Season 4 Episode 5 - Talking Email Marketing and CRM with Special Guest Chad S White

Everybody hates your brand

Conteúdo fornecido por Voanehens Productions, Jen Clinehens, and Rob Voase. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Voanehens Productions, Jen Clinehens, and Rob Voase ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

8M ago 48:25

MP3•Home de episódios

In this episode, we talk to Chad S White. Chad is Head of Research at the Oracle Digital Experience Agency, Author of "Email Marketing Rules”, and contributor at marketing profs, CMSWire and Contributor. Basically, he is the voice of authority on email today.

You can hear us chat about Email personalisation, the role of channels, testing strategies and what he would choose to put in our marketing room 101.

External resources:

Oracle Digital Experience Agency - CLICK HERE
Email Marketing Rules Blog - CLICK HERE
Email Marketing Rules (4th edition) - CLICK HERE
Segmentation & Personalization Ideas to Explore Checklist - CLICK HERE
Chad's Twitter account - CLICK HERE
Chad's LinkedIn Profile - CLICK HERE
Chad's BlueSky account - CLICK HERE

Audio-Visual assets:

Imagery: Photo by Matthew Brodeur on Unsplash
Music: Hot Thang by Daniel Fridell. CLICK HERE
Music: You oughta know by Rockin' for Decades. CLICK HERE

55 episódios

#MBA #Business #Marketing #Voanehens Productions #Jen Clinehens #Rob Voase #Advertising #Advertising Strategy #Loyalty #Brand #Brand Marketing #CRM #Customer Experience #Loyalty Marketing #Direct+marketing #Loyalty Programs #Marketing And Career #Marketing Strategies #Marketing Tactics