))
Focussing on delivering transport for humans on this week's Highways Voices
Manage episode 455974515 series 2874288
Conteúdo fornecido por Paul Hutton. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Paul Hutton ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
What if you could dramatically improve travel experiences and reduce traffic issues without spending billions on new infrastructure?
In this episode of Highways Voices, we revisit a chat with behavioural scientist Rory Sutherland, author of the book Transport for Humans - Are We Nearly There Yet, exploring how psychology and better information, and not just engineering, can solve key challenges in highways and travel.
Subscribe to Highways Voices free on Apple Podcasts, Spotify, Amazon Music, Google Podcasts or Pocket Casts and never miss an episode!
If you're a decision-maker in transport, this discussion offers a fresh perspective on solving problems efficiently and cost-effectively.
- Discover why improving perceptions of travel time can reduce frustration and improve satisfaction.
- Learn how small, inexpensive changes like better signage or reframing can influence behaviour and optimise existing infrastructure.
- Gain insights into how psychology can maximise the use of current networks to reduce congestion and improve flow.
Don’t miss this opportunity to rethink travel and highways solutions. Hit play now and uncover practical strategies that can transform your approach.
Don’t forget to sign up to our daily email to get all our news into your inbox, and you can also find our stories on LinkedIn and X (formerly Twitter).
184 episódios
Compartilhar
