Player FM - Internet Radio Done Right
11 subscribers
Checked 27d ago
Adicionado há quatro anos atrás
Conteúdo fornecido por Jim Huffman. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jim Huffman ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Player FM - Aplicativo de podcast
Fique off-line com o app Player FM !
Fique off-line com o app Player FM !
If I Was Starting Today
Marcar/Desmarcar tudo como reproduzido ...
Manage series 2908431
Conteúdo fornecido por Jim Huffman. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jim Huffman ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.
…
continue reading
203 episódios
Marcar/Desmarcar tudo como reproduzido ...
Manage series 2908431
Conteúdo fornecido por Jim Huffman. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jim Huffman ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.
…
continue reading
203 episódios
Todos os episódios
×I
If I Was Starting Today

1 23 Steps to Scale Your Shopify Store to 7-8 Figures (#203) 31:45
31:45
Mais Tarde
Mais Tarde
Listas
Like
Curtido31:45
In this episode, we explore the essential steps to take an idea and grow it to a seven or eight-figure brand, particularly focusing on Shopify and direct-to-consumer markets. Key points include optimizing product offerings, building a strong business model, creating a unique category, investing in conversion rate optimization, leveraging paid and organic traffic, and more. This comprehensive guide is based on years of experience and is packed with actionable insights aimed at helping you build and scale your Shopify store effectively. TOPICS DISCUSSED IN TODAY’S EPISODE Get the Product Right Launch with a Flagship Product Solve a Real Problem Early adopters Choose Your Villain Get the Business Model Right Create a Movement Create Your Own Category Pick a Fight Build a Community Irresistible offer Test Activation Tactics Turn Customers into Marketers Invest in Organic Traffic Retention is Key Invest in Conversion Rate Optimization Master Meta and Instagram Optimize Google Ads Use Proven Tech Stack Know Your Numbers Launch Strategy Calendar Your Marketing Resources: Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 How We Use Custom GPTs for Our Brand – Neat (#202) 30:08
30:08
Mais Tarde
Mais Tarde
Listas
Like
Curtido30:08
Jim is joined by Craig Swanson as they delve into the world of custom GPTs and their applications. They discuss how to utilize AI for tasks like copywriting and strategy development, and learn about the advancements in AI tools such as ChatGPT and Claude. They also showcase practical implementations, from setting up knowledge bases to effective prompt engineering. Tune in to see real-world examples of how custom GPTs can enhance productivity and creativity, and get insights on upcoming AI innovations and tools. TOPICS DISCUSSED IN TODAY’S EPISODE Development of AI Tools Selecting Appropriate AI Tools Custom GPTs: Adding Personalization to AI Techniques for Effective Prompt Engineering Uses of Custom GPTs Creating a Knowledge Base for GPTs Examples and Case Studies from Real-World Scenarios Advanced AI Functions and In-depth Research Expanding AI in Teams and Future Strategies Conclusion and Future Perspectives Resources: Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 Become a Super-Powered CEO with Sherif Sakr (#201) 37:37
37:37
Mais Tarde
Mais Tarde
Listas
Like
Curtido37:37
In today's podcast, we dive deep into the journey of high achievers with Sherif Sakr, the CEO and founder of CEOS (Chief Executive Operating System). Sharif shares invaluable insights on how mindfulness can significantly benefit business leaders, emphasizing the importance of being intentional and creating space between stimulus and response. He elaborates on the challenges faced by CEOs managing large teams and offers tactical advice on managing time, focusing on the right tasks, and leading effectively. Sharif also discusses the transition from running small businesses to scaling up and the crucial role of a strong hiring process. If you're aiming to take your company to the next level and seek fulfillment in the process, this episode is a must-listen. TOPICS DISCUSSED IN TODAY’S EPISODE Happiness and Achievement Mindfulness for Business Leaders AM and PM Bookends for Success CEOS: Chief Executive Operating System Scaling Up: From Project Manager to CEO Sharif's Journey and Insights Resources: CEO-S Sherif Sakr LinkedIn Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 How to Make Ads That Convert (10+ Examples of High ROAS Ads) (#200) 36:55
