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"It's just headsets, innit?" - How the Metaverse will revolutionise retail and change the way we see our high streets with IBM's Mary Wallace

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Conteúdo fornecido por Verdant Forrest Productions. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Verdant Forrest Productions ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

We've all heard the term Metaverse by now, but what is does it actually mean?
What could it mean for how we do business or how we shop, for example? How we interact with brands? Will it be detrimental to bricks and mortar retail? And how relevant is it to independent retailers?
The answers might not be what you think.

This week's episode is with Mary Wallace, Retail and Customer Experience Consultant and member of IBM's Metaverse team.
Mary's brilliantly animated and accessible way of talking about tech is one of the most refreshing things about this episode, as she helps us understand the many opportunities available to independent retailers in the metaverse, why the technology shouldn't lie solely in the hands of the ‘tech bros’ and why co-creation is at the centre of making technology more meaningful.
Mary's article for BRC which I mention on the episode: https://brc.cld.bz/The-Retailer-Winter-Edition-2023/38/
Get in touch: independentthinkingpodcast@gmail.com

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  continue reading

44 episódios

Artwork
iconCompartilhar
 
Manage episode 356455797 series 2870116
Conteúdo fornecido por Verdant Forrest Productions. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Verdant Forrest Productions ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

We've all heard the term Metaverse by now, but what is does it actually mean?
What could it mean for how we do business or how we shop, for example? How we interact with brands? Will it be detrimental to bricks and mortar retail? And how relevant is it to independent retailers?
The answers might not be what you think.

This week's episode is with Mary Wallace, Retail and Customer Experience Consultant and member of IBM's Metaverse team.
Mary's brilliantly animated and accessible way of talking about tech is one of the most refreshing things about this episode, as she helps us understand the many opportunities available to independent retailers in the metaverse, why the technology shouldn't lie solely in the hands of the ‘tech bros’ and why co-creation is at the centre of making technology more meaningful.
Mary's article for BRC which I mention on the episode: https://brc.cld.bz/The-Retailer-Winter-Edition-2023/38/
Get in touch: independentthinkingpodcast@gmail.com

Support the show

  continue reading

44 episódios

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