Fique off-line com o app Player FM !
Base Layer Episode 235: Ian McMilan, Chief Growth Officer @ Mojito on creating NFT strategies with iconic businesses and brands
Manage episode 327501218 series 2513509
It's been a while, but the show is coming back more frequently! Ian joins us from Mojito, which grew to fame by building the Metaverse Marketplace for Sotheby's in 2021. We had a great conversation about how iconic businesses and brands are working with Mojito to think about and deploy their NFT and Metaverse strategies. Why? There are billions of people out there (gamers) who are already part of the economic world. Still, even more that are just starting to be a significant part of our global economic future - and they live in metaverses to some extent already. Why did Nike, Adidas, and fashion brands build here already? Learn more from Ian.
257 episódios
Manage episode 327501218 series 2513509
It's been a while, but the show is coming back more frequently! Ian joins us from Mojito, which grew to fame by building the Metaverse Marketplace for Sotheby's in 2021. We had a great conversation about how iconic businesses and brands are working with Mojito to think about and deploy their NFT and Metaverse strategies. Why? There are billions of people out there (gamers) who are already part of the economic world. Still, even more that are just starting to be a significant part of our global economic future - and they live in metaverses to some extent already. Why did Nike, Adidas, and fashion brands build here already? Learn more from Ian.
257 episódios
Kaikki jaksot
×Bem vindo ao Player FM!
O Player FM procura na web por podcasts de alta qualidade para você curtir agora mesmo. É o melhor app de podcast e funciona no Android, iPhone e web. Inscreva-se para sincronizar as assinaturas entre os dispositivos.