36:55
Mais Tarde
Mais Tarde
Listas
Like
Curtido36:55
In this episode, Jim and Jordan dive deep into creating ads that convert. Starting from asset essentials, they discuss product photography, lifestyle images, and UGC videos. They emphasize the significance of understanding customer personas and value propositions before creating ads. The video covers frameworks for ad testing, the importance of visual variety, and features real-world case studies, including e-commerce and B2B examples.Tune in for insights and strategies to boost your ad performance. TOPICS DISCUSSED IN TODAY’S EPISODE Introduction and Agenda Overview Essential Assets for Effective Ad Creative Frameworks for Crafting Targeted Ads Visual Variety and Testing Strategies Iterating and Optimizing Ad Performance Case Studies and Real-World Examples AI Tools for Ad Creation Conclusion and Final Thoughts Resources: Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 11 AI Prompts and Tools to Supercharge Your Business Growth (#199) 25:22
25:22
Mais Tarde
Mais Tarde
Listas
Like
Curtido25:22
In this live session, Jim delves into the buzzword of the year: AI and its growth potential. We explore 11 AI prompts and tools designed to help businesses grow by working faster and smarter. Jim discusses strategic uses of custom GPTs, text and image generation, video creation, analytics, reporting, and website performance. We also share our experiences, both successes and roadblocks, in implementing these tools at our agency. Learn how these AI innovations can inspire and transform your business strategies, and discover practical steps to leverage AI effectively. TOPICS DISCUSSED IN TODAY’S EPISODE Introduction and Overview The Power of AI in Marketing and Growth Custom GPTs for Strategic Growth Efficient Email Marketing with AI AI-Driven Image Generation Video Generation with AI AI for Analytics and Reporting Optimizing Website Performance with AI Integrating AI Tools for Seamless Workflow Conclusion and Future Insights Resources: Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 How to Scale Facebook Ads from $10/Day to $1,000/Day (#198) 40:55
40:55
Mais Tarde
Mais Tarde
Listas
Like
Curtido40:55
In this episode, Jim and Jordan dive deep into the essentials of scaling Facebook and Instagram ads effectively, from a budget of $10 a day to $1,000 a day. The discussion covers critical aspects such as product-market fit, optimizing your website for conversions, segmenting ad campaigns, the importance of creative content, and more. Jordan also shares insider tips on managing advertising expectations, understanding conversion events, and a disciplined approach to budget increment. Practical examples, such as a case study with the brand 'Neat', are provided to illustrate successful strategies and approaches. TOPICS DISCUSSED IN TODAY’S EPISODE Setting Expectations Common Questions and Scaling Ads Preparing for Ad Launch Organic Sales and Business Analysis Market Positioning and Product Fit Website Optimization for Conversions Launching Your Ad Campaign Creative Strategies and Testing Scaling and Iterating Your Campaign Final Thoughts and Next Steps Resources: Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 2025 Goals and a Look Back at My 2024 (#197) 19:27
19:27
Mais Tarde
Mais Tarde
Listas
Like
Curtido19:27
Join me as I reflect on 2024, discussing the challenges of delegation, business growth, and personal development. I'll share my key takeaways from managing Growth Hit and Neat, including the importance of consistency and overcoming setbacks. Discover my top five mindset drivers, favorite books, and new strategies for achieving goals in 2025. From implementing 'the one thing' daily to planning dad-daughter dates, get inspired to make this year impactful and rewarding! TOPICS DISCUSSED IN TODAY’S EPISODE The Challenges of Delegation Reflecting on 2024 Growth Hit's Year of Consistency Mindset Shifts and Key Learnings Neat's First Year Under New Management Entrepreneurial Adventures and Speaking Engagements Looking Ahead to 2025 Personal Goals and Simplifying Life Resources: My 2024 Recap Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 10 Leverage Points Hiding in Your Business That Can Double Sales Today (#196) 25:17
25:17
Mais Tarde
Mais Tarde
Listas
Like
Curtido25:17
