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Adapt agency services for changing client needs, with David Huckerby and Natasha Jones

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Manage episode 432745894 series 3009195
Conteúdo fornecido por Jenny Plant and Jenny Plant - Account Management Skills Ltd. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jenny Plant and Jenny Plant - Account Management Skills Ltd ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Welcome to episode 119. Today's episode is for you if you're curious to understand how another agency works, particularly when it comes to how they manage their client relationships and how they sell their services.
I’m joined by David Huckerby, the owner, and Natasha Jones, the Account Director of creative communications agency, Conteur. Conteur is an award-winning full service creative communications agency. They help organisations in the health and social care, housing and hospitality sectors to stand out and grow through market leading PR , video and digital services.
David and Natasha share so much insight into how they run their business, including:
- why they follow the principle of providing a personalized seven star service to their clients
- how they realized some of their clients weren't aligned with their own board and what they learned from that
- how that then informed how they worked with their clients moving forward
- why they introduced service packages as a result of filling a client demand and how that impacted the time spent on proposals
- and why moving from a yearly client strategy focus to a quarterly focus helped the team's proactivity.
You can connect with David and Natasha via their LinkedIn profiles:
https://www.linkedin.com/in/david-huckerby-05094330/
If you'd like to receive my weekly email where I share insights from the podcast, chats, tips and strategies to enhance your account management role, alerts for any training webinars I'm running, as well as all the training courses I run for the account management community, please visit my website, https://www.accountmanagementskills.com and sign up for my newsletter.
  continue reading

125 episódios

Artwork
iconCompartilhar
 
Manage episode 432745894 series 3009195
Conteúdo fornecido por Jenny Plant and Jenny Plant - Account Management Skills Ltd. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Jenny Plant and Jenny Plant - Account Management Skills Ltd ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Welcome to episode 119. Today's episode is for you if you're curious to understand how another agency works, particularly when it comes to how they manage their client relationships and how they sell their services.
I’m joined by David Huckerby, the owner, and Natasha Jones, the Account Director of creative communications agency, Conteur. Conteur is an award-winning full service creative communications agency. They help organisations in the health and social care, housing and hospitality sectors to stand out and grow through market leading PR , video and digital services.
David and Natasha share so much insight into how they run their business, including:
- why they follow the principle of providing a personalized seven star service to their clients
- how they realized some of their clients weren't aligned with their own board and what they learned from that
- how that then informed how they worked with their clients moving forward
- why they introduced service packages as a result of filling a client demand and how that impacted the time spent on proposals
- and why moving from a yearly client strategy focus to a quarterly focus helped the team's proactivity.
You can connect with David and Natasha via their LinkedIn profiles:
https://www.linkedin.com/in/david-huckerby-05094330/
If you'd like to receive my weekly email where I share insights from the podcast, chats, tips and strategies to enhance your account management role, alerts for any training webinars I'm running, as well as all the training courses I run for the account management community, please visit my website, https://www.accountmanagementskills.com and sign up for my newsletter.
  continue reading

125 episódios

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