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The Lawyer’s Guide to Conversions || Listener LSA Queries

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Conteúdo fornecido por Legal Talk Network. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Legal Talk Network ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Ladies and gentlemen! Tonight’s main event is a rough and rowdy throw down over: What exactly is a conversion? Later, LSAs are confusing, amIright? Gyi and Conrad shed some light on how to make the most of your marketing dollar.

_________________________

So, you’ve just placed a Google ad, written a social post, or sent out a newsletter. Then, you sit back and hope for… what, exactly? There is definitely some argument about what a conversion is and isn’t in your marketing scenario, so get ready for some heat as Gyi and Conrad rumble over their diverging philosophies. However, at its core, the guys agree that a conversion happens when a user takes the desired action (whatever that may be) which, in turn, grows your business. They discuss how this plays out in the real world to help lawyers understand best practices in their marketing efforts.

Later, the guys answer Local Services Ad questions from listeners. How long will LSAs be king for small firms? Do you really have to increase your budget to compete with legal behemoths on Google? Can effective targeting solve ad problems? Gyi and Conrad give their best takes on how to understand the nuances of the system.

The News:

This Podcast Rated [PG] by the Podcast Association of America* for mild language and bad lawyer jokes.

*not a real thing

Mentioned in this Episode:

The Bite - Lunch Hour Legal Marketing Newsletter!

Last Episode

How not to use TikTok

Conversion Confusion Cleared Up - LHLM

More content, less traffic: part

More content, less traffic: part II

Leave Us an Apple Review

Lunch Hour Legal Marketing on YouTube

Lunch Hour Legal Marketing on TikTok

  continue reading

2127 episódios

Artwork
iconCompartilhar
 
Manage episode 409067387 series 87928
Conteúdo fornecido por Legal Talk Network. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Legal Talk Network ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.

Ladies and gentlemen! Tonight’s main event is a rough and rowdy throw down over: What exactly is a conversion? Later, LSAs are confusing, amIright? Gyi and Conrad shed some light on how to make the most of your marketing dollar.

_________________________

So, you’ve just placed a Google ad, written a social post, or sent out a newsletter. Then, you sit back and hope for… what, exactly? There is definitely some argument about what a conversion is and isn’t in your marketing scenario, so get ready for some heat as Gyi and Conrad rumble over their diverging philosophies. However, at its core, the guys agree that a conversion happens when a user takes the desired action (whatever that may be) which, in turn, grows your business. They discuss how this plays out in the real world to help lawyers understand best practices in their marketing efforts.

Later, the guys answer Local Services Ad questions from listeners. How long will LSAs be king for small firms? Do you really have to increase your budget to compete with legal behemoths on Google? Can effective targeting solve ad problems? Gyi and Conrad give their best takes on how to understand the nuances of the system.

The News:

This Podcast Rated [PG] by the Podcast Association of America* for mild language and bad lawyer jokes.

*not a real thing

Mentioned in this Episode:

The Bite - Lunch Hour Legal Marketing Newsletter!

Last Episode

How not to use TikTok

Conversion Confusion Cleared Up - LHLM

More content, less traffic: part

More content, less traffic: part II

Leave Us an Apple Review

Lunch Hour Legal Marketing on YouTube

Lunch Hour Legal Marketing on TikTok

  continue reading

2127 episódios

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