032 Cathy Barrick CEO at Alzheimer Society of Ontario on how to lead change and through influence - The Culture Club No 2

Good Leaders with Stephen George

In this episode, Stephen George talks to Cathy Barrick, CEO of Alzheimer Society, Ontario, on leading change and building culture through leadership. Cathy explores the challenges of how to build a common approach when authority has to be replaced with influence

The Culture Club started as a panel session at IFC in October 2018 and was followed up by a panel session at AFP Toronto 2018. The sessions looked at how organisations build and support amazing cultures, encouraging the personalities of individuals and the organisations to emerge and that allows people to connect and align with core values and messages. This series on the Good Leaders Podcast continues that exploration, looking at the barriers and opportunities in a great culture, how power can make or break a culture, the impacts on fundraising, how brand can help or hinder, on aspiration, the behaviours needed and how to build a place where the culture becomes the catalyst for great work and change.

Cathy talks about building great cultures with influence when authority wont work in organisations with devolved structures. She explores fundraising and performance, how brand can influence and getting the best from people. (Reality check...we interviewed when roadworks had just started outside Cathy’s office so apologies for the background noise!)

Culture Club on Good Leaders is brought to you by the amazing gang at Blakely. Blakely are an integrated Marketing & Fundraising agency from North America with a powerful personality that delivers great high value programmes, experiences and relationships, and builds bridges that brings together marketing, comms and fundraising to offer donors an inspiring experience that raises more money for your mission.

To find out more about Blakely go to blakelyjourney.com

To sign up to hear more from Stephen & Good Leaders go to https://stephengeorge.lpages.co/optin/

Or to find out more about Stephen and his work, view his blog and make contact, go to stephenwgeorge.com

If you want to find out more about Cathy you can follow her on twitter at saving_grace, or look for her at www.alzheimerontario.ca

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