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TikTok: Creating Live Selling Experiences that Convert with Dawn Chubai, Live Selling School
Manage episode 434072252 series 3270990
Dawn Chubai is a live stream product selling expert!
She’s been working in TV and video for over two decades – originally as a TV presenter and journalist including as co-host of Canada’s number one breakfast show!!
More recently she’s been a star of TV shopping, and is now helping 100s of influencers, experts, celebrities and of course brands to learn the skills of live shopping via her Live Selling School.
In this episode, we discuss:
- Understanding your audience and customers
- Why you need to master storytelling
- How engagement plays an important role in your live selling
Dive in:
[05:31] Launch of Live Selling School lacked competition.
[09:11] Consider TikTok shop, choose a fitting face for your brand.
[15:36] Live streaming shopping boosts brand engagement, sales.
[17:15] Creating sensory experiences in online shopping presentations.
[21:16] Understand customer motivation, craft compelling pitch.
[25:19] Respecting consumer differences, guiding with integrity, acknowledging uniqueness.
[27:41] Insider Tips from Dawn!
Find the notes here: https://keepopt.com/217
Discover Social Snowball >> https://keepopt.com/snowball
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
232 episódios
Manage episode 434072252 series 3270990
Dawn Chubai is a live stream product selling expert!
She’s been working in TV and video for over two decades – originally as a TV presenter and journalist including as co-host of Canada’s number one breakfast show!!
More recently she’s been a star of TV shopping, and is now helping 100s of influencers, experts, celebrities and of course brands to learn the skills of live shopping via her Live Selling School.
In this episode, we discuss:
- Understanding your audience and customers
- Why you need to master storytelling
- How engagement plays an important role in your live selling
Dive in:
[05:31] Launch of Live Selling School lacked competition.
[09:11] Consider TikTok shop, choose a fitting face for your brand.
[15:36] Live streaming shopping boosts brand engagement, sales.
[17:15] Creating sensory experiences in online shopping presentations.
[21:16] Understand customer motivation, craft compelling pitch.
[25:19] Respecting consumer differences, guiding with integrity, acknowledging uniqueness.
[27:41] Insider Tips from Dawn!
Find the notes here: https://keepopt.com/217
Discover Social Snowball >> https://keepopt.com/snowball
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
232 episódios
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