The Art and Science of Nonprofit Success with Tim Sarrantonio | Nonprofit 411 Podcast

Nonprofit411 Podcast

In this episode of Nonprofit411, host Sarah Barton speaks with Tim Sarrantonio, Director of Corporate Brand at Neon One and Chair of the Fundraising Effectiveness Project. Tim brings his expertise in nonprofit data and donor retention to discuss how data can help nonprofits build deeper relationships and sustainable funding. From starting small with meaningful donor notes to leveraging community-driven stories, Tim shares how nonprofits of any size can use data thoughtfully to foster donor engagement, reduce burnout, and strengthen community bonds.

Key Takeaways:

• Data-driven storytelling and recurring giving help create a sense of community that fosters lasting donor loyalty.
• Technology should support nonprofit missions with an emphasis on personalization rather than financial metrics alone.
• Mapping “ripple effects” of donor impact helps organizations recognize and celebrate broader community connections.

Resources:

• Tim Sarrantonio’s LinkedIn: https://www.linkedin.com/in/timsarrantonio/
• Neon One Data Resources: https://neonone.com
• Fundraising Effectiveness Project Reports (via GivingTuesday): https://www.givingtuesday.org/data-commons/
• Grant Writing Proposal Guide: https://nonprofit411.info/grantproposal

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