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The Art of Commercial Design: Insights from Lucianne Soley
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What is commercial design? And how can it help you sell more of your products?
Today my guest on the podcast is Lucianne Soley of Soley Creative. Soley Creative empowers people and brands to be seen, heard, and understood through commercial visual communication and brand guardianship. They build brands that thrive in the present and the future.
Lucianne joins me to explain what commercial design is and how it can help you as a product creator sell more. We discuss the importance of making sure that everything that you produce visually has a purpose and functions well, whether that's getting people in your email list, or making sales on your website. Lucianne also shares some valuable insights into customer profiles and behaviours learnt from her years of experience supporting major household brand names.
It’s a fascinating topic that we’ve never covered before, and I am sure you will come away with lots of ideas for this you can do to tweak and improve the performance of your website, emails, social media and more.
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USEFUL RESOURCES:
This episode is sponsored by Aubergine Legal
Do you sometimes worry that your business isn’t meeting all its legal compliance requirements and wonder if you are ticking all the legal boxes? Are you losing sleep worrying about a piece of legislation that you might not be complying with? Perhaps you need some help with your client contracts or your data protection compliance? Or maybe you worry that your website doesn’t have the right documents or legal notices in the right place? Perhaps you have a brand that you want to protect with a trademark?
Do you want to outsource it all and eliminate your worries?
Then get in touch with Aubergine Legal, a friendly commercial legal consultancy. Offering practical and clear commercial legal advice without the overwhelming legal jargon. Taking the worry away and helping you to protect your business and minimise your risks. Aubergine offers a free initial 30 minute consultation if you have any questions or want to find out how they can help.
Get In Touch with Aubergine Legal
Aubergine Legal Shop which includes FREE Cookie Guide, FREE Business Start Up Legal Checklist, and paid for resources including a Guide on Selling to the USA
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This episode is sponsored by my masterclass - how to start selling on Amazon, without paying for help
Are you thinking about selling your product(s) on Amazon? Perhaps you’re unsure what you need to have and do to get your product listing set up, but don’t have the money to spend on hiring someone to help. Do you want to learn the exact steps to take, so you can do this for yourself and get off to the best possible start? If so, my masterclass is exactly what yo need to find out more about how to start selling on Amazon - without paying for help. Download now, keep forever and watch in your own time. You can access the recording via the link in the show notes.
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