In this episode, we explore 10 powerful leverage points that can transform your business and double your revenue. From optimizing ad creative and pricing strategies to innovative marketing tactics and global expansion, discover actionable insights and real-world case studies that demonstrate the impact of pulling the right levers. Learn how companies like Hotmail, Dollar Shave Club, Airbnb, and others achieved massive success through smart leverage points. Perfect for entrepreneurs and business leaders looking to work smarter, not harder. TOPICS DISCUSSED IN TODAY’S EPISODE Tripling Revenue with Simple Strategies Mindset Shift: Focusing on High-Impact Activities Identifying Leverage Points in Your Business High-Leverage Actions: Ad Creative, Pricing, and Offers Case Studies: Hall of Fame Leverage Points Practical Examples: Implementing Leverage Points Growth Hit: Leveraging Content and Offers Conclusion: Recap and Final Thoughts Resources: Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 How to 4x Traffic Without Wasting Money on Ads [LIVE EVENT](#195) 45:18
45:18
Mais Tarde
Mais Tarde
Listas
Like
Curtido45:18
In this episode, Jim shares a recent webinar he hosted about the critical importance of understanding traffic to achieve aggressive growth goals. Discover the difference between demand capture and demand creation based on your business's seasonality. In this episode Jim provides a step-by-step guide to determine if you have a traffic problem, strategies for diversifying your traffic sources, and methods to determine your customer acquisition cost, lifetime value, and churn rate. Additionally, he offers practical examples for e-commerce and B2B companies, highlighting real-world applications and success stories. He introduces the concept of a growth calendar for planning marketing activities and allocating budgets effectively. This actionable guide is essential for any marketer looking to master traffic optimization and growth strategy. TOPICS DISCUSSED IN TODAY’S EPISODE Understanding Seasonality and Demand Capture Identifying Traffic Problems and Diversification Knowing Your Numbers: Customer Acquisition and Lifetime Value Optimizing Cost Per Acquisition and Pricing Strategies Exploring Traffic Options Based on Budget Building a Growth Calendar Mapping Out Your Growth Calendar Projections and Testing Strategies Understanding Trackable and Non-Trackable Sales Factoring in Seasonality Targeting Different Customer Stages Real-World Examples of Growth Strategies Effective Paid Advertising Techniques Final Thoughts and Encouragement Resources: Resources: Knowtoa Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 Are AI searches serving up you or your competitors? Hack ChatGPT results with Mike Buckbee (#194) 43:38
43:38
Mais Tarde
Mais Tarde
Listas
Like
Curtido43:38
In this episode, Jim interviews Mike Buckbee, a software and SaaS entrepreneur, to discuss the impact of AI-driven search on SEO and paid search strategies. Mike explains how AI is becoming more dominant in search results, potentially affecting traditional SEO and PPC efforts. They delve into Mike’s latest project, Knowatoa, which helps companies understand their AI search ranking and make informed decisions to improve visibility in AI-driven searches. They also touch on the importance of content, sentiment analysis, and common mistakes companies make with AI data collection bots. Join them as they explore the evolving landscape of search and how marketers can stay ahead of the curve. TOPICS DISCUSSED IN TODAY’S EPISODE Impact of AI on SEO and Paid Search Strategies Common Mistakes and AI Data Collection Mike's Tool for AI Search Ranking Conference Insights and AI in Marketing Google's AI Models and Ranking Sentiment Analysis and AI AI Models and Data Sources SEO Strategies for AI and Traditional Search Impact of AI on Paid Search Google's E-commerce Integration Adapting to AI in SEO Mike's AI Tool How the Tool Works Onboarding and Pricing Dynamic AI Models Bootstrapping and User Growth Resources: Knowtoa Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 How to Guarantee Your Website Conversions Will Go Up | LIVE EVENT (#193) 31:27
31:27
Mais Tarde
Mais Tarde
Listas
Like
Curtido31:27
