Ep. 66 - Advertising in the Activist Resurgence (& Post-George Floyd) 2.0

Bourbon 'n BrownTown

BrownTown reflects on advertising and internet-based media post-COVID lockdown, post-George Floyd uprisings, and post-2020 elections. Building on the first May 2019 installment, BrownTown updates their analysis on the ways in which corporate and independent media co-opt movements and historical events to help their bottom line, improve their public image, and sometimes challenge the status quo.

If advertising is the jester of capitalism and we're all forced to watch the show, then let's engage with a critical lens and build the tools to burn down the stage and create anew if it doesn't serve our material needs. Originally recorded February 18, 2021.

Ad Campaigns and Videos Discussed:

• Ocean Spray viral TikTok video (1) / @420doggface208
• Southside Magnolias / DoorDash
• The Four Way / Google
• The Middle / Jeep
• "Cry More, Wall Street" / The Daily Show
• Twisted Tea Smack video

Mentioned or Related Memes and Articles:

• How the "center" becomes the right diagram / @soapboxstand
• Insurrection is necessary by Bella BAHHS in TRiiBE
• Takes on the January 6th Insurrection at the U.S. Capitol (1, 2, 3, 4, 5)
• GameStop and Wall Street (1, 2)
• "May the Creator Grant You..." Meme

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CREDITS: Intro soundbite from “Sell & Spin: A History of Advertising”. Outro music Dreams by Fleetwood Mac (from the Doggface Ocean Spray viral video). Audio engineered by Genta Tamashiro with assistance from Kiera Battles. Episode photo by Sean Kelly.

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