It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Year-End Fundraising in July: Creative Storytelling Practices to Make Year-End Asks Pop!
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Manage episode 371170886 series 2388146
Conteúdo fornecido por Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
In December, every nonprofit organization, including your own, sends out multiple communications each week, all in an effort to make year-end fundraising goals. It’s easy for organizations to get lost in a sea of sameness, especially at this time of year. That’s why this week’s episode of “Year-End Fundraising in July” is focused on helping you stand out when it matters most. Listen, as we dive into creative storytelling practices to help nonprofit organizations successfully navigate year-end giving campaigns. For our team here at Pursuant and Allegiance Group, we often remind clients that year-end campaigns can incorporate different facets of fundraising appeals, including photos, videos, and written copy. Going beyond merely telling donors about what you do and how you do it, and instead, graciously inviting them to become part of your organization’s impact is critical. When your nonprofit can create a compelling story, include concrete proof points, and identify a clear goal, year-end efforts will be successful.
…
continue reading
185 episódios
MP3•Home de episódios
Manage episode 371170886 series 2388146
Conteúdo fornecido por Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Go Beyond Fundraising: The Podcast for Nonprofits, Nonprofit Fundraising, and Marketing Podcast by Pursuant ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
In December, every nonprofit organization, including your own, sends out multiple communications each week, all in an effort to make year-end fundraising goals. It’s easy for organizations to get lost in a sea of sameness, especially at this time of year. That’s why this week’s episode of “Year-End Fundraising in July” is focused on helping you stand out when it matters most. Listen, as we dive into creative storytelling practices to help nonprofit organizations successfully navigate year-end giving campaigns. For our team here at Pursuant and Allegiance Group, we often remind clients that year-end campaigns can incorporate different facets of fundraising appeals, including photos, videos, and written copy. Going beyond merely telling donors about what you do and how you do it, and instead, graciously inviting them to become part of your organization’s impact is critical. When your nonprofit can create a compelling story, include concrete proof points, and identify a clear goal, year-end efforts will be successful.
…
continue reading
185 episódios
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