In this episode, Jim shares a recent live talk prepared for the launch of the Growth Marketing Operating System—a framework for identifying and overcoming growth blockers. This talk focuses on increasing conversions and improving your conversion rate, tackling common issues such as poor lead generation and low e-commerce sales. Jim delves into strategies like creating urgency, developing activation offers, and using the right offer formula. He also shares examples from successful companies illustrate how they overcame conversion challenges and scaled their operations. TOPICS DISCUSSED IN TODAY’S EPISODE Introduction to Growth Marketing Operating System Identifying Growth Blockers Key Questions to Diagnose Conversion Issues Unpacking the Irresistible Offer Formula Case Studies of Successful Offers Spectrum of Activation Strategies Real-World Examples of Activation Offers Building in Public: Our Own Experiments Conclusion and Final Thoughts Resources: Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 Product Led Growth Masterclass with Wes Bush (#192) 45:38
45:38
Mais Tarde
Mais Tarde
Listas
Like
Curtido45:38
Today Jim is joined by one of the original masterminds of the product led growth strategy, Wes Bush of Productled.com. Wes and Jim get incredibly tactical as they go through step by step on how to decide if product led growth is a good match for your company and how to implement if it is. TOPICS DISCUSSED IN TODAY’S EPISODE What is Product Led Growth (PLG) Iconic Examples of Product Led Growth Evaluating PLG for Your Business Implementing a Product Led Strategy Identifying Your Ideal User Crafting an Effective Offer Addressing Objections and Highlighting Advantages Crafting a Compelling Offer Frictionless Onboarding Strategies Optimizing Pricing for Value Data-Driven Decision Making Implementing Product-Led Growth Building a People-Based Business Resources: Productled.com Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 Perfect Your Positioning, Boost Your Online Sales [LIVE EVENT] (#191) 26:46
26:46
Mais Tarde
Mais Tarde
Listas
Like
Curtido26:46
This week, Jim shares an excerpt from a recent live coaching event where he demonstrated how to unblock growth through better and more effective positioning tactics. Jim gets tactical and draws from real life examples through case studies and a look inside Neat Apparel and Growth Hit. TOPICS DISCUSSED IN TODAY’S EPISODE Understanding Positioning Evaluation Effective frameworks Crafting your pitch Targeting different personas Conversion rate optimization Case Studies: Rocket Money, Warby Parker, Figma, Spanx, etc. Real-world application with Neat and GrowthHit Resources: Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 David Sacks - If Your Startup Was a Political Movement | Iconic Read (#190) 25:37
25:37
Mais Tarde
Mais Tarde
Listas
Like
Curtido25:37
Jim and Yonathan break down another Iconic piece of writing as they talk about David Sacks Substack article titled Your Startup is a Movement . They go over the main points and discuss what they agree and disagree with as well as contextualizing some of the ideas for new startup founders. TOPICS DISCUSSED IN TODAY’S EPISODE Marketing a Movement 13 Steps defined Favorite Quotes Attacking the status quo Punching Up not Down What makes this iconic Who should read this Resources: Your Startup is a Movement David Sacks Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
I
If I Was Starting Today

1 The Black Friday / Cyber Monday Playbook for 2024 (#189) 44:53
44:53
Mais Tarde
Mais Tarde
Listas
Like
Curtido44:53
Jim is joined by Jordan Summers during a Linkedin live stream where they discuss tactics and strategies for navigating the holiday season, including the all important Black Friday and Cyber Monday. They get tactical with strategies for companies at different stages of growth and provide a blueprint on how to make it through and meeting your goals. TOPICS DISCUSSED IN TODAY’S EPISODE The importance of black Friday and cyber monday Should Your Business Compete? Holiday Season strategies Balancing discounts and margins Maximizing customer engagement Setting goals Crafting Effective Offers Understanding Ad Spend and CPMs Scaling ad campaigns effectively Ad creative strategies Landing pages and websites Understanding Ad Spend and CPMs Post-Holiday Marketing Strategies Resources: Growth Marketing OS (Operating System) GrowthHit Jim Huffman website Jim's Linkedin Jim's Twitter Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)…
Bem vindo ao Player FM!
O Player FM procura na web por podcasts de alta qualidade para você curtir agora mesmo. É o melhor app de podcast e funciona no Android, iPhone e web. Inscreva-se para sincronizar as assinaturas entre os dispositivos.