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How Retail is Finding New Hidden Opportunities to Drive Revenue

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Manage episode 371999360 series 2812631
Conteúdo fornecido por Jane Singer. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jane Singer ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Retailers are facing an uncertain market that has left even the most confident a bit unsure as to what might be coming next.
Supply chains are back to normal, but now it’s the consumer that has changed. Somehow, the behavior we expected to see is being replaced by a new attitude.
This has left many brands and retailers scrambling to figure out whether this is a short term aberration - or a longer term market shift.
To answer this question I reached out to Carol Spieckerman, a top retail influencer and thought leader and founder of Spieckerman Retail. If you are looking to grow your retail business - even in tough times - she’s the person who can help you make that happen.
Carol’s a go-to solution provider for brands and retailers who want help communicating clear value, sharpening their positioning and targeting, and accelerating their B2B business development.
In this episode Carol will be discussing:
1. Why diversification is a key growth engine for the future of retail.
2. How retailers can successfully develop discretionary categories.
3. The huge opportunities in multi-channel retail and how brands can take advantage of this.
USEFUL LINKS:
Asianet Consultants: https://asianetconsultants.com
Spieckerman Retail: www.spieckermanretail.com
Connect with Carol Spieckerman: https://www.linkedin.com/in/carolspieckerman/

Visit A Seat at The Table's website at https://seat.fm

  continue reading

209 episódios

Artwork
iconCompartilhar
 
Manage episode 371999360 series 2812631
Conteúdo fornecido por Jane Singer. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jane Singer ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Retailers are facing an uncertain market that has left even the most confident a bit unsure as to what might be coming next.
Supply chains are back to normal, but now it’s the consumer that has changed. Somehow, the behavior we expected to see is being replaced by a new attitude.
This has left many brands and retailers scrambling to figure out whether this is a short term aberration - or a longer term market shift.
To answer this question I reached out to Carol Spieckerman, a top retail influencer and thought leader and founder of Spieckerman Retail. If you are looking to grow your retail business - even in tough times - she’s the person who can help you make that happen.
Carol’s a go-to solution provider for brands and retailers who want help communicating clear value, sharpening their positioning and targeting, and accelerating their B2B business development.
In this episode Carol will be discussing:
1. Why diversification is a key growth engine for the future of retail.
2. How retailers can successfully develop discretionary categories.
3. The huge opportunities in multi-channel retail and how brands can take advantage of this.
USEFUL LINKS:
Asianet Consultants: https://asianetconsultants.com
Spieckerman Retail: www.spieckermanretail.com
Connect with Carol Spieckerman: https://www.linkedin.com/in/carolspieckerman/

Visit A Seat at The Table's website at https://seat.fm

  continue reading

209 episódios

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