))
#26: Americans’ Favorite Fueling Stations
Manage episode 318663391 series 3234937
Conteúdo fornecido por Liquid Barcodes. Todo o conteúdo do podcast, incluindo episódios, gráficos e descrições de podcast, é carregado e fornecido diretamente por Liquid Barcodes ou por seu parceiro de plataforma de podcast. Se você acredita que alguém está usando seu trabalho protegido por direitos autorais sem sua permissão, siga o processo descrito aqui https://pt.player.fm/legal.
In the highly competitive retail fueling industry, it's hard to differentiate and delight customers but one brand consistently doing this is "Cumberland Farms" - a regional business in the North East of the USA.
With over 600 stations, this family business has succeeded in developing some award-winning concepts and some innovative ideas such as its "cup-scription" program.
Listen to this episode to learn how Cumberland Farms is becoming the brand that US consumers say they "always choose to use" - using simple, consistent and generous programs that truly matter to customers.
Show Notes:
63 episódios
Compartilhar
