Making Photography A Priority with Jennifer Borget: Mediavine On Air Episode 27
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When you're a digital content creator, you're very much a one-man (or woman) band. From video to SEO and copywriting to social, there are so many 'crucial' skillsets you're expected to have that it can be next to impossible to decide where to focus your valuable (and limited) time. Well, we've got one word for you: PHOTOGRAPHY. This skill is relevant in almost every blogging niche and stepping up your photography game has benefits in so many other areas of your business. Plus, it's FUN! Jennifer Borget is a content creator and well-known photography expert. In fact, she teaches for Canon. She came by for an episode of Teal Talk back in February 2021 to break down her process and offer up some advice on how to improve your photo taking skills. Make sure to catch today's Mediavine On Air episode and check out the video interview below! Helpful Resources Cherish 365Jennifer's Free Canon ClassWork With Jennifer...Alt Text SEO — Find out many reasons why alt text is importantNational Day CalendarNavigating the New Instagram — LaShawn Wiltz Teal Talk EpisodeHow Many Images Should You Have in a Post?Jennifer recommends the app, Snapseed https://www.youtube.com/watch?v=skL1Jwb3Djo Transcript [MUSIC PLAYING] JENNY GUY: Happy Thursday. It is February 11. And since the last time we talked, that lovable groundhog/jerk-face Punxsutawney Phil gifted us with six more weeks of winter. JENNIFER BORGET: Dang. JENNY GUY: That revelation brought a great big duh from me because winter is on full display right outside my window here in Oklahoma, and I am not a fan. What is the weather like in your neck of the woods? Say hi in the comments and tell us why you think cold weather is stupid, or if that's just me. Maybe you love cold weather. I don't want to hate on you if you love cold weather. Just say hi, and tell us what the weather's like. Thank you for joining us for today's episode of Teal Talk. I'm Jenny Guy. I'm Mediavine's director of marketing and your host on this show, all about the business of content creation. Sometimes we're asked how we come up with so many different topics and guests for the show. And the truth is, there is never a shortage of relevant topics for content creators because there are so many things that you guys are expected to know about. And all of them are essential. SEO, copywriting, video, taxes for small business owners, first party data, the list just goes on and on and on. And as content creators ourselves at Mediavine, we are very well aware that it can be overwhelming to decide where to focus your limited time and energy. However, dedicating time to our topic today is a no-brainer. Photography is relevant to pretty much all digital content creators regardless of niche. Improving your images pays dividends on your website and social media, which leads to more traffic which leads to more revenue. But how do we get those improvements? My guest today is the perfect person to show us the way. Jennifer Borget is a former journalist turned award winning digital creator. At Cherish 365 she chronicles her life as a mom of three, covering everything from parenting to education to home to diversity and inclusion, all through the lens of encouraging others to cherish every day. Welcome to Teal Talk, Jennifer. JENNIFER BORGET: Hi. [LAUGHS] JENNY GUY: Thank you so much-- JENNIFER BORGET: Hi, Jenny. JENNY GUY: --for coming. JENNIFER BORGET: Hi, Jenny. No, thanks for having me. I'm really excited. JENNY GUY: I'm so excited, yep. JENNIFER BORGET: And you're always so informative so honored to be on this end. [LAUGHS] JENNY GUY: Well, we're honored to have you. We couldn't ask for a better expert. If you guys have questions for Jennifer or me, post them in the comments. We will make sure that we mention them to her. OK, before I start quizzing Jennifer, I have a question for the audience that will help us guide this conversation.
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