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E198 - Brad Allen from Eilers & Krejcik
Manage episode 396540086 series 2844887
On this episode of the Business of Betting Podcast, Jason is joined by Brad Allen from Eilers & Krejcik.
Hear them discuss:
01:34 - The origin of Brad’s weekly podcast, Zero Latency
03:05 - Brad takes control of the host chair and asks Jason questions
03:48 - Smarkets’ initial plans to enter the US market, and how that’s changed over time
06:46 - How Smarkets is localizing its core product to the US market
09:27 - Smarkets’ future prospects and opportunities in the US
11:31 - The allure of high margin products like same-game parlays
13:30 - Why Smarkets decided to build its own geolocation solution internally
17:17 - The B2B opportunity for Smarkets to commercialize its geolocation solution
18:58 - Brad’s view of the industry, and which operator he thinks could be a “game changer”
21:27 - Where ESPN Bet fits into the landscape since its launch
25:04 - Why Brad thinks that Rush Street Interactive is a good acquisition candidate
25:54 - What Brad wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.
243 episódios
Manage episode 396540086 series 2844887
On this episode of the Business of Betting Podcast, Jason is joined by Brad Allen from Eilers & Krejcik.
Hear them discuss:
01:34 - The origin of Brad’s weekly podcast, Zero Latency
03:05 - Brad takes control of the host chair and asks Jason questions
03:48 - Smarkets’ initial plans to enter the US market, and how that’s changed over time
06:46 - How Smarkets is localizing its core product to the US market
09:27 - Smarkets’ future prospects and opportunities in the US
11:31 - The allure of high margin products like same-game parlays
13:30 - Why Smarkets decided to build its own geolocation solution internally
17:17 - The B2B opportunity for Smarkets to commercialize its geolocation solution
18:58 - Brad’s view of the industry, and which operator he thinks could be a “game changer”
21:27 - Where ESPN Bet fits into the landscape since its launch
25:04 - Why Brad thinks that Rush Street Interactive is a good acquisition candidate
25:54 - What Brad wants to be when he grows up
⚡️ Follow BoB on Twitter/X
⚡️ Follow Jason on Twitter/X
⚡️ Apply to be a guest here
---
This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
Hosted on Acast. See acast.com/privacy for more information.
243 episódios
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