…
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1 Optimizing your eCommerce Pricing Strategy For Success! 39:49
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How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab ( www.vendlab.com ). Contact us if you want to talk about grow your eCommerce business. In this episode, we discuss creating a winning pricing strategy across your eCommerce business. Questions we cover are: - Why is pricing important - Can small differences in pricing make big differences? - Is pricing the only important thing? - What are the differences between pricing as a retailer or a brand owner? - How to price shipping. What are the options? - How do you manage pricing, manually or automatically? - Amazon pricing - Google shopping pricing - eBay pricing - International pricing - Promotional pricing - How to run pricing experiments…
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1 Growing Your eCommerce Business with Google Shopping 35:37
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In this episode, we’re unlocking the secrets of harnessing Google Shopping to boost your e-commerce growth. Whether you’re starting or looking to scale, Google Shopping offers incredible opportunities to reach potential customers. We’ll cover everything from setting up your campaigns to optimising your product listings for maximum visibility. Plus, we’ll share real-world examples, expert tips, and common pitfalls to avoid. So, if you’re ready to turn clicks into conversions, you’rein the right place! Let’s dive in and elevate your e-commerce business with the power of Google Shopping! How to Grow your eCommerce Business is brought to you by VendLab (www.vendlab.com) the multi-channel eCommerce agency. Get a copy of our book: https://bit.ly/eCommerce-Growth-Book…
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1 Shopify eCommerce SEO with Josuha George from ClickSlice 20:33
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How to grow your eCommerce business is sponsored by multi-channel eCommerce experts at Vendlab . Please email us to talk about growing your eCommerce business. Joshua George is the founder of ClickSlice and an expert on Shopify SEO. In this episode, we talk about the continuing importance of SEO as a sales driver for eCommerce stores and how Shopify store owners can get ahead. Topics include: How important is SEO these days? What is a healthy SEO/Paid search split What are the most important things a Shopify website owner should do to improve natural search performance? What are the biggest mistakes that Shopify owners make. How hard is it to outrank big retailers What is the relative importance of links or content? Popular misconceptions about SEO What should brand look out for when hiring an agency What is the most cost-effective SEO strategy What has inspired you recently?…
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1 Understanding USA Sales Tax with Jared Smithson from RJM Tax 15:31
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In this episode, we'll explore the intricacies of U.S. sales tax with Jared Smithson from RJM Tax Exemption . We'll cover everything from the basics of what it is and how it works to the specific challenges businesses face in staying compliant across different states. We’ll also explore how exemptions work, the importance of proper documentation, and the steps you can take to avoid costly penalties. Whether you're a business owner, accountant, or just someone who wants to understand sales tax better, this conversation with Jared is packed with valuable insights that you won't want to miss. Topics we cover: - What is US sales tax? - What are the US tax rules for overseas ecommerce sellers? - How do rules differ by state? - How do you pay taxes, and how do the rules differ by platform? - How do you minimise your tax burden? - What issues do sellers get into? Have you got any horror stories?…
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