Ep. 21: Create Your Dream Practice with Premium Pricing with Irene Diamond

Business Conversations for Massage Therapists | Handcrafted Therapy Podcast

Have you heard these common myths about building a successful private practice?

Myth #1: You need to be a marketing expert to succeed.

Myth #2: You have to sacrifice your values to make money.

Myth #3: You can’t have a fulfilling career and a successful business at the same time.

As a therapist, navigating the business side of private practice can be overwhelming. But the truth is, building a thriving practice that aligns with your values and provides a fulfilling career is possible. Our guest, Irene Diamond, will share their insights and proven strategies for creating a successful private practice that generates revenue and improves client experiences. Don't miss out on learning the truth behind these myths!

In this episode, you will be able to:

• Discover the secrets to creating a thriving private practice with lasting success.

• Learn the crucial role of a targeted focus on specific issues and clients for maximum impact.

• Uncover the benefits of setting premium prices and offering a satisfaction guarantee.

• Master the art of embracing a business mindset through marketing, sales, and strategy.

• Realize the importance of perpetual learning and self-improvement in your professional journey.

Irene Diamond, is a 30+ year pioneer in the health and wellness industry. She calls herself a “Pain Reliever & Mover-Improver” for both bodies and businesses! With a degree in rehabilitation/movement therapy and a relentless passion for innovation, Irene is a true trailblazer. Her remarkable journey began in 1978 when she suffered a spinal cord injury tragically leaving her completely paralyzed. Her rehabilitation led her on her journey into physical therapy to improve mobility and reduce pain. She got her her degree in Rehabilitation and Movement Therapy and went on to found SeaFit Tours, the world's first international fitness-cruise company. Not stopping there, Irene established Diamond Pain Relief & Wellness in 1995, San Francisco's very first wellness center. Irene's brand, ACTIVATED diamond™, supports health and wellness business owners and individual providers and therapists and encompasses an array of programs, consulting, and coaching designed to maximize revenue, thrill clients, all while avoiding burnout. At the core of ACTIVATED diamond is the Dream Practice Mastery Academy™, a personalized coaching program that supports some of the world's most successful health and wellness providers.

Best piece of advice from Irene:

If you incorporate at least one tip from the precise private practice that was given during this episode, it will transform your practice.

More About Irene and ACTIVATED DIAMOND

Irene’s Brand ACTIVATED diamond is the Dream Practice Mastery Academy™, a personalized coaching program that supports some of the world's most successful health and wellness providers. Through the Academy, practitioners unlock their true potential and achieve unparalleled levels of success. One of the crown jewels in Irene's repertoire is Active Modulation Therapy—The Diamond Method®, widely recognized as one of the most effective rehabilitation approaches for conditions such as relief from fibromyalgia, migraine, and orthopedic pain and limited mobility, resulting in improved performance and function. Irene's unique concept, the Precise Private Practice® (PPP), has transformed countless clinics into the go-to practices in their respective areas. Through PPP, clinics delight their clients and receive referrals from other healthcare providers, all while enjoying a truly fulfilling life. Diamond Active Massage™ is a newer offering she teaches for muscle and stress-relaxation. A transformative unique technique she licenses to providers in a consumer-facing setting like luxury spas, health clubs, and private practices. As an esteemed speaker and author, Irene Diamond captivates audiences with her counterintuitive and thought-provoking insights. Her expertise in leveraged practice-acceleration has made her a sought-after consultant for health and wellness clinics and spas worldwide. Recognized for her outstanding contributions, Irene was proudly inducted into the World Massage Hall of Fame in 2013. With over three decades of wisdom as a business strategist, mentor, clinician, and continuing education provider, Irene Diamond inspires "Therapreneurs" and practice owners to embrace a new paradigm. By adopting Irene's "Inside Out" approach, they unlock tremendous financial wealth while delivering remarkable clinical results. And the best part? They achieve all this while working fewer hours and having more fun. Join the ACTIVATED diamond movement today and witness the transformation of your business and life. Irene Diamond is eagerly awaiting to guide you on your path to brilliance.

To learn more about Irene, head over to her website: www.thediamondmethod.com

You can also check out Irene’s Facebook Page: https://www.facebook.com/groups/PrecisePrivatePracticeSuccess

And find all of Irene’s important links here: https://linktr.ee/irenediamond

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