1001: Nicole Roe: How Having Your Own In-House Receiving Warehouse Can Improve Your Projects

A Well-Designed Business® | Interior Design Business Podcast

Today With Nicole Roe:

Today with Nicole Roe, we're discussing her decision to open an in-house receiving warehouse for her design firm, R. Nickson Interiors. Nicole shares her journey from the challenges she faced working with third-party receiving companies to the process of establishing her own warehouse, including vetting the idea, analyzing costs, and finding the perfect space.

In this episode, Nicole dives discusses the numerous benefits of having an in-house warehouse, such as increased control over the receiving process, the ability to close more deals, and providing a higher level of service to her clients. Her story is an inspiring example of how thinking outside the box and being willing to innovate can set your design business apart from the competition.

LuAnn Nigara and Nicole Roe's Ah-Ha Moments

“It's one of those moments where people look at you, and then they look at you again. And they're like, Oh, this is actually an option. And for those that want that full service experience that don't want boxes coming to their door, that don't want to have to move stuff around, that don't want to have to meet the wallpaper installer, like their lives are literally changed.” - Nicole Roe

“You were finding these people out there because even though they had never done it before, it was only because it was never offered to them before and they just needed to know that it was available…and with those people come people like them.” - LuAnn Nigara

“You're trading the stress of not having control with the stress of having control.” - Nicole Roe

More About Nicole Roe

Nicole is the founder of R. Nikson Interiors and has over 10 years of experience in the design field. With a degree in Building Construction from Georgia Tech, internship with a luxury developer, worked for a team of construction companies heading up their business development & marketing as well as personal renovation projects. To say that Nicole recognizes the full scope of a design project would be an understatement. With hands-on experience in construction, renovations & interior design - Nicole has done it all.

From floor plans to installations - Nicole understands the terminology, methods & everything included in a project rundown from start to finish. Valuing the function of space as highly as how the space looks, Nicole has an eye for design and can envision the completed project before it begins.

Nicole spends her free time with her citrus grower husband, their four boys focusing on nature, exercise and renovating their own home. Nicole is never found without multiple beverages, dark chocolate or a podcast in her ear.

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Other Resources Mentioned:

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#786: Meredith Huck: From Corporate to Interior Design Business: 3 Insights to Succeed

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