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Batch it + Forget It with Social Media Strategist / Author Peg Fitzpatrick
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Ep. 75 Curious how a few social media tweaks could transform your business? On this episode of High Vibe Table Talks, Merchon dives into game-changing insights with social media powerhouse Peg Fitzpatrick, social media strategist and co-author of The Art of Social Media: Power Tips for Power Users with Guy Kawasaki to uncover secrets to effective content and brand-building for small business success. As the first head of social strategy for Canva, Peg knows social media, creativity and community.
✨ Key Takeaways & Tips:
- 🎯 Know Your Audience: Peg emphasizes the importance of understanding your target audience to create content that truly resonates.
- 💡 Smart Content Strategies: Learn how to batch and repurpose content for a consistent, impactful social media presence—even on a budget.
- ⚖️ Balance Creativity & Business: Peg shares her approach to balancing professional goals with personal creativity, a must for sustainable success.
- 💰 Support Small & Women-Owned Businesses: Peg highlights the positive impact of intentional spending and community support.
- 🚫 Saying No with Purpose: Peg’s journey underlines the power of declining projects that don’t align with your goals, making room for true creativity.
💬 Notable Quotes from Peg:
- "Every small business is somebody's dream. And seeing someone's dream just die is heartbreaking to me."
- "We need time offline in order to build your creativity... give your brain a break."
- "One third of businesses are owned by women... support your female small businesses, support each other."
🔗 Resources & Recommendations:
- Follow Peg Fitzpatrick on Instagram and Threads
- 📚 The Art of Social Media: Power Tips for Power Users by Peg Fitzpatrick and Guy Kawasaki
- 📖 Book Recommendation: Austin Kleon's Creativity Books
Sponsored by: High Vibe Cowork
Music: The Greatest by All Good Folks
Wanderer by Aylex, Weekend Livin’ by Konstantin Garbuzyuk
Produced by JazzCast Pros
✨ Subscribe to High Vibe Table Talks and start growing your business!
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