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Tips And Strategies To Help Convince Your Client That They Need A Rebrand.
Manage episode 377829215 series 3514433
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Many CEOs and Founders are often resistant to rebranding even when they need it. Here are some tips and tricks I've used to get them onboard. Read the full article here: https://www.asknam.com/tips-for-rebranding-when-the-client-doesnt-want-it/
Capítulos
1. Tips And Strategies To Help Convince Your Client That They Need A Rebrand. (00:00:00)
2. Here are my tips for how to get them to consider a rebrand (00:00:57)
3. Top Reasons Why People May Be Resistant To Rebranding (00:01:38)
4. The enemy of my client is my friend. (00:02:40)
5. Step 1: Establishing the perception of hierarchy. (00:03:34)
6. Step 2: Introducing the new logos (00:05:45)
7. Step 3: Replace the old logo with some new logos in the competitive matrix (00:07:45)
8. Step 4: Put it into real world applications (00:09:00)
9. Conclusion (00:10:46)
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