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Content Marketing School: content marketing strategies, social media marketing, LinkedIn growth, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs
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029 - Heart Over Hard Sell Crafting Your Authentic Content: Secrets From A Copywriter
Manage episode 402403706 series 3525411
Conteúdo fornecido por Annette Richmond. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Annette Richmond ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Do you feel like your content is a whisper drowned out by a roaring crowd? Listen up.
Nikki R. Jones, communication strategist, and copywriter joined me to discuss how to craft copy that resonates with your audience.
Topics included:
🔹Winning your audience with copy that comes from the heart
🔹Recognizing the value you provide, a new perspective on selling
🔹Creating calls to action that will invite rather than repel your audience
🔹Being authentically you and why it's essential to writing copy
🔹Planning a ratio between informational emails and service offerings
🔷 Thank you for listening. If you found this episode relevant don't forget to hit that Follow Button, to keep learning and growing with us.
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Capítulos
1. 029 - Heart Over Hard Sell Crafting Your Authentic Content: Secrets From A Copywriter (00:00:00)
2. Content Marketing Strategies for Entrepreneurs (00:00:51)
3. Crafting Compelling, Strategic Content (00:11:37)
4. Building Confidence and Personal Branding (00:22:26)
56 episódios
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