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Breaking Best Practices: Takeaways from Cold Connections
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Let’s dive into the strategies and methods used in the PodMatch cold pitch, featured in Episode 28.
Ideas you don’t want to miss
(04:50) Takeaway 1: Look at cold pitching as a sprint, not as a project
(05:06) Takeaway #2: The more research you have, the stronger your hypotheses are going to be
(05:55) Takeaway #3: Give yourself the time to let the full process happen, without pressure
(06:08) Takeaway #4: Be quick with cold (but not in the way you think)
(07:12) Takeaway #5.1: Don’t be scared to follow up
(07:41) Takeaway #5.2: Find that balance of following best practices
(10:32) Takeaway #6: Responses is where you’re going to feel that human relationship-ness of email, for better or for worse
(11:44) Takeaway #7: Again, find your space within best practices – and use this to know if you’re breaking them safely.
Links from this episode
Take a look at the email we featured in Ep. 28
Swipe all the interesting bits on the Podmatch website
Plan more effective emails with my Ecomm Playbooks or SaaS Success Pack
Follow Nikki on LinkedIn
Get Nikki's email musings at nikkielbaz.com/subscribe
Let me know what you thought about the episode by emailing podcast@nikkielbaz.com
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