Back-to-School Trends with Google Expert Gabriella Olivera

Mason Vera Paine

Gabriella Olivera, Google Trends Expert discusses the top trending items for back-to-school season. Popular teacher gifts include Stanley Cups, while North Face and True Religion backpacks are leading in school supplies and more.You can visit Trends.google.com for all of your search needsYou can like Google on Facebook at: Facebook.com/GoogleFollow Google on Twitter at: Twitter.com/Google https://75dc83.p3cdn1.secureserver.net/wp-content/uploads/2024/09/12.-Gabriela-Olivera-Top-Google-Back-To-School-Search-Trends.mp3 Back to School Segment Transcription Announcer – 0:00: Mason Vera Paine. Mason Paine – 0:01: It's back to school season and Google Trends expert Gabriela Olivera joins me to speak about the top trends that people are searching for this school season. Thanks for joining me, Gabriela. Gabriela Olivera – 0:10: Of course. Happy to be here. Mason Paine – 0:12: Tell me, what are some of the top trends for back-to-school season? Gabriela Olivera – 0:16: We've got some fun ones this year. Stanley Cup is the top trending teacher gift. North Face Backpacks and True Religion Backpacks are the top trending backpack brands. School Lunch Peanut Butter Bar's recipe and School Lunch Cheese Stick recipe are the top trending school lunch recipes. Then we also have some fun back to school apparel that's been trending. The first is Nike sweatpants, second is Graphic Tees, third is sweatshirts, fourth is Zara jeans, and fifth is camo jeans which I actually bought some camo jeans just the other day. If you didn't know, you can actually say, for example, you see a graphic that you really like, you can use the lens to take a picture of that. In the search bar, you can use that photo to instantly see options that better match your preference. It also will then show shopping options where you can compare the prices and the different graphic tees based on what you like. Mason Paine – 1:07: I am a sucker for back-to-school stuff. Even though I'm not in school anymore, I don't know why I still get excited. It's the child in me. I was a little bit shocked though about gifts for teachers. Do you remember ever giving gifts to teachers? Because I never did. Was I just a bad kid? Gabriela Olivera – 1:21: Honestly, I don't think you were a bad kid, but I didn't either. My mom did. Mason Paine – 1:26: Oh, she did? What did she give her? Gabriela Olivera – 1:28: I think it was always a note and a little gift basket or some sort. Mason Paine – 1:34: Yeah, the gift basket thing. My sister, she has two kids and she did that. And I was like, why? I was like, why? I know giving them gifts, okay, cool. But I think as a teacher, wouldn't you want some school supplies? Give them pencils, give them so they don't have to buy it themselves, right? I don't think they need another Stanley Cup. Gabriela Olivera – 1:55: Honestly, it's a very good point. Actually, when you're shopping back to school season, there is a tool on Google Shopping that allows you to see price insights and historical average for products over the past 90 days. Then you can see the school supplies and decide if that deal is truly good and if now is the right time to buy. If now is not the right time to buy, there's also price alerts. So you know when it's the perfect time to snag those deals. Teachers, keep that in mind this year. It could come in handy. Mason Paine – 2:22: Absolutely. Because I know for my sister's son, he's now in the I think it's either the three or the five-subject notebook. And I think that would be really nice to give a teacher. Give her 10 of those. Bam. You can always, for the kid who didn't buy one, boom, put it right on his desk. Be like, "I know you didn't do it, but I got it for you and I didn't have to pay for it." I think that would be a super good gift. Pencils, pens, paper for the teacher. Now when it comes to some of the school supplies though like the backpacks, North Face, I didn't even know.