Artwork

Conteúdo fornecido por Legal Talk Network. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Legal Talk Network ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
Player FM - Aplicativo de podcast
Fique off-line com o app Player FM !

Can Your Law Firm’s Podcast Become a Go-To Legal Resource? With Alex Sanfilippo

46:01
 
Compartilhar
 

Manage episode 419326789 series 87928
Conteúdo fornecido por Legal Talk Network. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Legal Talk Network ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

In this episode, Alex Sanfilippo, founder of Podmatch.com, joins me to discuss strategies for leveraging podcasts effectively, especially for law firms seeking to become authoritative resources in their niche.

He talks about the significance of podcasting in marketing strategies, emphasizing consistency, niche targeting, and value addition over pursuing ad revenue or broad listener demographics. Alex also highlights the importance of simple, actionable calls to action and engaging content that establishes a firm's authority. The episode includes insights on monitoring success metrics beyond traditional analytics, making it a must-listen for law firms aiming to optimize their podcasting efforts.

Alex gives listeners actionable tips on:

  • 01:19 Exploring the Potential of Law Firm Podcasts
  • 02:11 The Evolution of Podcasting Post-Pandemic
  • 03:04 Understanding Podcast Statistics and Trends
  • 04:56 The Importance of Staying Active and Niche in Podcasting
  • 06:11 Measuring Success in Podcasting Beyond Ad Revenue
  • 10:41 Maximizing Podcast Impact with Authenticity and Simplicity
  • 16:27 Effective Calls to Action in Podcasting
  • 19:26 Unlocking Podcast Potential: Free Resources and Quick Wins
  • 19:55 Creative Lead Magnets: Beyond the Call to Action
  • 20:58 Innovative Engagement: The Power of Quizzes in Marketing
  • 25:20 Establishing Authority and Consistency in Marketing
  • 26:04 The Key to Success: Consistency in Podcasting
  • 26:50 Navigating the Marketing Landscape: Avoiding the Viral Trap
  • 29:54 Continuous Improvement: The Secret Sauce of Successful Marketing
  • 31:58 Book Recommendation
  • 36:42 Tips for getting those impactful interviews
  • 39:00 One thing that works

Resources mentioned in this episode:

Connect with Alex here:

Connect with me

  continue reading

2203 episódios

Artwork
iconCompartilhar
 
Manage episode 419326789 series 87928
Conteúdo fornecido por Legal Talk Network. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Legal Talk Network ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

In this episode, Alex Sanfilippo, founder of Podmatch.com, joins me to discuss strategies for leveraging podcasts effectively, especially for law firms seeking to become authoritative resources in their niche.

He talks about the significance of podcasting in marketing strategies, emphasizing consistency, niche targeting, and value addition over pursuing ad revenue or broad listener demographics. Alex also highlights the importance of simple, actionable calls to action and engaging content that establishes a firm's authority. The episode includes insights on monitoring success metrics beyond traditional analytics, making it a must-listen for law firms aiming to optimize their podcasting efforts.

Alex gives listeners actionable tips on:

  • 01:19 Exploring the Potential of Law Firm Podcasts
  • 02:11 The Evolution of Podcasting Post-Pandemic
  • 03:04 Understanding Podcast Statistics and Trends
  • 04:56 The Importance of Staying Active and Niche in Podcasting
  • 06:11 Measuring Success in Podcasting Beyond Ad Revenue
  • 10:41 Maximizing Podcast Impact with Authenticity and Simplicity
  • 16:27 Effective Calls to Action in Podcasting
  • 19:26 Unlocking Podcast Potential: Free Resources and Quick Wins
  • 19:55 Creative Lead Magnets: Beyond the Call to Action
  • 20:58 Innovative Engagement: The Power of Quizzes in Marketing
  • 25:20 Establishing Authority and Consistency in Marketing
  • 26:04 The Key to Success: Consistency in Podcasting
  • 26:50 Navigating the Marketing Landscape: Avoiding the Viral Trap
  • 29:54 Continuous Improvement: The Secret Sauce of Successful Marketing
  • 31:58 Book Recommendation
  • 36:42 Tips for getting those impactful interviews
  • 39:00 One thing that works

Resources mentioned in this episode:

Connect with Alex here:

Connect with me

  continue reading

2203 episódios

ทุกตอน

×
 
Loading …

Bem vindo ao Player FM!

O Player FM procura na web por podcasts de alta qualidade para você curtir agora mesmo. É o melhor app de podcast e funciona no Android, iPhone e web. Inscreva-se para sincronizar as assinaturas entre os dispositivos.

 

Guia rápido de referências