Strategic Planning (2) How to formulate a strategic company Mission
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As we continue on the series of business strategy development, today I am building onto the key aspects of a strategic plan that I tackled in the previous episodes from what a business strategy is to how to gain competitive advantage over your competitors, and I will be diving into formulation of an organizational mission statement. PS: You’ll notice that the subjects I am tackling are what you already heard of and probably know, what is different is the lens I am using to look at them and what they really mean. These are smallest parts of the business that are often overlooked and neglected to a point where you can just copy a mission statement of another company and use it. Brief secret; the talented business strategist I find myself to be is a product of failing to articulate my then organizational mission and allowing myself to be teachable.
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