Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Ep 029 - How Leveraging a Sales Management Firm Increases Your Chances of Success in Retail Distribution with Demar Roberts
MP3•Home de episódios
Manage episode 339518009 series 2287373
Conteúdo fornecido por Anthony Standifer. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Anthony Standifer ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Somebody hand me my soap box cause I need it right now. Going into formal retail chains without being prepared is the kiss of death or some very painful, expensive lessons! 20+ years of doing business with most every retail chain that sells beauty products and I have seen first hand how this game operates. One of the secret weapons that indie beauty founders may enlist are the services of a sales management firm. In today's episode of the podcast I sit down and chat with an industry heavy hitter, Demar Roberts, that has worked with 100s of brands as a sales rep. He shares some of the major insights and strategies that are relevant for those wanting to meet with retailers and those that are currently in retail but want to improve. We talk about:
…
continue reading
- Pricing structures
- Cost of being in retail distribution
- How to build a team that makes you look good to a retail buyer
35 episódios
Ep 029 - How Leveraging a Sales Management Firm Increases Your Chances of Success in Retail Distribution with Demar Roberts
Driving the Business: Beauty Brands & Entrepreneurship with Anthony Standifer
MP3•Home de episódios
Manage episode 339518009 series 2287373
Conteúdo fornecido por Anthony Standifer. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Anthony Standifer ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Somebody hand me my soap box cause I need it right now. Going into formal retail chains without being prepared is the kiss of death or some very painful, expensive lessons! 20+ years of doing business with most every retail chain that sells beauty products and I have seen first hand how this game operates. One of the secret weapons that indie beauty founders may enlist are the services of a sales management firm. In today's episode of the podcast I sit down and chat with an industry heavy hitter, Demar Roberts, that has worked with 100s of brands as a sales rep. He shares some of the major insights and strategies that are relevant for those wanting to meet with retailers and those that are currently in retail but want to improve. We talk about:
…
continue reading
- Pricing structures
- Cost of being in retail distribution
- How to build a team that makes you look good to a retail buyer
35 episódios
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